+17%
conversion rate
We Have Driven Impact At
Maximizing Online Sales
Frustrated by lackluster online sales figures despite a high-quality product line?
Many businesses find themselves stuck in a cycle of traffic that doesn’t convert, cart abandonments, or a customer journey that just doesn’t flow. The online marketplace is fiercely competitive, and without a clear, data-driven strategy, even the best products can languish unseen and unsold.
A robust ecommerce strategy can streamline your online presence, enhance user experience, and convert traffic into sales. A top-tier ecommerce services agency can unlock the potential of your online store with comprehensive consulting and support.
Single Grain stands at the forefront of ecommerce innovation. We tailor strategies that align with your brand, audience, and business goals, ensuring each visitor has a seamless path to purchase.
Elevate Your Ecommerce Presence
At Single Grain, an esteemed ecommerce services agency, we dissect your ecommerce challenges and reassemble them into opportunities. We start by diving deep into your existing data, understanding where your strategy excels and identifying underperforming areas.
We don’t stop at insights. Our team agilely implements changes, from retooling SEO practices to optimizing product listings, ensuring your store ranks high and attracts the right customers. We continuously test and refine each element for peak performance.
Our mission is to transform your ecommerce platform into a revenue-generating powerhouse that captivates and converts at every touchpoint. With Single Grain’s consulting expertise, expect a partnership that fosters growth and delivers consistent results.
- SEO & Content Marketing
- Paid Advertising Campaigns
- Product Page Optimization
- Email Marketing and Automation
- Social Media Engagement Strategies
- User Experience (UX) Design
- Data Analytics and Heat Mapping
Featured Case Study: Simon Pearce
YoY Efficiency Gains through Paid Media Strategy
Objectives
The goal was to reach highly targeted audiences using sophisticated technology to counteract the increasing costs of reaching new audiences due to the ad strategy’s point of maturity.
Challenges
Simon Pearce’s ad strategy was becoming cost-prohibitive in reaching new audiences, indicating a maturity point that necessitated a new approach.
Process
Single Grain expanded to new advertising channels like Pinterest and programmatic to reach highly targeted audiences, in addition to expanding prospecting on established channels like Meta, Google, and Bing.
Results
Six months after launching new channels, Simon Pearce saw significant efficiency gains, maintaining revenue in a challenging period for e-commerce by reaching higher value customers. Key improvements included a 17% YoY conversion rate increase, 25% MoM revenue increase to $3,286,467, 9% YoY PROAS increase to 3.46, 17% YoY conversion rate increase to 2.91%, and 13% YoY average order value increase to $304.
Learnings
Expanding to new channels and targeting higher value customers can significantly enhance efficiency and maintain revenue, even when most e-commerce companies are experiencing a decline. This strategy demonstrates the importance of evolving advertising approaches to meet market maturity challenges.
+25%
revenue
+9%
PROAS
Who is Eric Siu?
Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.
Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.
He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.
Discover Featured Podcast Episode
Surviving AI: The Future of Marketing Agencies
In a collaboration, experts Eric Siu, Ralph Burns, Kasim Aslam, and Neil Patel discuss the future of marketing and agency value beyond media buying. They share personal stories, agency growth, and insights into Google Ads and NP Digital. The focus is on deepening agency services for client success, facing challenges of media buying, and adapting to automation and AI. They debate agency stakes in client businesses, the service challenges for SMBs, and performance-based models. Aslam shares his experience of selling his agency, highlighting financial success factors.
Learn More About The Work We’ve Done
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Spend and Leads Increased While Earning a More Efficient CPA
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54% Revenue Growth Year Over Year by Implementing Content Optimizations
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268% Increase in Organic Traffic With AI-Driven SEO Strategy
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Increases Post Engagement Rate by 400% with Single Grain
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44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations
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+85% Increase in Branded Searches and +10% Increase in ROAS
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454% Growth in Google Ads Revenue After Account Restructure.
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Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain
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Paid Media Strategy Sees YoY Efficiency Gains of +17% YoY Conversion Rate
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Increasing Free Quote Submissions on Homepage by 95%
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300% Increase in BOFU ROAS after switching to programmatic
Frequently Asked Questions
And We Have The Answers
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What sets your ecommerce services agency apart from the competition?
Our agency thrives on customization. We recognize that your online store is unique, and we tailor our strategies to match. With a blend of data-driven insights and creative flair, we ensure your ecommerce business flourishes in the digital marketplace. Plus, our commitment to staying on top of the latest ecommerce trends means we can offer you cutting-edge solutions.
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Can your agency help with improving my online store's conversion rate?
Absolutely! Conversion rate optimization is our bread and butter. We scrutinize user behavior, conduct A/B testing, and optimize the user experience to turn casual browsers into loyal customers. With a mix of technical know-how and marketing wizardry, we aim to boost your sales figures and enhance the overall performance of your ecommerce site.
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How do you tailor your ecommerce marketing strategies to different industries?
Each industry has its nuances, and we’re experts at adapting to them. We start by diving deep into your market, understanding the competition, and pinpointing what makes your customers tick. From there, we craft bespoke marketing plans that speak directly to your audience, whether it’s through SEO, PPC, social media, or email marketing.
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What kind of return on investment (ROI) can I expect from your ecommerce services?
While ROI can vary based on numerous factors, our goal is always to maximize it for our clients. We set realistic targets based on your budget and market potential, and then we implement strategies designed to increase your sales and brand visibility. With continuous monitoring and tweaking, we strive for consistent improvement and tangible results.
If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.
Our Growth Methodology
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We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.
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If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
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We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
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We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
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Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.
— Testimonials
Our Creds
— Our clients love us
“Single Grain enables us to increase our impact without increasing our headcount”
“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”
“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”
“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”
“They provided us with key learnings about our messaging that we are now using”
“Not only did Single Grain deliver strong results — markedly increasing unique, new web traffic and engaged users — but they provided us with key learnings about our messaging that we are now using.”
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