+400%
engagement
We Have Driven Impact At
Boost Your Digital Presence with Online Promotion Services
Struggling to make a mark in the vast online world?
In the maze of the internet, your voice can get lost in the cacophony of digital noise. It’s not just about being present online; it’s about being seen, heard, and remembered. Amidst rapidly evolving algorithms and fierce competition, standing out can seem like an uphill battle.
The solution lies in crafting a robust online promotion strategy tailored to your unique brand voice. Let your message resonate with the audiences who matter most to your business.
That’s where our online promotion services agency steps in. We specialize in cutting through the clutter to elevate your digital presence with strategies that are as innovative as they are effective.
Expertise in Seamless Online Visibility
At our agency, we’re all about delivering measurable outcomes with precision and flair. We start by dissecting your online promotion challenges and transform them into opportunities. We then map out a path to visibility that’s both scalable and sustainable, ensuring that every step aligns with your objectives.
Our thorough, data-driven approach underpins a bespoke online marketing strategy to amplify your brand’s digital footprint. With our blend of creativity and analytics, your online presence will not only attract but also engage and convert your target audience.
We bring you closer to your goals with our seamless integration of multi-channel online promotion services. In today’s fragmented digital landscape, omnipresence is key—we make it happen with our expert consulting.
- Search Engine Optimization
- Content Marketing and Strategy
- Pay-Per-Click Advertising
- Social Media Management
- Email Campaigns
- Influencer Collaborations
Featured Case Study: Harris Teeter
Maximizing Social Media Visibility and Engagement
Objectives
Harris Teeter aimed to enhance its online presence and social media visibility, reinforcing its role as a community-focused grocery store.
Challenges
Operating in an industry known for slim profit margins, Harris Teeter faced the challenge of efficiently gaining market share without significant financial leeway, especially given the localized nature of grocery shopping and constant consumer price sensitivity.
Process
Single Grain executed rigorous testing on Facebook to identify the optimal mix of ad creatives, targeting segments, and placements. Following the growth of the social media fan base, the focus shifted towards increasing post engagement rates through behavioral targeting, geographic ad targeting, and leveraging optimized cost per mille (oCPM) bidding for ad spend efficiency.
Results
The campaign successfully drove 15,000 people into stores during a single campaign, doubled Facebook reach within six months, and monetized the new fan base effectively. A notable holiday coupon campaign resulted in over 25,000 conversions, and post engagement rates surged by 400%.
Learnings
This case illustrates the power of targeted social media advertising and engagement strategies in driving in-store traffic and online interaction, highlighting the importance of continuous ad optimization and community engagement in maximizing ROI.
Who is Eric Siu?
Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.
Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.
He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.
Discover Featured Podcast Episode
Counterintuitive YouTube ads strategy, Google’s 7-11-4 rule, Multiplying content using AI, Amazon’s excellent operations & more
In this episode, we discuss leveraging and maximizing AI tools and techniques in marketing to drive engagement and conversions. The importance of long-form YouTube ads and staying on platforms to enhance meaningful data are highlighted, as well as the significance of leadership in building and scaling successful organizations. The conversation also delves into the concept of the Lindy effect and its implications for businesses, and shares insights on hiring and talent strategies. Overall, it's a deep dive into strategies and practices that have been working well in the marketing landscape.
Learn More About The Work We’ve Done
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268% Increase in Organic Traffic With AI-Driven SEO Strategy
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54% Revenue Growth Year Over Year by Implementing Content Optimizations
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44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations
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Increases Post Engagement Rate by 400% with Single Grain
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Spend and Leads Increased While Earning a More Efficient CPA
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+85% Increase in Branded Searches and +10% Increase in ROAS
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Increasing Free Quote Submissions on Homepage by 95%
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300% Increase in BOFU ROAS after switching to programmatic
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Paid Media Strategy Sees YoY Efficiency Gains of +17% YoY Conversion Rate
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454% Growth in Google Ads Revenue After Account Restructure.
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Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain
Frequently Asked Questions
And We Have The Answers
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What are online promotion services and how can they benefit my business?
Think of online promotion services as your digital megaphone! They’re a suite of strategies designed to boost your brand’s online presence, engage with your audience, and drive traffic to your website. From SEO and PPC to social media campaigns, these services work to put your brand center stage, ensuring that your message reaches the right ears. They’re the ticket to not only surviving but thriving in the digital marketplace.
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Can online promotion services help me reach a local audience?
Absolutely! Online promotion services are not just for the global stage; they’re incredibly effective for targeting local markets. Through local SEO, geo-targeted ads, and community-centric social media strategies, we can help your business become the talk of the town. By focusing on your local audience’s needs and habits, we’ll craft campaigns that resonate with them on a personal level.
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How do you measure the success of online promotion campaigns?
Success is more than just a feeling – it’s data-driven. We track a plethora of metrics, such as website traffic, conversion rates, engagement stats, and ROI, to gauge the effectiveness of your campaigns. By continuously analyzing this data, we refine and optimize our strategies to ensure your online promotion efforts aren’t just hitting the target but making a lasting impact.
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How long does it take to see results from online promotion services?
Patience is a virtue, but we understand you’re eager to see the fruits of your investment. Some strategies, like PPC, can offer immediate boosts, while others, such as SEO and content marketing, are marathons, not sprints. Typically, you might start to notice significant improvements within 3-6 months. Remember, online promotion is about building sustainable growth, not just a quick fix.
If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.
Our Growth Methodology
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We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.
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If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
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We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
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We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
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Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.
— Testimonials
Our Creds
— Our clients love us
“Single Grain enables us to increase our impact without increasing our headcount”
“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”
“Their expertise has helped Nextiva grow its brand and overall business”
“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”
“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”
“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”
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