“Single Grain enables us to increase our impact without increasing our headcount”
“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”
We Have Driven Impact At
Expanding Your Digital Reach in Detroit
Is the digital landscape of Detroit proving to be a tough nut to crack?
For businesses in the Motor City, establishing a commanding online presence can feel like a relentless challenge. With digital trends evolving at breakneck speed, staying ahead requires both nimbleness and strategic foresight. For many, shaping effective digital strategies is akin to exploring unknown terrain, which can lead to both frustration and a sense of standing still.
Success in the digital space hinges on a multifaceted strategy that fuses creativity, data-driven insights, and customized content. Single Grain stands as a beacon in this digital revolution, guiding you through the intricate maze of online marketing with precision and expertise.
At Single Grain, we excel in transforming your distinct brand vision into a compelling digital narrative, creating avenues to engage with your target audience in Detroit and beyond, and fostering enduring growth with our full spectrum of digital agency services.
Expert Digital Agency Pathfinders in Detroit
Embarking on a digital journey with Single Grain in Detroit means tapping into a fusion of creativity and data-driven strategies to outshine your competitors. Our deep insights into market dynamics and consumer behavior are the cornerstones of a tailored strategy that encompasses both comprehensive digital agency services and expert consulting.
At Single Grain, we pride ourselves on our innovative approach, ensuring your brand’s digital presence is dynamic and in tune with the evolving interests of consumers and the latest technological breakthroughs. Through proactive implementation and strategic consulting, we fine-tune your brand’s message to resonate throughout the digital landscape.
Our commitment to continuously sharpening our digital agency services and consulting acumen guarantees that your brand doesn’t just adjust to the digital age but excels within it, transforming obstacles into avenues for growth and engagement.
- Distinctive Brand Identity & Messaging
- Robust Digital Marketing Strategies
- SEO & Content Enhancement
- Cutting-Edge Social Media Initiatives
- Precise Data Analytics & Interpretation
Featured Case Study: Dot Foods
Expanding Organic Reach for Dot Foods Careers
Objectives
To grow the organic search visibility of the Careers page subdomain, balancing national and local keywords to expand regional visibility.
Challenges
The primary challenge was to enhance the site's SEO performance to increase job applications amid the competitive job market in the food industry.
Process
Conducted technical SEO audits, identified keyword opportunities, and implemented a full-funnel content strategy alongside offsite tactics like securing relevant backlinks.
Results
Successfully increased organic traffic and keywords, contributing to higher job application rates.
Learnings
Dot Foods’ SEO improvements underscore the significance of a multifaceted SEO strategy that includes technical optimization, content strategy, and offsite tactics. Balancing branded and unbranded keywords while focusing on full-funnel content led to increased organic visibility and job applications.
Who is Eric Siu?
Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.
Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.
He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.
Discover Featured Podcast Episode
Surviving AI: The Future of Marketing Agencies
Eric Siu, Ralph Burns, Kasim Aslam, and Neil Patel collaborate on a podcast to discuss marketing's future, agency value beyond media buying, and their experiences. It covers agency growth, the importance of deeper analysis, client success, automation, programmatic SEO, AI assistance, and equity in client businesses. The discussion also touches on challenges for SMBs and agency valuation, concluding with Aslam's experience selling his agency.
Learn More About The Work We’ve Done
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Spend and Leads Increased While Earning a More Efficient CPA
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Increases Post Engagement Rate by 400% with Single Grain
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54% Revenue Growth Year Over Year by Implementing Content Optimizations
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Increasing Free Quote Submissions on Homepage by 95%
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Paid Media Strategy Sees YoY Efficiency Gains of +17% YoY Conversion Rate
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44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations
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268% Increase in Organic Traffic With AI-Driven SEO Strategy
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Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain
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+85% Increase in Branded Searches and +10% Increase in ROAS
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454% Growth in Google Ads Revenue After Account Restructure.
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300% Increase in BOFU ROAS after switching to programmatic
Frequently Asked Questions
And We Have The Answers
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What advantages does a digital agency in Detroit offer over those in other regions?
Detroit’s digital agencies are at the pulse of innovation and creativity, a city known for its resilience and rebirth. Leveraging the unique blend of industrial heritage and cutting-edge tech, these agencies offer fresh perspectives and strategies that resonate with both local and global audiences. Plus, they’re in tune with the community, making them ideal for brands wanting to make a genuine local impact.
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How can a digital agency in Detroit help my business grow?
A digital agency in Detroit brings a wealth of knowledge in crafting digital strategies that drive growth. Whether it’s through engaging social media campaigns, SEO optimization, or compelling content creation, they’re adept at navigating the digital landscape to enhance your online presence. Their goal is to connect you with the right audience, increase your brand visibility, and convert that attention into tangible business results.
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Can a digital agency in Detroit handle both creative and technical aspects of digital marketing?
Absolutely! Digital agencies in Detroit are renowned for their balanced proficiency in both the creative and technical realms. They can design visually stunning campaigns that capture attention while also managing the backend analytics and technical optimizations that ensure your marketing efforts are effective and efficient. It’s a full-service approach that covers all bases for robust digital marketing.
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What should I expect when partnering with a digital agency in Detroit?
When you partner with a digital agency in Detroit, expect a collaborative experience tailored to your business needs. You’ll be working with a team that’s passionate about delivering results and constantly seeks innovative solutions. They’ll keep you updated with transparent reporting and analytics, ensuring that your campaigns are performing and your marketing investment is paying off. Plus, their local insight can provide a competitive edge that’s hard to replicate elsewhere.
If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.
Our Growth Methodology
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We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.
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If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
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We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
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We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
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Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.
— Testimonials
Our Creds
— Our clients love us
“Their expertise has helped Nextiva grow its brand and overall business”
“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”
“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”
“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”
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