+403%
traffic
We Have Driven Impact At
Expanding Your Digital Reach in Houston
Are you finding it challenging to stand out in Houston’s bustling digital space?
In the dynamic online world, especially in a vibrant market like Houston, creating a strong digital presence requires both nimbleness and strategic insight. The task of developing effective digital strategies can seem daunting, akin to exploring unknown terrain, which can lead to a sense of frustration and a lack of progress.
To secure your place in the digital landscape, it’s essential to employ a multifaceted strategy that blends creativity, data-driven analysis, and customized content. Single Grain, a premier digital marketing agency, is at the vanguard of this digital evolution, ready to navigate you through the intricate maze of online marketing services.
At Single Grain, we excel in transforming your distinctive brand vision into a compelling digital narrative, creating avenues to engage with your target audience in Houston and beyond, and fostering enduring growth through our all-encompassing digital marketing services.
Single Grain: Houston's Premier Digital Agency Navigators
Embark on your digital journey with Single Grain, where our expertise in the vibrant Houston market fuels your brand’s growth. We craft bespoke strategies that blend creative flair with data-driven insights, ensuring your digital presence outshines competitors in the Space City and beyond.
At Single Grain, we stay ahead of the curve, ensuring your digital strategy remains dynamic and impactful amidst Houston’s ever-evolving consumer landscape and tech innovations. Through meticulous implementation and strategic consulting, we sculpt your brand’s message to resonate powerfully within the digital realm.
Our commitment to excellence in digital agency services and consulting is unwavering, empowering your brand to not just navigate but excel in the digital age. We transform obstacles into stepping stones for expansion and deeper customer engagement.
- Distinctive Brand Identity & Messaging
- Targeted Digital Marketing Strategies
- Advanced SEO & Content Enhancement
- Cutting-Edge Social Media Initiatives
- Precise Data Analytics & Interpretation
Featured Case Study: Twenty20
Boosting Customer Acquisition Volume for Twenty20
Objectives
Twenty20 aimed to increase customer acquisition volume by leveraging their unique market differentiator, overcoming stagnant subscription revenue growth due to an inconsistent sales process.
Challenges
The main challenges included reliance on in-house sales, competition for attention in the crowded digital design resources field, and the need to shift focus from cold-calling and account-based marketing to more effective strategies.
Process
Single Grain devised an all-digital marketing strategy combining social media advertising for brand recognition and search engine marketing for immediate value appeal. They implemented an Alpha-Beta-Gamma campaign structure to efficiently capture market share from competitors like Shutterstock and Getty Images.
Results
This strategy significantly increased web traffic by 403%, Marketing Qualified Lead (MQL) volume by 16.42 times, and decreased Cost Per MQL by 72.49%, achieving more traffic volume and maintaining revenue per session with reduced advertising costs.
Learnings
The campaign demonstrated that a well-structured digital marketing strategy, even against large competitors, can improve both cost efficiency and customer acquisition volume without the trade-off typically expected between these two objectives.
x16.42
MQL volume
-72.49%
cost per MQL
Who is Eric Siu?
Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.
Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.
He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.
Discover Featured Podcast Episode
Surviving AI: The Future of Marketing Agencies
In a collaboration, Eric Siu, Ralph Burns, Kasim Aslam, and Neil Patel discuss marketing's future, emphasizing agencies' need to offer deep value beyond media buying. They share personal stories and focus on the challenges media buying agencies face, like needing more profound analysis and client-focused success. The conversation also explores the future of agency valuation, automation benefits, and the potential of programmatic SEO and AI. Aslam suggests agencies should have a stake in client businesses, while Patel highlights SMBs' challenges with performance-based models. Aslam ends by sharing insights from selling his agency at a 35% net margin.
Learn More About The Work We’ve Done
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300% Increase in BOFU ROAS after switching to programmatic
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Increases Post Engagement Rate by 400% with Single Grain
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Increasing Free Quote Submissions on Homepage by 95%
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54% Revenue Growth Year Over Year by Implementing Content Optimizations
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Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain
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454% Growth in Google Ads Revenue After Account Restructure.
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268% Increase in Organic Traffic With AI-Driven SEO Strategy
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+85% Increase in Branded Searches and +10% Increase in ROAS
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44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations
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Paid Media Strategy Sees YoY Efficiency Gains of +17% YoY Conversion Rate
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Spend and Leads Increased While Earning a More Efficient CPA
Our Growth Methodology
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We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.
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If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
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We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
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We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
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Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.
— Testimonials
Our Creds
— Our clients love us
“Single Grain enables us to increase our impact without increasing our headcount”
“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”
“Their expertise has helped Nextiva grow its brand and overall business”
“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”
“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”
“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”
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