+403%
traffic
We Have Driven Impact At
Maximizing Impact on a Budget
Feeling like costly marketing efforts are draining your budget with little to show for it?
You’re investing time and money into digital marketing, but the results aren’t aligning with the costs. Every penny counts, especially for small businesses and startups. The pain of overspending without clear ROI can make the most optimistic entrepreneur skeptical about the power of digital marketing.
What if there was a way to ensure that every dollar you spend is a step towards measurable growth? Affordable digital marketing services are the key to unlocking your business’s potential without breaking the bank.
Single Grain, an affordable digital marketing agency, believes in empowering businesses with digital marketing strategies that are both effective and affordable. We tailor our services to meet your needs without compromising on quality or results, offering comprehensive consulting to ensure your strategy is on point.
Expertise without the Expense
At Single Grain, we understand that efficiency and economy need not be mutually exclusive. We start by evaluating your current marketing endeavors, optimizing the strategies that work, and discarding what doesn’t. This lean approach ensures that every effort is impactful and cost-effective.
Next, we focus on harnessing the power of targeted campaigns. By identifying and reaching your ideal audience through strategic market segmentation, our campaigns deliver the right message, to the right people, at the right time.
Finally, we maximize your growth potential by integrating scalable solutions that evolve with your business. Our aim is to grow your customer base and increase your revenues sustainably, making the most of every marketing dollar you spend.
- SEO & Content Marketing
- Pay-Per-Click Advertising
- Social Media Management
- Email Marketing Automation
- Conversion Rate Optimization
Featured Case Study: Twenty20
Boosting Customer Acquisition Volume for Twenty20
Objectives
Twenty20 aimed to increase customer acquisition volume by leveraging their unique market differentiator, overcoming stagnant subscription revenue growth due to an inconsistent sales process.
Challenges
The main challenges included reliance on in-house sales, competition for attention in the crowded digital design resources field, and the need to shift focus from cold-calling and account-based marketing to more effective strategies.
Process
Single Grain devised an all-digital marketing strategy combining social media advertising for brand recognition and search engine marketing for immediate value appeal. They implemented an Alpha-Beta-Gamma campaign structure to efficiently capture market share from competitors like Shutterstock and Getty Images.
Results
This strategy significantly increased web traffic by 403%, Marketing Qualified Lead (MQL) volume by 16.42 times, and decreased Cost Per MQL by 72.49%, achieving more traffic volume and maintaining revenue per session with reduced advertising costs.
Learnings
The campaign demonstrated that a well-structured digital marketing strategy, even against large competitors, can improve both cost efficiency and customer acquisition volume without the trade-off typically expected between these two objectives.
x16.42
MQL volume
-72.49%
cost per MQL
Who is Eric Siu?
Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.
Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.
He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.
Discover Featured Podcast Episode
Surviving AI: The Future of Marketing Agencies
Eric Siu, Ralph Burns, Kasim Aslam, and Neil Patel discuss marketing's future on a podcast collaboration between Perpetual Traffic and Marketing School. They explore the evolution of marketing agencies, the importance of adding value beyond media buying, and the challenges of agency growth and client success. Personal anecdotes, the potential for agencies to have business stakes, and insights into financial success, including Aslam's agency sale with a 35% net margin, are shared. They also examine automation, programmatic SEO, AI, and the shift towards performance-based models for SMBs.
Learn More About The Work We’ve Done
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268% Increase in Organic Traffic With AI-Driven SEO Strategy
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300% Increase in BOFU ROAS after switching to programmatic
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Increases Post Engagement Rate by 400% with Single Grain
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Paid Media Strategy Sees YoY Efficiency Gains of +17% YoY Conversion Rate
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+85% Increase in Branded Searches and +10% Increase in ROAS
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Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain
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44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations
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54% Revenue Growth Year Over Year by Implementing Content Optimizations
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454% Growth in Google Ads Revenue After Account Restructure.
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Increasing Free Quote Submissions on Homepage by 95%
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Spend and Leads Increased While Earning a More Efficient CPA
Frequently Asked Questions
And We Have The Answers
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What exactly are affordable digital marketing services?
Affordable digital marketing services are tailored solutions that maximize your online presence without breaking the bank. We focus on cost-effective strategies that bring real results, from SEO optimization and social media campaigns to email marketing and content creation. Our goal is to provide value-driven services that align with your budget and business objectives, ensuring every dollar spent works harder for you.
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How can I measure the ROI of affordable digital marketing services?
Measuring ROI for affordable digital marketing services involves tracking key performance indicators (KPIs) like website traffic, conversion rates, and engagement metrics. We use advanced analytics tools to monitor these KPIs and provide transparent reports. By analyzing this data, we can refine strategies to boost your ROI, ensuring that even with a modest budget, you’re seeing tangible growth in your online presence.
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Can affordable digital marketing services still be competitive in quality?
Absolutely! Affordable doesn’t mean cutting corners on quality. We prioritize smart, innovative strategies that leverage the most impactful tools and platforms to reach your audience. Our team is adept at finding the sweet spot where cost-efficiency meets high-quality execution, ensuring you receive services that compete with higher-priced alternatives in terms of effectiveness and professionalism.
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Is it possible to get a customized strategy with affordable digital marketing services?
Yes, customization is key, even with affordable digital marketing services. We believe that a one-size-fits-all approach doesn’t cut it. Our team works closely with you to understand your unique brand, market position, and goals. We then craft a personalized strategy that’s not only budget-friendly but also laser-focused on driving growth for your business in the digital space.
If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.
Our Growth Methodology
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We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.
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If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
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We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
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We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
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Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.
— Testimonials
Our Creds
— Our clients love us
“Single Grain enables us to increase our impact without increasing our headcount”
“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”
“Their expertise has helped Nextiva grow its brand and overall business”
“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”
“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”
“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”
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