We Have Driven Impact At
Expanding Your Digital Reach in Ohio
Feeling lost in the vast digital landscape of Ohio?
Building a strong online presence in the Buckeye State can feel like a constant climb, with the digital terrain shifting beneath your feet. Creating effective strategies in this dynamic environment can seem like exploring unknown paths, leading to frustration and a sense of being stuck.
To secure your place in the digital space, you need a strategy that’s as multifaceted as Ohio itself, blending creativity, data-driven insights, and customized content. Single Grain stands as a beacon in this digital revolution, guiding you through the intricate maze of online marketing services.
At Single Grain, we excel in transforming your distinctive brand vision into a compelling digital narrative, charting courses to engage with your ideal audience in Ohio, and fostering lasting growth with our all-encompassing digital agency expertise.
Ohio's Premier Digital Agency Navigators
Embarking on a digital journey with Single Grain in Ohio means tapping into a unique blend of creativity and data-driven strategies to outshine your competitors. Our deep insights into market trends and consumer behaviors are the cornerstones of a tailored strategy that encompasses both digital agency services and consulting expertise, specifically attuned to the Ohio market.
At Single Grain, we pride ourselves on fostering innovation to keep your Ohio-based brand’s digital strategy dynamic and ahead of the curve, responding to shifts in consumer interests and technological progress. Through proactive implementation and consulting, we fine-tune your brand’s message until it resonates throughout the digital landscape.
Our commitment to continuously sharpening our digital agency services and consulting acumen ensures that your Ohio brand doesn’t just adjust to the digital age but flourishes, transforming obstacles into avenues for growth and engagement.
- Brand Identity & Messaging Tailored to the Ohio Market
- Strategic Digital Marketing Plans with Local Insight
- SEO & Content Optimization for Ohio Audiences
- Creative Social Media Campaigns with Regional Appeal
- Data Analytics & Insights to Drive Ohio Market Success
Featured Case Study: Simon Pearce
YoY Efficiency Gains through Paid Media Strategy
Objectives
The goal was to reach highly targeted audiences using sophisticated technology to counteract the increasing costs of reaching new audiences due to the ad strategy’s point of maturity.
Challenges
Simon Pearce’s ad strategy was becoming cost-prohibitive in reaching new audiences, indicating a maturity point that necessitated a new approach.
Process
Single Grain expanded to new advertising channels like Pinterest and programmatic to reach highly targeted audiences, in addition to expanding prospecting on established channels like Meta, Google, and Bing.
Results
Six months after launching new channels, Simon Pearce saw significant efficiency gains, maintaining revenue in a challenging period for e-commerce by reaching higher value customers. Key improvements included a 17% YoY conversion rate increase, 25% MoM revenue increase to $3,286,467, 9% YoY PROAS increase to 3.46, 17% YoY conversion rate increase to 2.91%, and 13% YoY average order value increase to $304.
Learnings
Expanding to new channels and targeting higher value customers can significantly enhance efficiency and maintain revenue, even when most e-commerce companies are experiencing a decline. This strategy demonstrates the importance of evolving advertising approaches to meet market maturity challenges.
Who is Eric Siu?
Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.
Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.
He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.
Discover Featured Podcast Episode
Surviving AI: The Future of Marketing Agencies
Eric Siu, Ralph Burns, Kasim Aslam, and Neil Patel collaborate in a podcast discussing the future of marketing agencies, the importance of offering value beyond media buying, and the evolving marketing landscape. They share personal stories, challenges facing media buying agencies, and the importance of focusing on client success. The conversation also touches on agency valuations, automation, programmatic SEO, AI assistance, and the idea of agencies holding stakes in client businesses. Kasim shares his experience of selling his agency, highlighting financial insights for successful agency management.
Learn More About The Work We’ve Done
-
Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain
-
Paid Media Strategy Sees YoY Efficiency Gains of +17% YoY Conversion Rate
-
Spend and Leads Increased While Earning a More Efficient CPA
-
44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations
-
54% Revenue Growth Year Over Year by Implementing Content Optimizations
-
300% Increase in BOFU ROAS after switching to programmatic
-
Increases Post Engagement Rate by 400% with Single Grain
-
+85% Increase in Branded Searches and +10% Increase in ROAS
-
454% Growth in Google Ads Revenue After Account Restructure.
-
268% Increase in Organic Traffic With AI-Driven SEO Strategy
-
Increasing Free Quote Submissions on Homepage by 95%
Frequently Asked Questions
And We Have The Answers
-
Why should I choose a digital agency from Ohio for my online marketing needs?
Ohio is blossoming with innovative talent and a strong business community that understands the American market deeply. A digital agency in Ohio offers you localized expertise combined with global marketing trends. They can provide tailored strategies that resonate with your target audience, whether they’re in the Midwest or beyond, ensuring your campaigns hit close to home and stand out in the digital space.
-
Can a digital agency in Ohio help me reach a national audience?
Absolutely! While an Ohio-based digital agency brings local insights to the table, they are also adept at scaling strategies to put you on the national map. With a blend of cutting-edge tools and a diverse skill set, they can amplify your reach, ensuring your message resonates with audiences across the country, regardless of where your business calls home.
-
What digital services can I expect from an agency in Ohio?
An Ohio digital agency offers a comprehensive suite of services to fuel your online presence. From website design and development, SEO, and content marketing, to social media management, PPC campaigns, and email marketing, they’ll have your digital bases covered. Their services are designed to create synergy across your digital touchpoints, driving results and enhancing your brand’s online footprint.
-
How does a digital agency in Ohio stay ahead of the rapidly changing digital landscape?
Agencies in Ohio are known for their agility and forward-thinking approach. They invest in continuous learning, stay updated with the latest digital trends, and adopt emerging technologies to ensure your marketing stays ahead of the curve. By fostering a culture of innovation, they help your business navigate the digital waters with confidence, making sure you’re not just keeping up, but leading the charge.
Our Growth Methodology
-
We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.
-
If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
-
We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
-
We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
-
Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.
— Testimonials
Our Creds
— Our clients love us
“Single Grain enables us to increase our impact without increasing our headcount”
“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”
“Their expertise has helped Nextiva grow its brand and overall business”
“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”
“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”
“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”
Explore More on This Topic
How to Choose a Digital Marketing Agency That Delivers Results
Updated August 2023. As a business in today’s ultra-competitive marketplace, if you want to succeed, you have to be better than the rest. And to be better than the rest…
Elevate Your Brand with a Top 5 TikTok Ad Agency
Updated September 2023. TikTok has become the new social media platform of choice for brands worldwide. The reason for this is simple: TikTok has unquestionable advertising potential. Companies advertising on…
Top 8 Digital Marketing Agencies to Grow Your Brand in 2024
Updated December 2023 If you’re serious about growing your business online to significantly increase your visibility, attract more customers and boost your revenues, you probably need the help of a…