+17%
conversion rate
We Have Driven Impact At
Boost Your Offerings with White Label Google Ads
Are you running an e-commerce business and feeling swamped managing Google Ads campaigns for your products while grappling with the constant updates and required expertise?
It’s a common hurdle. Google Ads are a complex component of the e-commerce marketing strategy and require a profound understanding to maximize effectiveness and ROI. The daunting task of keeping up with optimization best practices can leave anyone feeling uncertain.
The solution? Collaborating with a proficient white label Google Ads agency.
By partnering with Single Grain, you can tap into our comprehensive knowledge and proven expertise in running successful Google Ads campaigns for e-commerce. We stay updated with the latest trends and algorithm changes, so you don’t have to, enabling you to offer superior services to your customers.
Single Grain: Your Trusted White Label Google Ads Partner
At Single Grain, we are experts in offering comprehensive white label Google Ads services tailored for the e-commerce industry. We streamline the process, delivering swift and quantifiable results, while you continue to nurture your relationship with your online retail clients.
We meticulously analyze and strategize each campaign based on your e-commerce client’s unique needs and objectives to ensure an optimal ROI. Our focus remains on identifying and engaging the right online shoppers, driving high-quality traffic to boost conversions and ultimately, sales.
Transparency is at the heart of our approach. We provide you with detailed, easy-to-understand reports that you can share with your e-commerce clients, reinforcing the effectiveness of their digital marketing investment.
Single Grain’s white label Google Ads services for the e-commerce sector include:
- Audience analysis and targeting for online shoppers
- Keyword research and optimization for e-commerce
- Landing page audit and recommendations for online stores
- Ad creation and A/B testing for e-commerce platforms
- Performance tracking and reporting for digital retail campaigns
- Continuous campaign optimization for online sales
Featured Case Study: Simon Pearce
YoY Efficiency Gains through Paid Media Strategy
Objectives
The goal was to reach highly targeted audiences using sophisticated technology to counteract the increasing costs of reaching new audiences due to the ad strategy’s point of maturity.
Challenges
Simon Pearce’s ad strategy was becoming cost-prohibitive in reaching new audiences, indicating a maturity point that necessitated a new approach.
Process
Single Grain expanded to new advertising channels like Pinterest and programmatic to reach highly targeted audiences, in addition to expanding prospecting on established channels like Meta, Google, and Bing.
Results
Six months after launching new channels, Simon Pearce saw significant efficiency gains, maintaining revenue in a challenging period for e-commerce by reaching higher value customers. Key improvements included a 17% YoY conversion rate increase, 25% MoM revenue increase to $3,286,467, 9% YoY PROAS increase to 3.46, 17% YoY conversion rate increase to 2.91%, and 13% YoY average order value increase to $304.
Learnings
Expanding to new channels and targeting higher value customers can significantly enhance efficiency and maintain revenue, even when most e-commerce companies are experiencing a decline. This strategy demonstrates the importance of evolving advertising approaches to meet market maturity challenges.
+25%
revenue
+9%
PROAS
Who is Eric Siu?
Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.
Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.
He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.
Discover Featured Podcast Episode
Surviving AI: The Future of Marketing Agencies
In a collaboration, industry experts Eric Siu, Ralph Burns, Kasim Aslam, and Neil Patel discuss marketing's future, agency value beyond media buying, and personal journeys. They emphasize the need for agencies to deliver deeper value, face automation challenges, and possibly share stakes in client businesses. Discussing agency valuation, they note declining multiples. The episode ends with insights on running a profitable agency from Aslam's experience.
Learn More About The Work We’ve Done
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268% Increase in Organic Traffic With AI-Driven SEO Strategy
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54% Revenue Growth Year Over Year by Implementing Content Optimizations
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+85% Increase in Branded Searches and +10% Increase in ROAS
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300% Increase in BOFU ROAS after switching to programmatic
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Paid Media Strategy Sees YoY Efficiency Gains of +17% YoY Conversion Rate
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Increasing Free Quote Submissions on Homepage by 95%
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Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain
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Increases Post Engagement Rate by 400% with Single Grain
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Spend and Leads Increased While Earning a More Efficient CPA
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454% Growth in Google Ads Revenue After Account Restructure.
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44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations
Frequently Asked Questions
And We Have The Answers
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What makes your white label Google Ads agency stand out from others?
As a proficient agency in Google Ads, we possess an in-depth comprehension of the platform’s complexities, particularly within the e-commerce sector. Our seasoned team boasts a broad spectrum of experience, having collaborated with an array of clients from burgeoning online stores to global e-commerce giants. We meticulously tailor each strategy to resonate with your brand’s objectives and target market. Our strategic positioning in a technology-focused locale empowers us to keep abreast of the most recent Google Ads trends and best practices, ensuring your e-commerce business stays ahead of the curve.
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How does white label Google Ads service differ from regular Google Ads management?
The key difference between the two hinges on brand identity. As a white label Google Ads agency, we work in the background, expertly handling your Google Ads campaigns, allowing you to concentrate on nurturing robust relationships with your e-commerce clients. All final analytics and outcomes are delivered under your e-commerce brand, ensuring a consistent and smooth customer journey.
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Which types of businesses can benefit from a white label Google Ads agency?
Every e-commerce enterprise seeking to amplify their digital footprint can find value in our offerings, but our solutions are especially advantageous for marketing firms and advisors. We empower them to broaden their suite of services without the financial burden and intricacies associated with recruiting and educating an internal Google Ads squad. The white label approach permits them to provide proficient Google Ads administration under their own corporate identity.
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How much budget should I allocate for a white label Google Ads agency?
The financial commitment for your e-commerce venture is contingent upon the scale of your operations, your aspirations, and your fiscal capabilities. We craft bespoke strategies, recommending budget distribution for effective customer acquisition and sales conversions via Google Ads. Our primary objective is to deliver optimal returns on your investment, guaranteeing that each dollar spent propels your online retail growth.
If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.
Our Growth Methodology
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We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.
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If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
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We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
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We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
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Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.
— Testimonials
Our Creds
— Our clients love us
“Single Grain enables us to increase our impact without increasing our headcount”
“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”
“Their expertise has helped Nextiva grow its brand and overall business”
“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”
“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”
“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”
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