+17%
conversion rate
We Have Driven Impact At
Enhance Your Shopify Presence with a Specialized Branding Agency
Struggling to differentiate your Shopify store in a saturated market?
Brand identity woes can perplex even the most visionary of entrepreneurs. What truly makes your Shopify store stand out? Is it the logo that doesn’t quite capture your essence, or perhaps the messaging that seems just off-target? Without a cohesive brand narrative, your Shopify store blends into the digital wallpaper, failing to connect with hearts and wallets alike.
Refining a brand identity requires a meld of creativity, strategy, and consumer psychology. As a dedicated Shopify branding agency, we distill your brand’s unique story into a memorable and relatable Shopify experience.
With our expertise in shaping distinctive brand personas, our agency crafts compelling Shopify stores that resonate deeply with customers, setting the stage for enhanced engagement and loyalty through our specialized branding services.
Brand Building Mastery through Expert Shopify Branding Services
At Single Grain, we believe brand building is more than just a pretty logo—it’s about creating an enduring bond with your audience. We delve into the core of your business to uncover and articulate your brand’s unique value proposition, ensuring your Shopify store exudes this essence at every touchpoint through our comprehensive branding services.
Through strategic design and targeted messaging, our mission is to captivate your visitors from their first click. We’re dedicated to transforming your site into a visually stunning, intuitively navigable, brand-immersed experience that pushes the boundaries of standard e-commerce aesthetics with our Shopify branding consulting expertise.
Leveraging buyer psychology and demographic research, our Shopify branding agency ensures that every element of your Shopify store reflects a brand experience tailored to your audience, cultivating customer relationships that drive revenue and repeat business through our consulting and services.
- Brand strategy workshops
- Creative design services
- Precision-targeted messaging
- Demographic and psychographic analysis
- Customer journey mapping
- Competitive positioning
Featured Case Study: Simon Pearce
YoY Efficiency Gains through Paid Media Strategy
Objectives
The goal was to reach highly targeted audiences using sophisticated technology to counteract the increasing costs of reaching new audiences due to the ad strategy’s point of maturity.
Challenges
Simon Pearce’s ad strategy was becoming cost-prohibitive in reaching new audiences, indicating a maturity point that necessitated a new approach.
Process
Single Grain expanded to new advertising channels like Pinterest and programmatic to reach highly targeted audiences, in addition to expanding prospecting on established channels like Meta, Google, and Bing.
Results
Six months after launching new channels, Simon Pearce saw significant efficiency gains, maintaining revenue in a challenging period for e-commerce by reaching higher value customers. Key improvements included a 17% YoY conversion rate increase, 25% MoM revenue increase to $3,286,467, 9% YoY PROAS increase to 3.46, 17% YoY conversion rate increase to 2.91%, and 13% YoY average order value increase to $304.
Learnings
Expanding to new channels and targeting higher value customers can significantly enhance efficiency and maintain revenue, even when most e-commerce companies are experiencing a decline. This strategy demonstrates the importance of evolving advertising approaches to meet market maturity challenges.
+25%
revenue
+9%
PROAS
Who is Eric Siu?
Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.
Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.
He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.
Discover Featured Podcast Episode
MrBeast's Success and Ad Agency Budget Comparisons
Neil Patel and Eric Siu discuss advertising agency growth, revenue milestones, referrals, acquisitions, and influencers' financial motivations. They examine earnings disparities across platforms like YouTube and Twitch, marketing strategies for companies at various revenue levels ($1M, $10M, $100M), and why creators like MrBeast succeed. This talk offers insights into marketing and advertising dynamics.
Learn More About The Work We’ve Done
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Paid Media Strategy Sees YoY Efficiency Gains of +17% YoY Conversion Rate
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Increases Post Engagement Rate by 400% with Single Grain
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Spend and Leads Increased While Earning a More Efficient CPA
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268% Increase in Organic Traffic With AI-Driven SEO Strategy
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300% Increase in BOFU ROAS after switching to programmatic
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Increasing Free Quote Submissions on Homepage by 95%
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+85% Increase in Branded Searches and +10% Increase in ROAS
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Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain
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54% Revenue Growth Year Over Year by Implementing Content Optimizations
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454% Growth in Google Ads Revenue After Account Restructure.
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44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations
Our Growth Methodology
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We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.
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If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
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We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
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We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
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Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.
— Testimonials
Our Creds
— Our clients love us
“Single Grain enables us to increase our impact without increasing our headcount”
“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”
“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”
“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”
“They provided us with key learnings about our messaging that we are now using”
“Not only did Single Grain deliver strong results — markedly increasing unique, new web traffic and engaged users — but they provided us with key learnings about our messaging that we are now using.”
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