+17%
conversion rate
We Have Driven Impact At
Expanding Your Digital Presence in Philadelphia
Feeling lost in the vast digital landscape of Philadelphia?
Creating a strong online presence in the City of Brotherly Love is no small feat, with the digital environment constantly evolving, requiring quick adaptation and strategic foresight. For many, shaping effective digital strategies can seem like venturing into unknown territory, leading to frustration and a sense of standstill.
To successfully establish your digital footprint, you need a multifaceted strategy that blends creativity, data analysis, and customized content. Single Grain stands as a beacon in the digital revolution, guiding you through the intricate maze of online marketing services with expertise and precision.
At Single Grain, we excel in transforming your distinctive brand vision into a compelling digital narrative, creating avenues to engage with your target audience in Philadelphia and beyond, and fostering lasting growth with our full spectrum of digital agency services.
Philadelphia's Premier Digital Agency Navigators
At Single Grain, we understand that Philadelphia’s dynamic market demands a unique blend of creativity and analytical precision. Our digital agency services are tailored to navigate the City of Brotherly Love’s competitive landscape, utilizing in-depth market insights and user behavior analysis to craft a strategy that’s as distinctive as your brand.
Our commitment to innovation ensures your digital presence in Philadelphia remains impactful and agile, adapting seamlessly to the ever-evolving consumer preferences and technological breakthroughs. Single Grain’s hands-on approach in both implementation and consulting fine-tunes your brand’s message, ensuring it resonates throughout the digital realm.
Our expertise in digital agency services and consulting is continuously sharpened to empower your brand to not just adapt, but excel in the digital age. We transform obstacles into stepping stones for growth and deeper customer engagement, particularly within Philadelphia’s vibrant market.
- Distinctive Brand Identity & Messaging
- Strategic Digital Marketing Initiatives
- Targeted SEO & Content Enhancement
- Creative Social Media Strategies
- Precise Data Analytics & Consumer Insights
Featured Case Study: Simon Pearce
YoY Efficiency Gains through Paid Media Strategy
Objectives
The goal was to reach highly targeted audiences using sophisticated technology to counteract the increasing costs of reaching new audiences due to the ad strategy’s point of maturity.
Challenges
Simon Pearce’s ad strategy was becoming cost-prohibitive in reaching new audiences, indicating a maturity point that necessitated a new approach.
Process
Single Grain expanded to new advertising channels like Pinterest and programmatic to reach highly targeted audiences, in addition to expanding prospecting on established channels like Meta, Google, and Bing.
Results
Six months after launching new channels, Simon Pearce saw significant efficiency gains, maintaining revenue in a challenging period for e-commerce by reaching higher value customers. Key improvements included a 17% YoY conversion rate increase, 25% MoM revenue increase to $3,286,467, 9% YoY PROAS increase to 3.46, 17% YoY conversion rate increase to 2.91%, and 13% YoY average order value increase to $304.
Learnings
Expanding to new channels and targeting higher value customers can significantly enhance efficiency and maintain revenue, even when most e-commerce companies are experiencing a decline. This strategy demonstrates the importance of evolving advertising approaches to meet market maturity challenges.
+25%
revenue
+9%
PROAS
Who is Eric Siu?
Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.
Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.
He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.
Discover Featured Podcast Episode
Surviving AI: The Future of Marketing Agencies
In a collaboration, industry experts Eric Siu, Ralph Burns, Kasim Aslam, and Neil Patel discuss the future of marketing and agencies. They explore the need for agencies to add value beyond media buying, touching on personal stories, agency growth, and expertise in Google Ads and SEO. The conversation delves into the challenges for media buying agencies, the importance of focusing on client success, and the evolving valuation of agencies. The experts suggest agencies should invest in client businesses and discuss the hurdles for SMBs adopting performance-based models. Kasim shares insights from selling his agency, emphasizing financial success.
Learn More About The Work We’ve Done
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Increases Post Engagement Rate by 400% with Single Grain
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268% Increase in Organic Traffic With AI-Driven SEO Strategy
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300% Increase in BOFU ROAS after switching to programmatic
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+85% Increase in Branded Searches and +10% Increase in ROAS
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54% Revenue Growth Year Over Year by Implementing Content Optimizations
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454% Growth in Google Ads Revenue After Account Restructure.
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Paid Media Strategy Sees YoY Efficiency Gains of +17% YoY Conversion Rate
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Increasing Free Quote Submissions on Homepage by 95%
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Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain
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44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations
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Spend and Leads Increased While Earning a More Efficient CPA
Frequently Asked Questions
And We Have The Answers
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Why choose a digital agency in Philadelphia for my business?
A digital agency in Philadelphia brings local expertise to your digital strategy. With a pulse on Philly’s market trends and consumer behavior, they’ll craft campaigns that resonate with the community. Plus, the opportunity for face-to-face collaboration can enhance mutual understanding and project synergy, ensuring your marketing efforts feel right at home.
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Can a digital agency in Philadelphia help me reach a national audience?
Absolutely! While they may have local roots, a digital agency in Philadelphia is equipped with the digital prowess to amplify your brand on a national scale. They leverage cutting-edge tools and strategies to ensure your message resonates with audiences across the country, combining local savvy with a broad-reaching perspective.
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What services can I expect from a digital agency in Philadelphia?
You’ll find a full spectrum of services tailored to your digital needs. From website design and development to SEO, PPC, social media marketing, and content creation, these agencies are adept at crafting holistic strategies that elevate your online presence. They’ll work to understand your brand’s voice and goals, creating a seamless digital experience for your customers.
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How does a digital agency in Philadelphia adapt to the latest digital marketing trends?
Staying ahead of the curve is key. A digital agency in Philadelphia continuously monitors the digital landscape, adopting new technologies and methodologies to keep your campaigns fresh and effective. They’re not just trend-watchers; they’re trendsetters, always looking to innovate and push the boundaries of what’s possible in digital marketing.
If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.
Our Growth Methodology
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We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.
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If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
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We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
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We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
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Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.
— Testimonials
Our Creds
— Our clients love us
“Single Grain enables us to increase our impact without increasing our headcount”
“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”
“Their expertise has helped Nextiva grow its brand and overall business”
“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”
“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”
“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”
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