“Single Grain enables us to increase our impact without increasing our headcount”
“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”
We Have Driven Impact At
Innovative Brand Connections
Troubled by how your brand struggles to form memorable bonds with your audience?
The key to establishing a robust brand presence is transcending traditional advertising, diving into the realm of hands-on, immersive experiences that capture hearts and minds. But it’s a realm fraught with complexity and requires deft execution to make every encounter resonate. Your brand needs to ignite conversations and build lasting relationships, but how?
Enter the world of experiential marketing, where each campaign is a chance to tell your story in a way that’s interactive, engaging, and unforgettable. It’s about crafting experiences that don’t just reach out to your audience but invite them in, turning passive observers into active participants.
As a top experiential marketing agency, Single Grain stands as your ally in this creative journey. We’re adept at designing tailor-made experiential campaigns that ensure your audience lives and breathes your brand promise. Our services are designed to create a seamless blend of strategy and creativity, while our consulting expertise ensures that every campaign delivers on its promise.
Oliver plants trees globally, saves money on electricity.
At Single Grain, we specialize in crafting bespoke experiential marketing strategies that set your brand apart. Imagine a campaign that isn’t just seen but felt, one that transcends the clutter of digital noise and brings your audience into a vivid, sensory-rich brand world.
We begin with an immersion into your brand’s ethos to understand the unique values and stories that set you apart. From there, we design interactive and memorable experiences that not only align with your brand identity but also strike a chord with your target audience. Our approach is holistic, blending innovation with authenticity to foster deep emotional connections. Our consulting process ensures that we understand your brand’s core values and translate them into effective experiential marketing services.
Our commitment is to transform your brand into an experience. Through a thorough analysis of your audience’s preferences and behaviors, we create encounters that inspire, entertain, and educate, fostering a community of brand advocates and loyalists. As a leading experiential marketing agency, we offer a suite of services that include:
- Immersive brand activations
- Interactive product demos
- Event marketing and sponsorships
- Pop-up installations
- Virtual/Augmented Reality experiences
- Guerrilla marketing tactics
- Influencer collaborations
Who is Eric Siu?
Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.
Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.
He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.
Discover Featured Podcast Episode
Surviving AI: The Future of Marketing Agencies
Eric Siu, Ralph Burns, Kasim Aslam, Neil Patel discuss marketing's future, emphasizing deeper value beyond media buying. They share stories, including Burns’ meeting with Patel and their agency growth. Topics include the necessity for agencies to adapt, the challenge of media buying, and the shift towards programmatic SEO and AI. The conversation also touches on owning stakes in client businesses, SMBs' adaptability to performance-based models, and Aslam's successful agency sale. Insightful for anyone in the marketing field.
Learn More About The Work We’ve Done
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454% Growth in Google Ads Revenue After Account Restructure.
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Increases Post Engagement Rate by 400% with Single Grain
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Spend and Leads Increased While Earning a More Efficient CPA
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Paid Media Strategy Sees YoY Efficiency Gains of +17% YoY Conversion Rate
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54% Revenue Growth Year Over Year by Implementing Content Optimizations
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268% Increase in Organic Traffic With AI-Driven SEO Strategy
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44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations
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Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain
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+85% Increase in Branded Searches and +10% Increase in ROAS
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Increasing Free Quote Submissions on Homepage by 95%
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300% Increase in BOFU ROAS after switching to programmatic
Frequently Asked Questions
And We Have The Answers
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What makes an agency a top experiential marketing agency?
A top-tier experiential marketing agency excels in creating immersive and memorable experiences that resonate with the audience on a personal level. Such agencies are distinguished by their innovative approach, deep understanding of consumer behavior, and ability to craft campaigns that not only engage but also foster emotional connections. They have a track record of successful events and activations that drive brand loyalty and amplify word-of-mouth buzz.
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How does experiential marketing impact brand perception?
Experiential marketing has the power to transform how consumers perceive a brand by providing them with interactive, tangible experiences. It’s about showing, not telling; consumers live the brand promise rather than just hearing about it. This hands-on approach can create a deeper emotional investment in the brand, leading to stronger customer loyalty and advocacy, ultimately enhancing overall brand perception in the marketplace.
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Can experiential marketing work for any type of business?
Absolutely! While experiential marketing is often associated with consumer brands, it’s incredibly versatile and can be adapted for any industry. From B2B tech expos to nonprofit educational campaigns, a top experiential marketing agency knows how to tailor experiences that align with any brand’s objectives and audience. The key is crafting an authentic and impactful experience that speaks to the hearts and minds of your target demographic.
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What should I expect in terms of ROI from experiential marketing campaigns?
Experiential marketing ROI can be impressive, but it’s measured differently than traditional marketing. Beyond direct sales, the focus is on long-term value such as increased brand awareness, customer engagement, and the generation of social and media buzz. A top experiential marketing agency will help you set clear KPIs, track a mix of qualitative and quantitative metrics, and analyze the lasting impact on your brand’s relationship with its audience.
If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.
Our Growth Methodology
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We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.
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If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
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We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
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We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
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Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.
— Testimonials
Our Creds
— Our clients love us
“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”
“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”
“They provided us with key learnings about our messaging that we are now using”
“Not only did Single Grain deliver strong results — markedly increasing unique, new web traffic and engaged users — but they provided us with key learnings about our messaging that we are now using.”
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