+403%
traffic
We Have Driven Impact At
Single Grain: Your SaaS Growth Catalyst for Scaling Digital Presence
Are you finding it challenging to stand out in the SaaS sector?
Building a strong digital footprint in the SaaS industry requires agility and strategic foresight, as the online environment is constantly evolving. Developing effective strategies can seem like a daunting task, often leading to a sense of frustration and a lack of progress.
To secure your place in the competitive digital arena, you need a multifaceted strategy that incorporates cutting-edge innovation, detailed analytics, and customized content. Single Grain, a premier SaaS-focused digital marketing agency, is at the vanguard of this digital evolution, guiding you through the intricate maze of online marketing services.
At Single Grain, we excel in transforming your distinctive SaaS vision into a compelling digital narrative, creating avenues to engage with your ideal audience, and fostering long-term growth through our exhaustive digital marketing solutions.
Leading SaaS Digital Agency Navigators
Embark on a transformative SaaS journey with Single Grain, where creativity meets data-driven strategy to propel you ahead of the curve. Our deep insights into SaaS market dynamics and user engagement are the cornerstones of a bespoke strategy that encompasses both digital marketing prowess and SaaS consulting acumen.
At Single Grain, we pride ourselves on fostering innovation to keep your SaaS brand’s digital presence dynamic and attuned to the ever-evolving landscape of customer preferences and tech developments. Through proactive implementation and strategic consulting, we fine-tune your brand’s narrative to resonate powerfully within the digital realm.
Our commitment to mastering digital marketing and SaaS consulting services ensures that your brand doesn’t just navigate the digital transformation but excels, transforming obstacles into avenues for growth and meaningful user connections.
- Brand Identity & Messaging Tailored to SaaS Markets
- Integrated Digital Marketing Strategies for SaaS
- SEO & Content Optimization for SaaS Platforms
- Targeted Social Media Initiatives for SaaS Audiences
- Advanced Data Analytics & SaaS User Insights
Featured Case Study: Twenty20
Boosting Customer Acquisition Volume for Twenty20
Objectives
Twenty20 aimed to increase customer acquisition volume by leveraging their unique market differentiator, overcoming stagnant subscription revenue growth due to an inconsistent sales process.
Challenges
The main challenges included reliance on in-house sales, competition for attention in the crowded digital design resources field, and the need to shift focus from cold-calling and account-based marketing to more effective strategies.
Process
Single Grain devised an all-digital marketing strategy combining social media advertising for brand recognition and search engine marketing for immediate value appeal. They implemented an Alpha-Beta-Gamma campaign structure to efficiently capture market share from competitors like Shutterstock and Getty Images.
Results
This strategy significantly increased web traffic by 403%, Marketing Qualified Lead (MQL) volume by 16.42 times, and decreased Cost Per MQL by 72.49%, achieving more traffic volume and maintaining revenue per session with reduced advertising costs.
Learnings
The campaign demonstrated that a well-structured digital marketing strategy, even against large competitors, can improve both cost efficiency and customer acquisition volume without the trade-off typically expected between these two objectives.
x16.42
MQL volume
-72.49%
cost per MQL
Who is Eric Siu?
Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.
Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.
He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.
Discover Featured Podcast Episode
Surviving AI: The Future of Marketing Agencies
Eric Siu, Ralph Burns, Kasim Aslam, and Neil Patel unite on the Perpetual Traffic and Marketing School podcasts to discuss the future of marketing agencies and the need for value beyond media buying. They share personal anecdotes, insights into their agencies, and thoughts on the evolving agency landscape. Emphasis is on deeper value services, challenges for media buying agencies, automation's impact, and the importance of focusing on client success. The conversation also touches on the valuation of agencies, the role of AI, and the idea of agencies investing in client businesses. Kasim shares his experience selling his agency, highlighting financial insights.
Learn More About The Work We’ve Done
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54% Revenue Growth Year Over Year by Implementing Content Optimizations
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454% Growth in Google Ads Revenue After Account Restructure.
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Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain
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Increasing Free Quote Submissions on Homepage by 95%
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Increases Post Engagement Rate by 400% with Single Grain
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268% Increase in Organic Traffic With AI-Driven SEO Strategy
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Paid Media Strategy Sees YoY Efficiency Gains of +17% YoY Conversion Rate
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+85% Increase in Branded Searches and +10% Increase in ROAS
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300% Increase in BOFU ROAS after switching to programmatic
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44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations
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Spend and Leads Increased While Earning a More Efficient CPA
Our Growth Methodology
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We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.
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If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
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We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
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We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
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Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.
— Testimonials
Our Creds
— Our clients love us
“Single Grain enables us to increase our impact without increasing our headcount”
“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”
“Their expertise has helped Nextiva grow its brand and overall business”
“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”
“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”
“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”
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