We Have Driven Impact At
Invest in Professional Content Writing for Business Growth
Are you struggling to consistently produce high-quality, education-focused content for your institution’s blog or website? Do you find it challenging to come up with fresh and engaging ideas that resonate with your students, parents, and faculty?
Consistency and quality are the cornerstones of successful educational content marketing, which can significantly enhance your institution’s visibility, engagement, and reputation. Yet, achieving and maintaining these standards can be demanding, especially when you’re juggling multiple administrative responsibilities.
A professional content writing service, specialized in the education sector, can provide a reliable solution to this challenge. These services have skilled writers who can produce top-notch, SEO-friendly content on any educational topic, ensuring you have a regular flow of fresh, engaging content.
At Single Grain, we offer a top-tier content writing service bolstered by a team of expert writers, experienced in a myriad of educational niches. We can ensure you receive the best possible return on your content investment, keeping your efforts stress-free and effective.
Expert Content Writing Services at Single Grain
Our content writers at Single Grain aren’t just skilled, they’re experts in the field of education. This expertise enables us to generate content with real authority, providing genuine value to your audience of educators, students, and parents while meeting strategic SEO and growth goals.
We offer an extensive range of content writing solutions tailored to your specific needs within the education sector. Our team invests time in understanding your institution, your audience, your educational goals, and your growth objectives. This understanding enables us to create content that resonates strongly with your target audience and successfully positions your institution as a thought leader in the education industry.
With Single Grain, you can consistently maintain a pipeline of high-quality, SEO-rich content that increases engagement, boosts your search engine rankings, and leads to higher enrollment rates.
Here are some of our key content writing services:
- SEO Blog Posts
- Whitepapers
- E-books
- Course Descriptions
- Email Marketing Content
- Landing Page Copywriting
- Guest Articles
- Content Strategy Consulting
Featured Case Study: Learning A-Z
Enhancing Educational Platform Engagement and ROAS
Objectives
To grow purchase volume by activating top- and mid-funnel marketing tactics to educate and engage the target audience of Pre-K-6 teachers and administrators.
Challenges
The main challenge was to create awareness and educate potential customers about Learning A-Z's offerings, necessitating a blend of top-funnel and mid-funnel marketing tactics.
Process
Implemented a full-funnel strategy using paid search, online video, paid social, and programmatic display for demand generation, complemented by paid social retargeting, cross-selling, and branded search campaigns for demand capture.
Results
Achieved a 10% increase in Return on Ad Spend (ROAS) and an 8% increase in revenue year-over-year.
Learnings
The success of Learning A-Z’s campaign highlights the importance of a comprehensive full-funnel marketing approach. Educating the target audience through top- and mid-funnel tactics before capturing demand with bottom-funnel strategies proved effective for driving both awareness and conversions.
Who is Eric Siu?
Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.
Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.
He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.
Discover Featured Podcast Episode
Dominating Social Media: What to Post
Neil and Eric analyze 2024 social media content performance, comparing post types for engagement. They discuss text content, user-generated content on Instagram, YouTube, TikTok, and strategies for video content. AI-generated CTAs, content upgrades for opt-in rates, and the impact on SaaS products in marketing, including AI landing pages, are covered. Neil introduces an AI content prompt. This episode, with marketing experts Eric Siu and Neil Patel, offers concise marketing tips and strategies.
Learn More About The Work We’ve Done
-
Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain
-
454% Growth in Google Ads Revenue After Account Restructure.
-
Paid Media Strategy Sees YoY Efficiency Gains of +17% YoY Conversion Rate
-
54% Revenue Growth Year Over Year by Implementing Content Optimizations
-
Increasing Free Quote Submissions on Homepage by 95%
-
300% Increase in BOFU ROAS after switching to programmatic
-
Increases Post Engagement Rate by 400% with Single Grain
-
44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations
-
268% Increase in Organic Traffic With AI-Driven SEO Strategy
-
Spend and Leads Increased While Earning a More Efficient CPA
-
+85% Increase in Branded Searches and +10% Increase in ROAS
Frequently Asked Questions
And We Have The Answers
-
How does your content writing service differentiate from others?
Our educational content writing service distinguishes itself by producing customized, influential, and captivating content. Our team of proficient writers grasp the subtleties of the education sector, empowering us to develop content that connects with your intended audience. By closely monitoring trends in SEO, we merge ingenuity with strategic planning to enhance your online visibility and yield significant outcomes in the educational landscape.
-
How does a content writing service enhance my brand visibility?
A content writing service can dramatically amplify your educational institution’s presence by consistently generating top-tier, SEO-optimized content that secures a prime position in search engine outcomes. By captivating your audience with insightful and pertinent content, we aid in positioning your institution as a beacon of knowledge in the education sector, thereby bolstering your institution’s reputation and visibility.
-
What type of content can your writing service provide?
Our adept team of educational content creators excels in producing an array of content forms. Whether it’s educational blog articles, research papers, e-learning materials, or social media posts, website content, and press releases, we are primed to fulfill your varied educational content requirements. Our commitment lies in crafting engaging, enlightening, and SEO-enhanced content that resonates with your educational institution’s ethos and objectives.
-
What is the process of working with a content writing service?
Our approach commences with an in-depth comprehension of your educational institution, your prospective students, and your outreach objectives. This is succeeded by meticulous research on relevant terminology and the development of an SEO strategy tailored to the education sector. Our adept writers then craft engaging content, drawing from these insights. Each article undergoes a stringent review and proofreading process prior to delivery. We also offer modifications based on your input to guarantee that the content impeccably mirrors your aspirations.
Our Growth Methodology
-
We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.
-
If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
-
We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
-
We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
-
Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.
— Testimonials
Our Creds
— Our clients love us
“Their expertise has helped Nextiva grow its brand and overall business”
“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”
“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”
“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”
“They provided us with key learnings about our messaging that we are now using”
“Not only did Single Grain deliver strong results — markedly increasing unique, new web traffic and engaged users — but they provided us with key learnings about our messaging that we are now using.”
Explore More on This Topic
How to Use SEO for Higher Education to Rank Your School
With so many public and private universities, colleges face a lot of competition. Plus, it’s so easy for professors to create an online course and make it available for students…
Content Creation: Strategies Built on Pillar Content
Content creation plays a pivotal role in establishing your brand’s online presence and driving engagement. To maximize your efforts and achieve exceptional results, it’s crucial to harness the potential of…
Content Creation for Programmatic SEO Pages
Programmatic SEO pages have become as a game-changer, revolutionizing how businesses approach search engine optimization. This innovative strategy leverages algorithmic tools and automated processes to create vast numbers of web…