+403%
traffic
We Have Driven Impact At
Expanding Your Digital Reach in Music City
Feeling lost in the bustling digital landscape of Nashville?
Creating a commanding online presence in Music City can feel like navigating a maze, with the digital scene constantly evolving, requiring quick adaptation and strategic foresight. For businesses trying to stand out, this can lead to a sense of frustration and a lack of progress.
Success in the digital space demands a multifaceted strategy that blends creativity, data-driven insights, and customized content. Single Grain, a premier digital agency, is your ally in this journey of digital evolution, guiding you through the intricate maze of online marketing services.
At Single Grain, we excel in transforming your distinctive brand vision into a compelling digital narrative, establishing connections with your target audience in Nashville, and fostering enduring growth with our all-encompassing digital agency solutions.
Expert Digital Agency Pathfinders in Nashville
Embark on your digital journey with Single Grain, where our fusion of creativity and data-driven strategies propels Nashville brands beyond the competition. Our deep insights into market dynamics and consumer behavior craft a tailored strategy that encompasses both our digital agency services and consulting prowess.
At Single Grain, we’re constantly innovating to ensure your digital presence in Nashville remains impactful, adapting to ever-changing consumer interests and technological evolutions. Through dedicated implementation and strategic consulting, we fine-tune your brand’s message to resonate throughout the digital landscape.
Our commitment to mastering digital agency services and consulting guarantees that your Nashville brand doesn’t just adjust to the digital age but flourishes, transforming obstacles into avenues for growth and engagement.
- Distinctive Brand Identity & Messaging
- Targeted Digital Marketing Strategies
- SEO & Content Enhancement
- Creative Social Media Initiatives
- Precise Data Analytics & Insights
Featured Case Study: Twenty20
Boosting Customer Acquisition Volume for Twenty20
Objectives
Twenty20 aimed to increase customer acquisition volume by leveraging their unique market differentiator, overcoming stagnant subscription revenue growth due to an inconsistent sales process.
Challenges
The main challenges included reliance on in-house sales, competition for attention in the crowded digital design resources field, and the need to shift focus from cold-calling and account-based marketing to more effective strategies.
Process
Single Grain devised an all-digital marketing strategy combining social media advertising for brand recognition and search engine marketing for immediate value appeal. They implemented an Alpha-Beta-Gamma campaign structure to efficiently capture market share from competitors like Shutterstock and Getty Images.
Results
This strategy significantly increased web traffic by 403%, Marketing Qualified Lead (MQL) volume by 16.42 times, and decreased Cost Per MQL by 72.49%, achieving more traffic volume and maintaining revenue per session with reduced advertising costs.
Learnings
The campaign demonstrated that a well-structured digital marketing strategy, even against large competitors, can improve both cost efficiency and customer acquisition volume without the trade-off typically expected between these two objectives.
x16.42
MQL volume
-72.49%
cost per MQL
Who is Eric Siu?
Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.
Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.
He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.
Discover Featured Podcast Episode
Surviving AI: The Future of Marketing Agencies
In a collaboration, Eric Siu, Ralph Burns, Kasim Aslam, and Neil Patel discuss marketing's future, agency value, and evolution. They share personal stories and insights on agency growth, the importance of providing deep value beyond media buying, and the challenges in the industry. The conversation covers topics like the changing agency landscape, automation, programmatic SEO, AI, and financial insights into running a successful agency.
Learn More About The Work We’ve Done
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Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain
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454% Growth in Google Ads Revenue After Account Restructure.
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Increases Post Engagement Rate by 400% with Single Grain
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Increasing Free Quote Submissions on Homepage by 95%
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+85% Increase in Branded Searches and +10% Increase in ROAS
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54% Revenue Growth Year Over Year by Implementing Content Optimizations
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268% Increase in Organic Traffic With AI-Driven SEO Strategy
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300% Increase in BOFU ROAS after switching to programmatic
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Spend and Leads Increased While Earning a More Efficient CPA
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44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations
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Paid Media Strategy Sees YoY Efficiency Gains of +17% YoY Conversion Rate
Frequently Asked Questions
And We Have The Answers
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Why should I choose a digital agency in Nashville for my business?
Choosing a digital agency in Nashville means collaborating with creative minds immersed in a vibrant, entrepreneurial culture. Our city’s unique blend of traditional values and innovative spirit fuels a digital approach that’s as authentic as it is cutting-edge. Plus, being local, we understand the market nuances that can make or break your online presence in the region.
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Can a digital agency in Nashville help me reach a national audience?
Absolutely! While we have a deep understanding of the local Nashville market, our strategies are not confined to city limits. We leverage digital tools and platforms that allow us to target audiences nationwide, ensuring your brand resonates beyond the Music City. We’re all about amplifying your reach wherever your audience tunes in.
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What services can I expect from a digital agency in Nashville?
Expect a full suite of services tailored to your digital needs! From web design that sings to SEO that brings your content to the top charts, and social media campaigns that hit the right note with your audience. Plus, our expertise in analytics ensures every strategy is fine-tuned to performance perfection. We’re your backstage crew, making sure your brand’s online performance deserves a standing ovation.
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How does a digital agency in Nashville stay ahead of digital trends?
As Nashville’s digital maestros, we’re always in tune with the latest online symphonies. We constantly refine our skills, attend industry-leading conferences, and are quick to adopt emerging technologies and strategies. This dedication ensures that your digital marketing campaigns are not just current but also future-ready, striking the right chord with innovation and relevancy.
If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.
Our Growth Methodology
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We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.
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If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
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We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
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We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
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Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.
— Testimonials
Our Creds
— Our clients love us
“Single Grain enables us to increase our impact without increasing our headcount”
“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”
“Their expertise has helped Nextiva grow its brand and overall business”
“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”
“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”
“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”
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