“Single Grain enables us to increase our impact without increasing our headcount”
“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”
We Have Driven Impact At
Maximizing Public Sector Impact
Struggling to connect with your civic audience?
Engaging citizens and stakeholders is a challenge in the crowded digital space, where messages must be clear, accessible, and relevant. Governments and public sector agencies often grapple with conveying complex information in ways that resonate with communities. Your mission is vital, but how can you ensure you’re heard?
The key lies in crafting campaigns that combine the sophistication of private sector marketing with the nuanced understanding of public interests. A government marketing agency that specializes in this blend can elevate your message with comprehensive services and insightful consulting.
With Single Grain, your message cuts through the noise. We focus on building trust with communities through transparent and pertinent communication strategies. Let us be the voice that turns your policy into action, offering both agency expertise and consulting acumen.
Engaging Stakeholder Strategy
At Single Grain, we don’t just broadcast messages; we forge connections. By tailoring content to the community’s pulse, we ensure your government initiatives resonate and inspire action.
We navigate the intricacies of public sector communication by aligning with your values and goals. Our comprehensive analysis identifies the optimal channels for your message, ensuring it reaches the right ears with our specialized government marketing agency services.
Through innovative digital approaches and data-driven results, Single Grain cultivates engagement that delivers on your objectives. We’re committed to shaping narratives that empower and inform the populace, utilizing our consulting expertise to enhance community engagement and feedback integration.
- Multi-channel digital campaigns
- Content development and management
- Strategic messaging and branding
- Data analytics for targeted outreach
- Community engagement and feedback integration
Who is Eric Siu?
Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.
Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.
He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.
Discover Featured Podcast Episode
Counterintuitive YouTube ads strategy, Google’s 7-11-4 rule, Multiplying content using AI, Amazon’s excellent operations & more
In this episode, we discuss leveraging and maximizing AI tools and techniques in marketing to drive engagement and conversions. The importance of long-form YouTube ads and staying on platforms to enhance meaningful data are highlighted, as well as the significance of leadership in building and scaling successful organizations. The conversation also delves into the concept of the Lindy effect and its implications for businesses, and shares insights on hiring and talent strategies. Overall, it's a deep dive into strategies and practices that have been working well in the marketing landscape.
Learn More About The Work We’ve Done
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Paid Media Strategy Sees YoY Efficiency Gains of +17% YoY Conversion Rate
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Increases Post Engagement Rate by 400% with Single Grain
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44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations
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54% Revenue Growth Year Over Year by Implementing Content Optimizations
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268% Increase in Organic Traffic With AI-Driven SEO Strategy
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+85% Increase in Branded Searches and +10% Increase in ROAS
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300% Increase in BOFU ROAS after switching to programmatic
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Spend and Leads Increased While Earning a More Efficient CPA
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454% Growth in Google Ads Revenue After Account Restructure.
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Increasing Free Quote Submissions on Homepage by 95%
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Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain
Frequently Asked Questions
And We Have The Answers
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What makes a government marketing agency different from other marketing firms?
A government marketing agency is steeped in the nuances of public sector communication. We understand the intricacies of government language, compliance, and procurement processes. Our expertise lies in crafting messages that resonate within the framework of governmental organizations, ensuring that campaigns are not only effective but also meet strict regulatory standards.
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Can a government marketing agency help with outreach to specific agencies or departments?
Absolutely! We specialize in targeted strategies that connect with the right agencies or departments. Our research-driven approach allows us to tailor content and campaigns that speak directly to the interests and needs of specific governmental bodies, maximizing the impact of your outreach efforts.
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What are the key benefits of working with a specialized government marketing agency?
Partnering with an agency that focuses on government marketing offers several advantages: a deep understanding of the public sector’s unique challenges and opportunities, the ability to navigate complex bureaucratic structures effectively, and the expertise to engage with government audiences through the right channels and messaging. This specialization leads to more impactful and compliant marketing initiatives.
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How does a government marketing agency ensure compliance with federal marketing regulations?
We prioritize adherence to all federal marketing regulations by staying current with legal requirements and ethical standards. Our team is trained to design and execute campaigns that comply fully with government advertising rules, ensuring that your marketing efforts are both successful and above board. We take the guesswork out of compliance so you can focus on your message.
If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.
Our Growth Methodology
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We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.
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If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
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We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
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We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
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Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.
— Testimonials
Our Creds
— Our clients love us
“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”
“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”
“They provided us with key learnings about our messaging that we are now using”
“Not only did Single Grain deliver strong results — markedly increasing unique, new web traffic and engaged users — but they provided us with key learnings about our messaging that we are now using.”
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