“Single Grain enables us to increase our impact without increasing our headcount”
“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”
We Have Driven Impact At
Transforming Your Digital Advertising Landscape
Ever wondered why your property listings aren’t attracting the right buyers or tenants? Perhaps you keep seeing irrelevant leads despite doing everything to understand and target your audience. Well, you’re not alone in the real estate industry.
These challenges can arise from traditional property advertising methods which can be inefficient, untargeted, and hard to measure. These are hurdles every real estate business faces when trying to capitalize on their digital advertising.
An effective solution is to adopt programmatic advertising. Through real-time bids and audience insights, programmatic ads can make your digital marketing efforts more efficient, accurate, and measurable. This can be a game-changer in the real estate market.
Single Grain, a leading digital marketing agency, specializes in programmatic advertising. With our services, we can transform your property advertising landscape, making it more targeted, impactful, and profitable.
Your Solution: Single Grain's Expert Programmatic Ad Services
At Single Grain, we recognize that programmatic advertising is the future of digital marketing, especially in the dynamic world of real estate. By harnessing the power of big data and artificial intelligence, we deliver highly personalized, timely, and relevant ads that resonate with potential property buyers and sellers, significantly boosting your engagement and conversion rates.
We conduct comprehensive audits to understand your current advertising status in the real estate market. With data-driven insights, our team formulates tailored strategies that maximize your return on investment. We track and optimize your campaigns in real-time, using advanced analytics to keep your property ad performance at its peak.
Through Single Grain’s results-oriented programmatic ad services, you can stay ahead in today’s fast-paced, competitive real estate landscape.
Our key programmatic ad services include:
- Strategy Development and Implementation
- Ad Creative and Design
- Target Audience Identification
- Real-Time Bidding Management
- Campaign Performance Tracking and Analytics
- Ongoing Optimization and A/B Testing
Are you ready to revolutionize your real estate marketing strategy? Let Single Grain’s programmatic ad services guide you to success.
Who is Eric Siu?
Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.
Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.
He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.
Discover Featured Podcast Episode
Marketing Trends: Open Air Conspiracy, Changes in Paid Media, and Brandformance
Eric Siu, Neil Patel, Ralph Burns, and Kasim Aslam discuss shifts in paid advertising, moving from performance to brand marketing and emphasizing full-funnel approaches. They explore the move from conversion-based ads to ones also focusing on awareness, the challenges of attribution, the unreliability of data, and the need for impression-based advertising for long-term growth. The conversation also covers the importance of top-of-funnel traffic, the nuances of campaign analysis beyond short windows, and skeptical views on some business coaches. They advise patience with top-of-funnel spending and stress the importance of analytics, underscoring the role of agencies in overcoming data complexities for strategic advertising adaptation.
Learn More About The Work We’ve Done
-
+85% Increase in Branded Searches and +10% Increase in ROAS
-
Increases Post Engagement Rate by 400% with Single Grain
-
454% Growth in Google Ads Revenue After Account Restructure.
-
268% Increase in Organic Traffic With AI-Driven SEO Strategy
-
Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain
-
300% Increase in BOFU ROAS after switching to programmatic
-
54% Revenue Growth Year Over Year by Implementing Content Optimizations
-
44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations
-
Spend and Leads Increased While Earning a More Efficient CPA
-
Increasing Free Quote Submissions on Homepage by 95%
-
Paid Media Strategy Sees YoY Efficiency Gains of +17% YoY Conversion Rate
Frequently Asked Questions
And We Have The Answers
-
How does your approach to programmatic ads services differ from others in the industry?
We deeply comprehend the intricate realm of programmatic advertising, particularly its application in the real estate sector. Our methodology sets us apart as we don’t merely initiate a campaign and let it operate autonomously. Instead, we perpetually observe and recalibrate tactics grounded on live data. While we advocate for the use of automation, we never compromise on the need for strategic human supervision. Our proficient team will collaborate with you to craft bespoke programmatic ad campaigns that strike a chord with your prospective property buyers, thereby amplifying your return on investment.
-
Can programmatic ads services really boost my business?
Absolutely! Programmatic advertising, particularly in the realm of real estate, harnesses the capability to connect with the ideal audience at the most opportune moment, delivering a tailored message. It utilizes real-time bidding, demographic targeting, and other sophisticated strategies to guarantee your property listings are viewed by those with the highest potential interest. This can dramatically enhance your lead generation, property awareness, and ultimately, your overall business growth.
-
Which platforms are best for running programmatic ads?
The optimal platform for your programmatic ads in the real estate sector hinges on your unique business goals and the audience you’re targeting. Our team has a wealth of experience across all major platforms, from Google Display Network to social media giants like Facebook and LinkedIn, and even burgeoning ad platforms such as TikTok. We’ll collaborate intimately with you to identify the most impactful platforms for your objectives, guaranteeing that your property ads connect with the right prospects at the most opportune moments.
-
How much should I budget for programmatic ad services?
There isn’t a universal solution to this question, as your investment in programmatic ads services is influenced by a multitude of elements such as the scale of your real estate business, your objectives, and the prevailing market conditions. Nevertheless, we are dedicated to offering you a tailored proposal that clearly delineates the ideal investment in programmatic advertising to attain your targeted outcomes. We uphold the principle of transparency and will assist you in optimizing your advertising expenditure. Prepared to move forward? Let’s engage in a conversation!
If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.
Our Growth Methodology
-
We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.
-
If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
-
We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
-
We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
-
Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.
— Testimonials
Our Creds
— Our clients love us
“Their expertise has helped Nextiva grow its brand and overall business”
“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”
“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”
“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”
Explore More on This Topic
Best Programmatic Advertising Agency: Top 6 Choices for 2023
Updated July 2023. Programmatic ads are one of the most cost-effective, customizable and data-driven methods of buying paid media. To get the most out of your ad spend, it’s wise…
Full Article
Programmatic Advertising 101: Ad Types, Benefits, Drawbacks & Trends
If you’re new to programmatic ads or need a refresher, this guide on programmatic advertising 101 is just for you! Online advertising can be tricky and time-consuming, often necessitating professional…
Full Article
Best Programmatic Advertising Case Studies for Exceptional ROAS
Reviewing successful or innovative programmatic advertising case studies can inspire your own ad campaign. Programmatic ads have proven to be a game-changer in the marketing world by using automated technology…
Full Article
