“Single Grain enables us to increase our impact without increasing our headcount”
“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”
We Have Driven Impact At
Maximizing Your Brand's Reach with Influencer Marketing
Are you finding it challenging to measure the impact of your influencer marketing campaigns on your e-commerce business? Seeing an increase in followers but not in customer engagement or sales?
In the fast-paced world of e-commerce, influencer marketing can often feel like navigating through a maze. With ever-evolving algorithms, the presence of inauthentic followers, and the complexity of tracking return on investment, it’s easy to feel overwhelmed. Yet, when executed correctly, influencer marketing can be a powerful tool to drive traffic to your online store and boost sales.
The key to unlocking this potential lies in adopting a targeted approach. To truly reap the benefits of influencer marketing for your e-commerce business, a strategy that aligns with your brand identity and marketing goals is crucial. That’s where Single Grain comes into play.
We understand the unique challenges of the e-commerce landscape. We take into account your brand identity and marketing goals to craft an influencer marketing strategy that’s tailored just for your online store. We take the hassle out of vetting and negotiating with influencers, and we meticulously track each campaign’s performance. With Single Grain, your messaging will resonate with your target audience, driving traffic to your online store and potentially boosting your return on investment significantly.
High ROI Influencer Marketing by Single Grain
At Single Grain, we harness the power of data and cutting-edge technologies to maximize the impact of your e-commerce influencer marketing campaigns. We meticulously select influencers who not only have a credible online presence but also align with your brand ethos and connect authentically with your target customers.
Our strategy extends beyond just influencer selection. We employ proven methodologies to craft winning tactics that drive significant growth for your online store. Our meticulous attention to detail ensures every facet of the campaign is in harmony with your brand voice and is fine-tuned for maximum customer engagement.
With Single Grain’s expertise in e-commerce influencer marketing, your online store gains visibility among a larger, more targeted audience. The outcome? Amplified brand recognition, fortified customer loyalty, and elevated conversion rates.
To ensure your e-commerce success, Single Grain’s Influencer Marketing services include:
- Influencer Discovery and Vetting
- Campaign Creation and Management
- Strategy Development
- ROI Tracking
- Content Collaboration
- Audience Analysis
Ready to take your e-commerce business to new heights with influencer marketing? Let Single Grain be your trusted partner in this journey.
Who is Eric Siu?
Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.
Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.
He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.
Discover Featured Podcast Episode
Influencer Causes 80% Stock Drop of a $5.7B Company
Neil and Eric discuss influencer marketing's impact on stocks, citing Oprah's effect on Weight Watchers and Marques Brownlee's review affecting Fisker's stock. They explore challenges in media, using Vice's bankruptcy as an example, highlighting the need for innovation. They cover the strategic use of data, AI, and SEO improvements for marketing success, including Semrush's SEO strategies. The conversation underscores the importance of adaptability and innovation in business.
Learn More About The Work We’ve Done
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Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain
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454% Growth in Google Ads Revenue After Account Restructure.
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Increases Post Engagement Rate by 400% with Single Grain
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Spend and Leads Increased While Earning a More Efficient CPA
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268% Increase in Organic Traffic With AI-Driven SEO Strategy
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54% Revenue Growth Year Over Year by Implementing Content Optimizations
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300% Increase in BOFU ROAS after switching to programmatic
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+85% Increase in Branded Searches and +10% Increase in ROAS
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Increasing Free Quote Submissions on Homepage by 95%
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44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations
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Paid Media Strategy Sees YoY Efficiency Gains of +17% YoY Conversion Rate
Frequently Asked Questions
And We Have The Answers
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What sets your influencer marketing services apart from others?
Our e-commerce-focused influencer marketing solutions fuse artistic ingenuity with data-guided tactics. Beyond pinpointing the ideal influencers to echo your brand’s voice, we craft campaigns that harmonize with your brand’s identity and intended market. Our squad stays ahead of the curve in influencer marketing dynamics, guaranteeing your strategy is contemporary and pertinent. We amalgamate groundbreaking methods with meticulous analytics to execute campaigns that genuinely connect with your audience and drive conversions.
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How does influencer marketing differ from traditional advertising?
In the realm of E-commerce, the conventional advertising method casts a wide net, aiming to engage a vast consumer base. However, influencer marketing services offer a more refined strategy. By partnering with influencers who have cultivated a robust rapport with their followers, online retailers can connect with niche markets in a manner that feels genuine and organic. This approach often results in elevated interaction rates, as endorsements from respected influencers tend to resonate more with consumers than standard advertisements.
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Which social platforms work best for influencer marketing?
The optimal platform for your e-commerce venture hinges on your brand identity, product range, and intended consumer base. Instagram often takes the lead due to its visually-driven interface and high user interaction rates. However, YouTube, TikTok, and even LinkedIn can serve as powerful avenues, contingent on your specific objectives. Our adept team will guide you in pinpointing the most effective platform for your influencer marketing strategy, harnessing data and industry-specific insights to guarantee optimal visibility and customer engagement.
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How much should I budget for influencer marketing services?
The ideal financial plan for leveraging influencer marketing services within the e-commerce sector fluctuates based on your aspirations, the scale of your online retail business, and the influencers you aim to collaborate with. We offer customized strategies, recommending budgetary considerations that guarantee impactful visibility and interaction with your desired consumer base. Regardless if you’re a burgeoning e-commerce platform or a well-established online marketplace, our mission is to deliver influencer marketing strategies that yield a significant return on your investment.
If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.
Our Growth Methodology
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We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.
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If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
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We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
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We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
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Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.
— Testimonials
Our Creds
— Our clients love us
“Their expertise has helped Nextiva grow its brand and overall business”
“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”
“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”
“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”
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