+403%
traffic
We Have Driven Impact At
Amplify Your Brand Reach
Feeling like your voice is getting lost in the online noise?
Today’s digital landscape is stacked with brands vying for attention, making it easy for your message to fade into the background. You’re investing time and creativity into your campaigns, but the connection with your audience isn’t where you want it to be.
What you need is a strategy that pushes through the digital chatter to deliver your brand’s unique story directly to your customers. A blend of advanced analytics, creative content, and personalized experiences can turn the tide.
Single Grain thrives at the intersection of data and design. Partnering with us means harnessing the power of a b2c digital agency adept at crafting campaigns that resonate and engage. Our services are tailored to elevate your brand’s presence, and our consulting expertise ensures that your digital strategy is both innovative and effective.
Frontiers of B2C Marketing
Single Grain dives deep into your brand’s ethos, product offerings, and target demographic to unearth insights that others miss. Our strategic approach builds a bridge between your business and its consumers, ensuring that every campaign is a step towards greater brand loyalty.
Adopting a meticulous, data-driven stance, we decode consumer behavior patterns, leveraging them to tailor your messaging and media spend. We commit to optimizing your outreach, pushing your ROI beyond expectations, and turning analytics into compelling narratives. Our b2c digital agency services are designed to navigate the complexities of consumer engagement, while our consulting acumen guides you through the nuances of digital marketing.
Your journey with Single Grain is one with clear objectives: captivating your audience, achieving measurable growth, and establishing your brand as a leader in its niche. With our agency’s support, your brand will not only speak to your audience but also listen and respond to their evolving needs.
- Behavioral Targeting & Customer Segmentation
- Custom Content Strategies & Creation
- Data Analytics & Consumer Insight Mining
- Performance Driven Media Buying
- Omni-Channel Campaign Execution
Featured Case Study: Twenty20
Boosting Customer Acquisition Volume for Twenty20
Objectives
Twenty20 aimed to increase customer acquisition volume by leveraging their unique market differentiator, overcoming stagnant subscription revenue growth due to an inconsistent sales process.
Challenges
The main challenges included reliance on in-house sales, competition for attention in the crowded digital design resources field, and the need to shift focus from cold-calling and account-based marketing to more effective strategies.
Process
Single Grain devised an all-digital marketing strategy combining social media advertising for brand recognition and search engine marketing for immediate value appeal. They implemented an Alpha-Beta-Gamma campaign structure to efficiently capture market share from competitors like Shutterstock and Getty Images.
Results
This strategy significantly increased web traffic by 403%, Marketing Qualified Lead (MQL) volume by 16.42 times, and decreased Cost Per MQL by 72.49%, achieving more traffic volume and maintaining revenue per session with reduced advertising costs.
Learnings
The campaign demonstrated that a well-structured digital marketing strategy, even against large competitors, can improve both cost efficiency and customer acquisition volume without the trade-off typically expected between these two objectives.
x16.42
MQL volume
-72.49%
cost per MQL
Who is Eric Siu?
Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.
Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.
He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.
Discover Featured Podcast Episode
MrBeast's Success and Ad Agency Budget Comparisons
Neil Patel and Eric Siu discuss advertising agency growth, revenue milestones, referrals, acquisitions, influencers' financial motivations, disparities in platform earnings, marketing strategies at different revenue stages ($1M, $10M, $100M), and factors behind content creators' popularity, offering insights into the marketing industry.
Learn More About The Work We’ve Done
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Spend and Leads Increased While Earning a More Efficient CPA
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44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations
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Increasing Free Quote Submissions on Homepage by 95%
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454% Growth in Google Ads Revenue After Account Restructure.
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268% Increase in Organic Traffic With AI-Driven SEO Strategy
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54% Revenue Growth Year Over Year by Implementing Content Optimizations
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+85% Increase in Branded Searches and +10% Increase in ROAS
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Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain
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Paid Media Strategy Sees YoY Efficiency Gains of +17% YoY Conversion Rate
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300% Increase in BOFU ROAS after switching to programmatic
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Increases Post Engagement Rate by 400% with Single Grain
Frequently Asked Questions
And We Have The Answers
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What unique challenges does a B2C digital agency tackle?
Unlike the B2B landscape, B2C marketing zeroes in on personal consumer experiences and immediate conversions. Our agency specializes in crafting emotional connections and relatable narratives that resonate with individual customers. We navigate the fast-paced, ever-changing consumer trends and behaviors to create campaigns that not only capture attention but also drive swift action.
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How does a B2C digital agency enhance online customer engagement?
We’re experts in creating dynamic, interactive online experiences that foster strong customer relationships. Through personalized content, targeted social media campaigns, and responsive web design, we ensure your brand stands out in the crowded digital space. Our strategies are designed to encourage active participation, build community, and turn casual browsers into loyal customers.
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Can a B2C digital agency help with improving my e-commerce sales?
Absolutely! We specialize in optimizing e-commerce platforms to enhance user experience and simplify the purchasing process. From eye-catching product displays to streamlined checkouts, we employ proven tactics to minimize cart abandonment and amplify sales. We also leverage data analytics to fine-tune your strategy and ensure your online store is a robust sales engine.
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What digital channels do B2C digital agencies prioritize for the best consumer reach?
It’s all about finding where your consumers live online. We prioritize a mix of social media, search engines, email marketing, and influencer partnerships to maximize reach and engagement. Our approach is tailored to your brand’s unique voice and audience, focusing on channels that yield the highest engagement rates and ROI for your specific consumer base.
If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.
Our Growth Methodology
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We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.
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If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
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We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
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We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
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Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.
— Testimonials
Our Creds
— Our clients love us
“Single Grain enables us to increase our impact without increasing our headcount”
“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”
“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”
“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”
“We can always count on them to deliver high-quality content on time”
“SingleGrain has been there to help take a lot of the stress out of the process. We can always count on them to deliver high-quality content on time, and knock it out of the park.”
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