We Have Driven Impact At
Expanding Your Digital Reach from Raleigh
Feeling lost in the vast digital landscape of Raleigh?
Creating a dominant online presence in Raleigh’s competitive market requires quick adaptation and strategic foresight. For many, shaping effective digital strategies feels like venturing into unknown territory, leading to overwhelming challenges and stalled progress.
To secure your place in the digital space, you need a multifaceted strategy that blends creativity, data-driven insights, and customized content. Single Grain stands as a beacon in the digital revolution, guiding you through the intricate maze of online marketing services with precision and expertise.
At Single Grain, we excel in transforming your distinctive brand vision into a compelling digital narrative, charting the course to engage your target audience in Raleigh and beyond, and fueling long-term growth with our full spectrum of digital agency services.
Expert Digital Agency Pathfinders in Raleigh
Embarking on your digital journey in Raleigh with Single Grain means tapping into a unique blend of creativity and data-driven strategies to outshine your competitors. Our deep insights into market dynamics and consumer behavior are the cornerstones of a tailored strategy that encompasses both comprehensive digital agency services and expert consulting.
At Single Grain, we pride ourselves on fostering innovation to keep your brand’s digital presence vibrant and attuned to the ever-evolving interests of consumers and technological progressions. Through proactive implementation and strategic consulting, we fine-tune your brand’s narrative to resonate throughout the digital landscape.
Our commitment to mastering digital agency services and consulting is unwavering, ensuring that your brand doesn’t just adjust to the digital age in Raleigh but flourishes, transforming obstacles into avenues for growth and meaningful engagement.
- Distinctive Brand Identity & Messaging
- Targeted Digital Marketing Strategies
- SEO & Content Enhancement
- Creative Social Media Initiatives
- Precise Data Analytics & Interpretation
Featured Case Study: Harris Teeter
Maximizing Social Media Visibility and Engagement
Objectives
Harris Teeter aimed to enhance its online presence and social media visibility, reinforcing its role as a community-focused grocery store.
Challenges
Operating in an industry known for slim profit margins, Harris Teeter faced the challenge of efficiently gaining market share without significant financial leeway, especially given the localized nature of grocery shopping and constant consumer price sensitivity.
Process
Single Grain executed rigorous testing on Facebook to identify the optimal mix of ad creatives, targeting segments, and placements. Following the growth of the social media fan base, the focus shifted towards increasing post engagement rates through behavioral targeting, geographic ad targeting, and leveraging optimized cost per mille (oCPM) bidding for ad spend efficiency.
Results
The campaign successfully drove 15,000 people into stores during a single campaign, doubled Facebook reach within six months, and monetized the new fan base effectively. A notable holiday coupon campaign resulted in over 25,000 conversions, and post engagement rates surged by 400%.
Learnings
This case illustrates the power of targeted social media advertising and engagement strategies in driving in-store traffic and online interaction, highlighting the importance of continuous ad optimization and community engagement in maximizing ROI.
Who is Eric Siu?
Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.
Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.
He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.
Discover Featured Podcast Episode
Surviving AI: The Future of Marketing Agencies
Eric Siu, Ralph Burns, Kasim Aslam, and Neil Patel unite in a podcast collaboration, discussing the future and challenges of marketing agencies. Topics range from the necessity of providing value beyond media buying, the importance of client success, to the evolution of agency valuation. Personal anecdotes, challenges of SMBs, and insights into financial success of an agency are shared.
Learn More About The Work We’ve Done
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Increases Post Engagement Rate by 400% with Single Grain
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268% Increase in Organic Traffic With AI-Driven SEO Strategy
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Paid Media Strategy Sees YoY Efficiency Gains of +17% YoY Conversion Rate
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Spend and Leads Increased While Earning a More Efficient CPA
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44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations
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300% Increase in BOFU ROAS after switching to programmatic
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Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain
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54% Revenue Growth Year Over Year by Implementing Content Optimizations
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454% Growth in Google Ads Revenue After Account Restructure.
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+85% Increase in Branded Searches and +10% Increase in ROAS
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Increasing Free Quote Submissions on Homepage by 95%
Frequently Asked Questions
And We Have The Answers
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Why choose a digital agency in Raleigh for my business?
Raleigh is a burgeoning hub for innovation and technology, making it a prime spot for a digital agency that understands the progressive pulse of the market. By choosing a local agency, you benefit from a team that’s not only savvy in the latest digital trends but also has a finger on the pulse of the regional audience. This dual expertise can give your business an edge in both the local and digital spheres.
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How can a digital agency in Raleigh help my business grow online?
A seasoned digital agency in Raleigh will leverage a mix of strategic online marketing, creative web design, and data analytics to amplify your online presence. They’ll craft tailored campaigns that resonate with your target audience, ensuring that every click and engagement translates into growth. By understanding both the local landscape and the digital world, they can navigate your business to new heights of online success.
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What services can I expect from a digital agency in Raleigh?
Expect a comprehensive suite of services designed to elevate your brand’s digital footprint. From cutting-edge web design and development to strategic search engine optimization (SEO), pay-per-click (PPC) advertising, content marketing, and social media management – a digital agency in Raleigh can deliver a full spectrum of services. They’ll ensure your online strategies are seamless, engaging, and, most importantly, effective in achieving your business goals.
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How does a digital agency in Raleigh stay ahead of digital trends?
A top-tier digital agency in Raleigh is always on its toes, keeping up with the ever-evolving digital marketing landscape. They invest in continuous learning, attend industry events, and cultivate a culture of innovation. Such agencies harness the latest technologies and marketing strategies to ensure they deliver cutting-edge solutions that keep your business ahead of the curve and visible to your target market.
Our Growth Methodology
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We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.
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If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
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We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
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We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
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Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.
— Testimonials
Our Creds
— Our clients love us
“Single Grain enables us to increase our impact without increasing our headcount”
“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”
“Their expertise has helped Nextiva grow its brand and overall business”
“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”
“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”
“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”
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