“Single Grain enables us to increase our impact without increasing our headcount”
“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”
We Have Driven Impact At
Unlock the Potential of Biotech Innovation with a Specialized Advertising Agency
Struggling to get your groundbreaking biotech breakthroughs the recognition they deserve? You’re not alone. Remarkable breakthroughs that could revolutionize healthcare or sustainability often get lost in a sea of information. Despite pouring your heart into research and development, the spotlight on your innovations is dimmed by ineffective marketing strategies, leaving your products unnoticed and unutilized.
The right biotech advertising agency can catapult your biotech advancements into the limelight, ensuring they reach the healthcare professionals, investors, and consumers who can benefit from them most. These specialized services are designed to navigate the unique challenges of the biotech sector, making your innovations shine.
Single Grain stands at the intersection of biotech know-how and cutting-edge advertising services. As a biotech advertising agency, we’re poised to guide your brand through the complexity of the biotech landscape, ensuring your innovations don’t just blend in, but stand out with the help of our consulting expertise.
Biotech Marketing Mastery Through Expert Consulting
At Single Grain, we take your complex biotech offerings and translate them into compelling narratives that resonate with your target audience. As a biotech advertising agency, we specialize in crafting communication that educates, engages, and excites—garnering the attention your work merits.
We combine industry-specific knowledge with data-driven insights to position your brand at the forefront of biotech innovation. Leveraging our advertising and consulting expertise, we pinpoint the most effective channels and create targeted campaigns, unfurling the full potential of your scientific achievements.
Our team continuously optimizes your advertising efforts, ensuring they evolve with the market’s pulse and your company’s growing ambitions—effectively converting respect for your research into real-world results through our comprehensive services.
- Niche-targeted ad campaigns
- Search engine marketing (SEM)
- Social media strategy development
- Content marketing tailored to the biotech sector
- Comprehensive analytics and performance reporting
Who is Eric Siu?
Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.
Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.
He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.
Discover Featured Podcast Episode
Counterintuitive YouTube ads strategy, Google’s 7-11-4 rule, Multiplying content using AI, Amazon’s excellent operations & more
In this episode, we discuss leveraging and maximizing AI tools and techniques in marketing to drive engagement and conversions. The importance of long-form YouTube ads and staying on platforms to enhance meaningful data are highlighted, as well as the significance of leadership in building and scaling successful organizations. The conversation also delves into the concept of the Lindy effect and its implications for businesses, and shares insights on hiring and talent strategies. Overall, it's a deep dive into strategies and practices that have been working well in the marketing landscape.
Learn More About The Work We’ve Done
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Increasing Free Quote Submissions on Homepage by 95%
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Spend and Leads Increased While Earning a More Efficient CPA
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+85% Increase in Branded Searches and +10% Increase in ROAS
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Increases Post Engagement Rate by 400% with Single Grain
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300% Increase in BOFU ROAS after switching to programmatic
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54% Revenue Growth Year Over Year by Implementing Content Optimizations
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454% Growth in Google Ads Revenue After Account Restructure.
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44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations
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Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain
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268% Increase in Organic Traffic With AI-Driven SEO Strategy
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Paid Media Strategy Sees YoY Efficiency Gains of +17% YoY Conversion Rate
Frequently Asked Questions
And We Have The Answers
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What unique challenges do biotech companies face in advertising?
Biotech companies often grapple with complex, science-heavy subjects that can be challenging to convey to a broader audience. They need to balance technical accuracy with engaging content that resonates with both industry professionals and laypeople. Our agency specializes in demystifying these complexities, creating campaigns that educate, engage, and excite diverse audiences about scientific advancements.
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How does a biotech advertising agency approach regulatory compliance?
We understand the importance of navigating the stringent regulatory landscape in biotech. Our team stays current with FDA guidelines, and other international regulations to ensure that all campaigns are compliant yet impactful. We also collaborate closely with legal and medical experts to ensure that every piece of content upholds the highest standards of accuracy and ethics.
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Can you help a biotech startup with limited brand recognition?
Absolutely! For emerging biotech startups, making a splash in a sea of innovation is crucial. We excel in crafting clear brand narratives that highlight unique value propositions, setting you apart from the competition. By leveraging targeted campaigns, we can help raise your visibility and establish your presence in the biotech field.
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What metrics do you use to measure the success of biotech advertising campaigns?
Success in biotech advertising is multi-faceted, encompassing both scientific credibility and market impact. We track a variety of metrics including lead generation, engagement rates, website traffic, and conversion rates. But we also delve deeper into the quality of leads, the level of stakeholder engagement, and the long-term growth trajectory to truly measure the effectiveness of our campaigns.
If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.
Our Growth Methodology
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We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.
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If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
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We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
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We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
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Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.
— Testimonials
Our Creds
— Our clients love us
“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”
“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”
“They provided us with key learnings about our messaging that we are now using”
“Not only did Single Grain deliver strong results — markedly increasing unique, new web traffic and engaged users — but they provided us with key learnings about our messaging that we are now using.”
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