+400%
engagement
We Have Driven Impact At
Maximize Your Facebook Ad Impact with a Professional Agency
Struggling to convert your Facebook traffic into solid leads or sales?
It’s all too common to see businesses pour resources into Facebook ads and not reap the expected rewards. Ads might not hit the mark, budgets can quickly spiral, and monitoring ROI becomes a constant battle. It’s a frustrating ordeal that leaves you second-guessing your strategy.
What you need is a focused, data-driven approach tailored to your unique brand voice and target audience. You need a Facebook ads management agency that can refine your strategy, enhance ad creatives, and optimize your spending for the best outcomes.
Single Grain excels in Facebook ads management services, transforming your advertising campaigns into powerful revenue generators. By deploying precise targeting and leveraging nuanced campaign analytics, we turn challenges into conversion success stories.
Single Grain's Facebook Ads Management Expertise Unleashed
As a leading Facebook ads management agency, Single Grain is adept at dissecting the intricacies of Facebook’s ever-changing ad landscape. We take your specific goals and challenges and use them to inform dynamic ad strategies. Expect campaigns that resonate with audiences and compel action.
We don’t just launch campaigns and hope for the best. We obsess over metrics, iterate continuously, and scale the winning elements of your campaigns. Our systematic testing and refinement processes are all about maximizing your ad spend efficiency and ROI.
Your success on Facebook is our command. With our Facebook ads management consulting, we’re committed to fueling your growth with compelling ad copy, engaging creatives, and meticulously targeted ad placements that align with the behavior and preferences of your audience.
- Strategic ad targeting
- Engaging ad creative development
- A/B testing and analytics
- ROI-focused ad budget management
- Dedicated account management
Featured Case Study: Harris Teeter
Maximizing Social Media Visibility and Engagement
Objectives
Harris Teeter aimed to enhance its online presence and social media visibility, reinforcing its role as a community-focused grocery store.
Challenges
Operating in an industry known for slim profit margins, Harris Teeter faced the challenge of efficiently gaining market share without significant financial leeway, especially given the localized nature of grocery shopping and constant consumer price sensitivity.
Process
Single Grain executed rigorous testing on Facebook to identify the optimal mix of ad creatives, targeting segments, and placements. Following the growth of the social media fan base, the focus shifted towards increasing post engagement rates through behavioral targeting, geographic ad targeting, and leveraging optimized cost per mille (oCPM) bidding for ad spend efficiency.
Results
The campaign successfully drove 15,000 people into stores during a single campaign, doubled Facebook reach within six months, and monetized the new fan base effectively. A notable holiday coupon campaign resulted in over 25,000 conversions, and post engagement rates surged by 400%.
Learnings
This case illustrates the power of targeted social media advertising and engagement strategies in driving in-store traffic and online interaction, highlighting the importance of continuous ad optimization and community engagement in maximizing ROI.
Who is Eric Siu?
Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.
Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.
He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.
Discover Featured Podcast Episode
Marketing Trends: Open Air Conspiracy, Changes in Paid Media, and Brandformance
Eric Siu, Neil Patel, Ralph Burns, and Kasim Aslam discuss the shift in paid advertising from performance to brand marketing, emphasizing a full-funnel approach and the importance of impression-based advertising for long-term growth. They explore the transition to ads that include consideration and awareness phases and the creation of distinct audiences for better outcomes. The discussion highlights the challenges of attribution, the necessity of full-funnel marketing amid limited data reliability, and the significance of investing in top-of-funnel traffic. They also touch on analyzing campaign impacts beyond 90 days, the contentious value of business coaches, the limitations of platforms like Facebook and Google for accurate return on ad spend metrics, and the importance of directional trends in data analysis for sustainable marketing growth.
Learn More About The Work We’ve Done
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54% Revenue Growth Year Over Year by Implementing Content Optimizations
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Increasing Free Quote Submissions on Homepage by 95%
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Increases Post Engagement Rate by 400% with Single Grain
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268% Increase in Organic Traffic With AI-Driven SEO Strategy
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454% Growth in Google Ads Revenue After Account Restructure.
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44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations
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+85% Increase in Branded Searches and +10% Increase in ROAS
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Spend and Leads Increased While Earning a More Efficient CPA
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Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain
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Paid Media Strategy Sees YoY Efficiency Gains of +17% YoY Conversion Rate
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300% Increase in BOFU ROAS after switching to programmatic
Our Growth Methodology
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We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.
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If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
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We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
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We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
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Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.
— Testimonials
Our Creds
— Our clients love us
“Single Grain enables us to increase our impact without increasing our headcount”
“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”
“Their expertise has helped Nextiva grow its brand and overall business”
“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”
“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”
“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”
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