“Single Grain enables us to increase our impact without increasing our headcount”
“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”
Do you find yourself constantly generating new property listings, but struggling to engage your target market?
Developing, curating, and marketing new real estate listings each time can become a significant drain on resources for many real estate firms. This approach might cause you to overlook potential engagement opportunities with your audience.
An effective solution resides in property listing repurposing – rejuvenating your existing listings by modifying them for use across various platforms.
As a leading agency in property listing repurposing, Single Grain has the expertise to maximize the value from your existing listings. We leverage your previously invested efforts, time and resources, producing diverse property descriptions that are ideally tailored for different platforms and potential buyers.
Single Grain is an expert in reshaping your existing real estate content into various innovative formats. This not only optimizes your content resources, but also broadens your message across different channels, thereby boosting your property’s exposure.
Our team scrupulously scrutinizes your current content inventory, pinpointing key elements that hold potential for further development. We then reinvent this content into a variety of formats such as blog articles, infographics, podcasts, videos, social media updates, e-books, and more. With a profound comprehension of platform-specific audience inclinations, we understand what type of content resonates best where.
Collaborating with Single Grain offers your real estate business the benefit of expert strategy, dynamic creativity, and a clear path to content reutilization aimed at enhancing audience engagement and increasing your property’s visibility.
Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.
Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.
He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.
Neil and Eric analyze 2024 social media content performance, focusing on high-engagement post types. They examine text content, user-generated content effectiveness on platforms like Instagram, YouTube, and TikTok, and the role of both short and long-form videos. They discuss AI-generated CTAs, content upgrades to improve opt-in rates, and SaaS products' evolution in marketing, including AI landing pages. Neil introduces an AI content prompt strategy. Part of a marketing series by experts Eric Siu and Neil Patel, offering tips and strategies for entrepreneurs.
Our unique edge lies in our in-depth understanding of various content types and platforms. We have a team of experts who have mastered the art of repurposing content to reach wider audiences and maximize ROI. We stay attuned to industry trends and know how to adapt your existing content to different formats, channels, and target groups. Every strategy we create is exclusive to the brand’s objectives, ensuring we make the most of your valuable content.
While creating fresh content involves starting from scratch, content repurposing involves transforming existing content into different formats or for different platforms. It enables brands to reach new audiences who prefer different content types without having to generate new ideas or content. It’s a highly efficient way to maximize your existing assets, extend their lifespan, and increase their value.
Content repurposing has no bounds. We can transform blog posts into infographics, webinars into podcasts, or case studies into social media snippets. The best content for repurposing depends on your original material and your audience’s preferences. We analyze your existing content and audience data to identify the most suitable formats for repurposing.
The budget for content repurposing varies depending on factors like the quantity and complexity of your existing content, the number of new formats you want, and your overall goals. After assessing these considerations, we provide a customized proposal outlining recommended allocations to achieve the most effective content repurposing strategy.
We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.
If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.
“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”
“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”
“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”
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