+17%
conversion rate
We Have Driven Impact At
Expand Your Digital Presence in Santa Monica with Single Grain
Is your Santa Monica business struggling to stand out in the digital landscape?
Creating a strong online presence in Santa Monica’s competitive market requires adaptability and strategic foresight. The task of developing effective digital strategies can seem daunting, as if you’re charting a course through unknown waters, which can lead to a sense of frustration and a lack of progress.
To secure your place in the digital space, you need a multifaceted strategy that blends creativity, data analysis, and customized content. Single Grain, a premier digital marketing agency, is at the cutting edge of this digital evolution, guiding you through the intricate maze of online marketing services with expertise.
At Single Grain, we excel in transforming your distinctive brand vision into a compelling digital presence, creating avenues to engage with your target audience in Santa Monica, and fostering enduring growth through our exhaustive digital marketing services.
Leading Digital Agency Navigators in Santa Monica
Embark on a digital transformation journey in Santa Monica with Single Grain, where creativity meets data-driven strategy to propel your brand ahead of the curve. Our deep insights into local market dynamics and consumer behavior are the cornerstones of a bespoke strategy that encompasses both our digital agency services and consulting prowess.
At Single Grain, we pride ourselves on being at the forefront of digital innovation, ensuring your brand’s online presence is dynamic and attuned to the evolving interests of Santa Monica’s tech-savvy consumers and the latest digital trends. Through dedicated implementation and strategic consulting, we craft and amplify your brand’s voice to resonate throughout the digital landscape.
Our commitment to mastering digital agency services and consulting is unwavering, guaranteeing that your brand doesn’t just navigate the digital age but flourishes in it. We transform obstacles into stepping stones for growth and deeper engagement with your audience.
- Distinctive Brand Identity & Messaging
- Targeted Digital Marketing Strategies
- SEO & Content Enhancement
- Cutting-edge Social Media Initiatives
- Precise Data Analytics & Consumer Insights
Featured Case Study: Simon Pearce
YoY Efficiency Gains through Paid Media Strategy
Objectives
The goal was to reach highly targeted audiences using sophisticated technology to counteract the increasing costs of reaching new audiences due to the ad strategy’s point of maturity.
Challenges
Simon Pearce’s ad strategy was becoming cost-prohibitive in reaching new audiences, indicating a maturity point that necessitated a new approach.
Process
Single Grain expanded to new advertising channels like Pinterest and programmatic to reach highly targeted audiences, in addition to expanding prospecting on established channels like Meta, Google, and Bing.
Results
Six months after launching new channels, Simon Pearce saw significant efficiency gains, maintaining revenue in a challenging period for e-commerce by reaching higher value customers. Key improvements included a 17% YoY conversion rate increase, 25% MoM revenue increase to $3,286,467, 9% YoY PROAS increase to 3.46, 17% YoY conversion rate increase to 2.91%, and 13% YoY average order value increase to $304.
Learnings
Expanding to new channels and targeting higher value customers can significantly enhance efficiency and maintain revenue, even when most e-commerce companies are experiencing a decline. This strategy demonstrates the importance of evolving advertising approaches to meet market maturity challenges.
+25%
revenue
+9%
PROAS
Who is Eric Siu?
Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.
Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.
He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.
Discover Featured Podcast Episode
Surviving AI: The Future of Marketing Agencies
Eric Siu, Ralph Burns, Kasim Aslam, and Neil Patel explore the future of marketing agencies on a special podcast episode. They discuss the evolving landscape, the importance of offering value beyond media buying, and personal anecdotes, including the formation of their professional relationships and agency growth. The conversation emphasizes the need for agencies to provide deeper value, the challenges in media buying, and the potential of programmatic SEO and AI. They explore the idea of agencies having a stake in client businesses and the difficulties SMBs face with performance-based payment models. Kasim shares insights from selling his agency, highlighting financial aspects of successful agency management.
Learn More About The Work We’ve Done
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268% Increase in Organic Traffic With AI-Driven SEO Strategy
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Increases Post Engagement Rate by 400% with Single Grain
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54% Revenue Growth Year Over Year by Implementing Content Optimizations
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+85% Increase in Branded Searches and +10% Increase in ROAS
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454% Growth in Google Ads Revenue After Account Restructure.
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44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations
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300% Increase in BOFU ROAS after switching to programmatic
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Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain
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Increasing Free Quote Submissions on Homepage by 95%
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Paid Media Strategy Sees YoY Efficiency Gains of +17% YoY Conversion Rate
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Spend and Leads Increased While Earning a More Efficient CPA
Frequently Asked Questions
And We Have The Answers
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What sets your digital agency in Santa Monica apart from others?
Nestled in the vibrant heart of Santa Monica, our digital agency thrives on the city’s creative pulse. We blend local insights with global trends to deliver digital strategies that resonate with diverse audiences. Our proximity to leading tech and entertainment industries fuels our innovative approach, ensuring your brand stands out in a crowded digital space.
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How can a Santa Monica-based digital agency improve my local online presence?
As a Santa Monica-based agency, we have a keen understanding of the local market. We use this insight to tailor your digital strategies, ensuring they speak directly to your community. From hyper-local SEO to geo-targeted ad campaigns, we know how to amplify your online presence to engage local customers and drive foot traffic to your doorstep.
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What digital services do you offer to businesses in Santa Monica?
We offer a suite of digital services designed to elevate your business. Whether it’s web design that captures the essence of Santa Monica, SEO that boosts your visibility, or social media campaigns that engage with the local community, our comprehensive services are crafted to meet your unique needs and exceed your digital marketing goals.
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Can working with a Santa Monica digital agency help me reach a broader audience beyond the local area?
Absolutely! While we specialize in capturing the local Santa Monica vibe, our digital expertise extends far beyond city limits. We craft campaigns that can scale nationally or globally, ensuring you connect with customers wherever they are. With our strategic online marketing efforts, your brand can resonate with audiences at every level – local, national, and international.
If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.
Our Growth Methodology
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We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.
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If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
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We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
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We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
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Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.
— Testimonials
Our Creds
— Our clients love us
“Single Grain enables us to increase our impact without increasing our headcount”
“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”
“Their expertise has helped Nextiva grow its brand and overall business”
“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”
“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”
“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”
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