+403%
traffic
We Have Driven Impact At
Making Your Brand Stand Out in the Digital Realm
Does your brand feel like it’s getting lost in the vast digital ocean?
In the dynamic and fast-paced world of digital marketing, it’s not uncommon for your brand message to get swept away. With countless voices vying for attention, making your brand resonate with your target audience can feel like navigating a tropical storm. Moreover, the ever-evolving landscape of digital marketing, much like Florida’s unpredictable weather, can make it challenging to stay current and adapt swiftly.
The key is to collaborate with a digital marketing agency that comprehends your struggles and knows how to make your brand shine brighter than the Florida sun. Single Grain is that agency. We are seasoned navigators of the digital marketing seascape, adept at amplifying your voice and ensuring it reaches the right audience.
Your Success: Our Digital Marketing Mastery
At Single Grain Florida, we excel in crafting bespoke digital marketing campaigns that not only elevate your brand but also stimulate meaningful engagement. We begin by delving into the essence of your brand and its distinct needs. Our goal is to ensure your message resonates with your target market, fostering enhanced brand visibility and growth.
Our next step is to design a robust digital marketing strategy. Harnessing the proficiency of our team, we fine-tune various channels to effectively reach and interact with your audience. We recognize that every business is unique, and as such, our solutions are always meticulously tailored to meet your specific requirements.
Lastly, we implement and oversee the campaign, utilizing state-of-the-art tools and comprehensive analysis, continually refining the strategy to secure the best results. We prioritize transparency, offering detailed and regular updates on your campaign’s performance, enabling you to monitor growth and ROI effectively.
At Single Grain Florida, our digital marketing agency services encompass:
- SEO & content marketing
- Social media advertising
- Email marketing & automation
- Conversion rate optimization
- PPC & online ad management
- Influencer marketing
Featured Case Study: Twenty20
Boosting Customer Acquisition Volume for Twenty20
Objectives
Twenty20 aimed to increase customer acquisition volume by leveraging their unique market differentiator, overcoming stagnant subscription revenue growth due to an inconsistent sales process.
Challenges
The main challenges included reliance on in-house sales, competition for attention in the crowded digital design resources field, and the need to shift focus from cold-calling and account-based marketing to more effective strategies.
Process
Single Grain devised an all-digital marketing strategy combining social media advertising for brand recognition and search engine marketing for immediate value appeal. They implemented an Alpha-Beta-Gamma campaign structure to efficiently capture market share from competitors like Shutterstock and Getty Images.
Results
This strategy significantly increased web traffic by 403%, Marketing Qualified Lead (MQL) volume by 16.42 times, and decreased Cost Per MQL by 72.49%, achieving more traffic volume and maintaining revenue per session with reduced advertising costs.
Learnings
The campaign demonstrated that a well-structured digital marketing strategy, even against large competitors, can improve both cost efficiency and customer acquisition volume without the trade-off typically expected between these two objectives.
x16.42
MQL volume
-72.49%
cost per MQL
Who is Eric Siu?
Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.
Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.
He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.
Discover Featured Podcast Episode
Surviving AI: The Future of Marketing Agencies
In a collaboration, experts Eric Siu, Ralph Burns, Kasim Aslam, and Neil Patel from Perpetual Traffic and Marketing School podcasts discuss marketing’s future, agency value beyond media buying, and personal insights. They explore agencies’ necessity for deeper service value, challenges in media buying, importance of client success, programmatic SEO, AI, and the idea of agencies having stakes in client businesses. Challenges for SMBs in adopting performance-based models and the financial insights from selling an agency are also covered.
Learn More About The Work We’ve Done
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44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations
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Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain
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Increasing Free Quote Submissions on Homepage by 95%
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54% Revenue Growth Year Over Year by Implementing Content Optimizations
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268% Increase in Organic Traffic With AI-Driven SEO Strategy
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Paid Media Strategy Sees YoY Efficiency Gains of +17% YoY Conversion Rate
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454% Growth in Google Ads Revenue After Account Restructure.
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300% Increase in BOFU ROAS after switching to programmatic
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Spend and Leads Increased While Earning a More Efficient CPA
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Increases Post Engagement Rate by 400% with Single Grain
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+85% Increase in Branded Searches and +10% Increase in ROAS
Frequently Asked Questions
And We Have The Answers
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What sets your digital marketing agency apart from others?
Our team, nestled in the heart of Florida, is a collective of seasoned professionals from a myriad of digital marketing specialties. We take immense pride in our profound comprehension of the ever-evolving digital sphere. Rather than implementing a generic strategy, we meticulously customize our approach to align with your distinctive business requirements. Being located in this vibrant tech epicenter empowers us to stay abreast of the latest advancements and trends, thereby guaranteeing that we deliver state-of-the-art solutions to our esteemed clients.
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How does digital marketing differ from traditional marketing?
While traditional marketing often sets broad objectives such as enhancing sales or elevating brand recognition, digital marketing, especially in the vibrant business landscape of Florida, is laser-focused and steered by data. Each cent invested in a digital marketing initiative is meticulously directed towards accomplishing distinct, quantifiable results. This could be amplifying web traffic, creating potential leads, or transforming these leads into loyal customers.
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Which are the most effective digital marketing channels?
When it comes to the potency of a digital marketing conduit, your target demographic and commercial objectives are key. Harnessing the power of data and sector-specific knowledge, our team, based in the Sunshine State of Florida, pinpoints the most suitable platforms for your venture. Be it social media, content creation, SEO, or email marketing, we meticulously design a strategy that delivers an optimal return on investment and harmonizes with your corporate goals.
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How much should I budget for digital marketing services?
Recognizing that every business in Florida is unique, with its own set of objectives, size, and financial plan, we don’t believe in a one-size-fits-all approach. Instead, we commit to closely collaborating with you to craft a tailored proposal, outlining the ideal investment for your digital marketing initiatives. If you’re intrigued and want to delve deeper, we invite you to connect with us for a complimentary consultation. We’re at your service, ready to assist!
If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.
Our Growth Methodology
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We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.
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If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
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We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
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We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
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Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.
— Testimonials
Our Creds
— Our clients love us
“Their expertise has helped Nextiva grow its brand and overall business”
“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”
“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”
“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”
“They provided us with key learnings about our messaging that we are now using”
“Not only did Single Grain deliver strong results — markedly increasing unique, new web traffic and engaged users — but they provided us with key learnings about our messaging that we are now using.”
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