“Single Grain enables us to increase our impact without increasing our headcount”
“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”
We Have Driven Impact At
Elevate Your El Paso Brand with Expert SEO Strategies
Is your El Paso business struggling to stand out in the vast digital marketplace? Are you drawing in crowds but not the high-value customers you’re aiming for? This is a common challenge in the online world.
Your company’s website should act as a lighthouse, guiding your ideal customers to your shores. With the digital environment constantly shifting, maintaining prominence and relevance demands advanced SEO tactics. Relying on basic keyword insertion to boost your search engine rankings is an outdated approach. Modern SEO is a complex fusion of technical finesse, strategic content development, and the cultivation of credible backlinks.
Welcome to Single Grain – your ally in elevating online visibility and attracting meaningful traffic. Our expertise as a digital marketing agency is in harnessing the full potential of SEO to position your El Paso brand where it can be seen by the right customers actively seeking your services or products.
Single Grain: Your Expert SEO Ally in El Paso
Single Grain is your El Paso ally in navigating the complexities of search engine optimization. Our SEO specialists are adept at deciphering Google’s intricate algorithms, focusing on crafting strategies that elevate your brand to the top of your target audience’s search results.
We reject the notion of generic solutions. By immersing ourselves in the specifics of your sector, competitors, and customer base, we design an SEO plan that leverages your distinct advantages and business objectives. Our team simplifies the SEO maze for you, translating intricate technical terms into actionable, clear steps that drive tangible business growth.
Step into the limelight with our guidance. Partner with us and witness your website’s ascent in search engine rankings, consistently drawing in a higher volume of potential leads.
Below is a snapshot of the specialized SEO services Single Grain offers:
- Comprehensive Technical SEO Evaluations
- Detailed Competitive Analysis
- Strategic Content Development & Optimization
- Targeted Link-Building Initiatives
- Localized SEO for El Paso Markets
- In-depth Keyword Research and Analysis
Featured Case Study: Dot Foods
Expanding Organic Reach for Dot Foods Careers
Objectives
To grow the organic search visibility of the Careers page subdomain, balancing national and local keywords to expand regional visibility.
Challenges
The primary challenge was to enhance the site's SEO performance to increase job applications amid the competitive job market in the food industry.
Process
Conducted technical SEO audits, identified keyword opportunities, and implemented a full-funnel content strategy alongside offsite tactics like securing relevant backlinks.
Results
Successfully increased organic traffic and keywords, contributing to higher job application rates.
Learnings
Dot Foods’ SEO improvements underscore the significance of a multifaceted SEO strategy that includes technical optimization, content strategy, and offsite tactics. Balancing branded and unbranded keywords while focusing on full-funnel content led to increased organic visibility and job applications.
Who is Eric Siu?
Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.
Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.
He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.
Discover Featured Podcast Episode
2023's Biggest SEO Losers and Time Wasting Mistakes
Eric Siu and Neil Patel dissect a study by Lily Ray on SEO visibility declines, debunking the "SEO is dead" myth and advocating for updated content, trend focus, authority building, optimizing click-through rates, and innovative linking. They highlight brand building's SEO importance, discuss agency community benefits via the Agency Owners Association, and share strategies for economic downturns like acquisitions and servicing excellence. They emphasize acquisition benefits, lead follow-up, and practitioner salespeople advantages. This part of a series offers practical marketing advice from seasoned entrepreneurs.
Learn More About The Work We’ve Done
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300% Increase in BOFU ROAS after switching to programmatic
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Spend and Leads Increased While Earning a More Efficient CPA
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+85% Increase in Branded Searches and +10% Increase in ROAS
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454% Growth in Google Ads Revenue After Account Restructure.
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44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations
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Paid Media Strategy Sees YoY Efficiency Gains of +17% YoY Conversion Rate
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Increases Post Engagement Rate by 400% with Single Grain
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Increasing Free Quote Submissions on Homepage by 95%
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Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain
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268% Increase in Organic Traffic With AI-Driven SEO Strategy
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54% Revenue Growth Year Over Year by Implementing Content Optimizations
Our Growth Methodology
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We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.
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If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
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We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
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We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
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Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.
— Testimonials
Our Creds
— Our clients love us
“Their expertise has helped Nextiva grow its brand and overall business”
“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”
“They provided us with key learnings about our messaging that we are now using”
“Not only did Single Grain deliver strong results — markedly increasing unique, new web traffic and engaged users — but they provided us with key learnings about our messaging that we are now using.”
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