+17%
conversion rate
We Have Driven Impact At
Expanding Your Digital Reach in Memphis
Are you finding it challenging to stand out in the bustling digital scene of Memphis?
In the vibrant heart of the Mid-South, establishing a commanding online presence can feel like a relentless climb, with the digital terrain constantly shifting beneath your feet. For Memphis businesses, creating effective digital strategies can seem as daunting as navigating the mighty Mississippi—full of potential yet rife with uncertainty.
Success in the digital sphere requires a multifaceted strategy that blends creativity, data-driven insights, and customized content. Single Grain, a premier digital agency, is your ally in this journey of digital evolution, offering guidance through the intricate maze of online marketing services.
At Single Grain, we excel in transforming your distinct brand vision into a compelling digital narrative, charting courses to engage with your ideal audience in Memphis and beyond, and fostering enduring growth with our all-encompassing digital agency expertise.
Memphis's Premier Digital Agency Navigators
Embarking on the digital journey with Single Grain in Memphis means tapping into a fusion of creativity and data-driven strategies to outshine your competitors. Our deep insights into market dynamics and consumer behavior are the cornerstones of a tailored strategy that encompasses both digital agency services and consulting prowess.
At Single Grain, we pride ourselves on fostering innovation to keep your Memphis brand’s digital presence dynamic and attuned to the ever-evolving consumer interests and tech developments. Through proactive implementation and strategic consulting, we fine-tune your brand’s message until it resonates powerfully across the digital landscape.
Our commitment to continuously sharpening our digital agency services and consulting acumen ensures that your Memphis brand doesn’t just adjust to the digital age but flourishes within it, transforming obstacles into avenues for growth and engagement.
- Distinctive Brand Identity & Messaging
- Targeted Digital Marketing Strategies
- SEO & Content Enhancement
- Creative Social Media Initiatives
- Precise Data Analytics & Insights
Featured Case Study: Simon Pearce
YoY Efficiency Gains through Paid Media Strategy
Objectives
The goal was to reach highly targeted audiences using sophisticated technology to counteract the increasing costs of reaching new audiences due to the ad strategy’s point of maturity.
Challenges
Simon Pearce’s ad strategy was becoming cost-prohibitive in reaching new audiences, indicating a maturity point that necessitated a new approach.
Process
Single Grain expanded to new advertising channels like Pinterest and programmatic to reach highly targeted audiences, in addition to expanding prospecting on established channels like Meta, Google, and Bing.
Results
Six months after launching new channels, Simon Pearce saw significant efficiency gains, maintaining revenue in a challenging period for e-commerce by reaching higher value customers. Key improvements included a 17% YoY conversion rate increase, 25% MoM revenue increase to $3,286,467, 9% YoY PROAS increase to 3.46, 17% YoY conversion rate increase to 2.91%, and 13% YoY average order value increase to $304.
Learnings
Expanding to new channels and targeting higher value customers can significantly enhance efficiency and maintain revenue, even when most e-commerce companies are experiencing a decline. This strategy demonstrates the importance of evolving advertising approaches to meet market maturity challenges.
+25%
revenue
+9%
PROAS
Who is Eric Siu?
Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.
Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.
He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.
Discover Featured Podcast Episode
Surviving AI: The Future of Marketing Agencies
In a collaboration between Perpetual Traffic and Marketing School podcasts, experts Eric Siu, Ralph Burns, Kasim Aslam, and Neil Patel discuss the future of marketing agencies, emphasizing value beyond media buying. They share personal stories, insights on agency growth, and the importance of offering deeper value services. Discussions include the challenges of media buying agencies, the shifting value of agencies, and the potential of programmatic SEO and AI. Aslam suggests agencies have a stake in client businesses, Patel addresses SMB service challenges, and Aslam shares his agency sale experience, highlighting financial aspects of running a successful agency.
Learn More About The Work We’ve Done
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Increases Post Engagement Rate by 400% with Single Grain
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268% Increase in Organic Traffic With AI-Driven SEO Strategy
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300% Increase in BOFU ROAS after switching to programmatic
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Increasing Free Quote Submissions on Homepage by 95%
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Spend and Leads Increased While Earning a More Efficient CPA
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Paid Media Strategy Sees YoY Efficiency Gains of +17% YoY Conversion Rate
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44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations
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Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain
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454% Growth in Google Ads Revenue After Account Restructure.
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54% Revenue Growth Year Over Year by Implementing Content Optimizations
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+85% Increase in Branded Searches and +10% Increase in ROAS
Frequently Asked Questions
And We Have The Answers
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What makes a digital agency in Memphis unique?
Our Memphis roots give us a deep understanding of local markets, blending Southern charm with global digital strategies. We prioritize authentic connections, ensuring your brand resonates both with hometown pride and wider audiences. Partnering with us means you get that personal touch with world-class innovation.
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Can a digital agency in Memphis help me reach a national audience?
Absolutely! While we’re steeped in Memphis culture, our strategies are borderless. We leverage digital tools that transcend geography, ensuring your brand makes an impact regardless of the zip code. Our campaigns are designed to amplify your reach, engaging national audiences with the same finesse we apply locally.
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How does a digital agency in Memphis stay current with digital trends?
We’re lifelong learners, always tuning into the latest digital currents. Our team regularly attends industry workshops, webinars, and conferences, ensuring we’re applying cutting-edge techniques to your campaigns. Think of us as your savvy guides through the ever-evolving digital landscape, with a finger always on the pulse.
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What services can I expect from a digital agency in Memphis?
Expect a full spectrum of digital wizardry! From crafting bespoke websites that capture your brand’s essence to deploying data-driven social media campaigns that engage and convert. We offer SEO, PPC, content marketing, and more. Our mission? To ignite your digital presence and drive business growth. Let’s make some digital magic together!
If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.
Our Growth Methodology
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We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.
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If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
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We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
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We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
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Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.
— Testimonials
Our Creds
— Our clients love us
“Single Grain enables us to increase our impact without increasing our headcount”
“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”
“Their expertise has helped Nextiva grow its brand and overall business”
“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”
“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”
“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”
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