+17%
conversion rate
We Have Driven Impact At
Amplify Your Brand Reach
Struggling to make your voice heard in the crowded digital marketplace?
It’s a common frustration: you’ve crafted a brilliant message, yet it vanishes into the ether, failing to leave an imprint on your audience. Your campaigns are functional, but they lack the punch to cut through the noise and make a memorable impact, leaving you one step behind your competitors.
Genuine connection with your audience can pivot on the quality of your media advertising strategies, leaning on a potent mix of creativity, data, and technology to resonate with your target market.
Single Grain stands at this intersection, ready to launch your brand to new heights. Trust in our media advertising agency services to extend your reach and deepen your brand’s impact.
Expert Campaigns That Convert
When you choose Single Grain as your media advertising agency partner, you’re upgrading to premium fuel for your brand’s engine. Distinction and relevancy are our guiding stars when crafting your media campaigns. We never play darts in the dark; instead, we’re meticulous about targeting, ensuring that every ad is a potential bullseye.
We leverage cutting-edge analytics and trendspotting to stay ahead of the curve, placing your brand in the spotlight, where captivating storytelling meets the precision of programmatic ad placements—maximizing ROI is inherent in our campaign design philosophy.
The synergy of innovation, audience analysis, and creative prowess defines our approach, leading to hyper-tailored campaigns that speak directly to the heart of your demographic’s desires and needs. Our media advertising agency consulting expertise ensures that your campaigns are not only creative but also strategically aligned with your business objectives.
- Strategic media planning and buying
- Creative messaging and development
- Multi-channel optimization
- Real-time performance analytics
- Brand alignment with current trends
Featured Case Study: Simon Pearce
YoY Efficiency Gains through Paid Media Strategy
Objectives
The goal was to reach highly targeted audiences using sophisticated technology to counteract the increasing costs of reaching new audiences due to the ad strategy’s point of maturity.
Challenges
Simon Pearce’s ad strategy was becoming cost-prohibitive in reaching new audiences, indicating a maturity point that necessitated a new approach.
Process
Single Grain expanded to new advertising channels like Pinterest and programmatic to reach highly targeted audiences, in addition to expanding prospecting on established channels like Meta, Google, and Bing.
Results
Six months after launching new channels, Simon Pearce saw significant efficiency gains, maintaining revenue in a challenging period for e-commerce by reaching higher value customers. Key improvements included a 17% YoY conversion rate increase, 25% MoM revenue increase to $3,286,467, 9% YoY PROAS increase to 3.46, 17% YoY conversion rate increase to 2.91%, and 13% YoY average order value increase to $304.
Learnings
Expanding to new channels and targeting higher value customers can significantly enhance efficiency and maintain revenue, even when most e-commerce companies are experiencing a decline. This strategy demonstrates the importance of evolving advertising approaches to meet market maturity challenges.
+25%
revenue
+9%
PROAS
Who is Eric Siu?
Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.
Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.
He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.
Discover Featured Podcast Episode
MrBeast's Success and Ad Agency Budget Comparisons
Neil Patel and Eric Siu discuss ad agency growth, emphasizing revenue milestones, referrals, and acquisitions. They examine influencers' financial motivations and earnings disparities across YouTube and Twitch, and compare marketing strategies for $1M, $10M, and $100M companies. Insights on popular content creators and influencers' priorities are shared, providing an overview of marketing and advertising industry dynamics.
Learn More About The Work We’ve Done
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300% Increase in BOFU ROAS after switching to programmatic
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Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain
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454% Growth in Google Ads Revenue After Account Restructure.
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Increases Post Engagement Rate by 400% with Single Grain
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Paid Media Strategy Sees YoY Efficiency Gains of +17% YoY Conversion Rate
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Spend and Leads Increased While Earning a More Efficient CPA
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44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations
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+85% Increase in Branded Searches and +10% Increase in ROAS
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54% Revenue Growth Year Over Year by Implementing Content Optimizations
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Increasing Free Quote Submissions on Homepage by 95%
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268% Increase in Organic Traffic With AI-Driven SEO Strategy
Our Growth Methodology
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We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.
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If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
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We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
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We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
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Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.
— Testimonials
Our Creds
— Our clients love us
“Their expertise has helped Nextiva grow its brand and overall business”
“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”
“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”
“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”
“They provided us with key learnings about our messaging that we are now using”
“Not only did Single Grain deliver strong results — markedly increasing unique, new web traffic and engaged users — but they provided us with key learnings about our messaging that we are now using.”
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