“Single Grain enables us to increase our impact without increasing our headcount”
“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”
We Have Driven Impact At
Unlock Insights with Google Analytics Audit Services
Feeling like you’re awash in data but parched for actionable insights? You’re not alone.
In today’s digital landscape, having a firm grip on your website analytics is critical, but without proper configuration and understanding, it’s easy to find yourself drowning in numbers. An effectively audited Google Analytics setup can transform raw data into a wellspring of actionable insights. Yet, numerous businesses struggle with misconfigurations, inaccurate tracking, or data overload, leading to missed opportunities and strategies built on shaky ground.
Optimizing your Google Analytics can lead to clarity where there was once confusion, providing the map successful businesses need to navigate the digital terrain.
Single Grain stands at the forefront of demystifying data for clients. Our Google Analytics audit agency ensures your setup is configured precisely for your unique business goals, turning the formidable tide of data into clear-cut insights that drive action.
Expert Audit Agency at Single Grain
Sorting through Google Analytics can be as complex as it is critical. At Single Grain, our approach to Google Analytics audit consulting encompasses a meticulous review procedure, ensuring all aspects of your account are precise and purposeful. We start by aligning your analytics with business objectives, followed by deep diving into your data accuracy and user journey mapping. Only then can we ensure your strategies are informed by reliable information.
Our team is keen on tracking implementation, ensuring that from the moment a visitor lands on your website, every click and interaction is captured accurately. We emphasize empowering your decision-making, translating complicated data models into digestible, transparent reports tailored to your needs.
Rest assured, with Single Grain’s expertise, your Google Analytics will become a cornerstone of your digital strategy rather than a conundrum.
- Comprehensive GA account audits
- Custom data tracking and implementation
- Goal and conversion setup
- User behavior analysis
- GA account setup and configuration
- Advanced reporting dashboards
- Training and support
Who is Eric Siu?
Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.
Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.
He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.
Discover Featured Podcast Episode
AI Impact on Clicks, Google's Publisher Conflict & Strategy
This video explores the impact of AI on organic search traffic with insights from experts like Neil Patel. It discusses AI-generated content, Google's strategies against AI challenges, and its effects on website traffic. It's part of a series offering marketing advice and strategies from successful entrepreneurs, valuable for marketers seeking to enhance their skills.
Learn More About The Work We’ve Done
-
44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations
-
Paid Media Strategy Sees YoY Efficiency Gains of +17% YoY Conversion Rate
-
Spend and Leads Increased While Earning a More Efficient CPA
-
454% Growth in Google Ads Revenue After Account Restructure.
-
Increasing Free Quote Submissions on Homepage by 95%
-
Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain
-
Increases Post Engagement Rate by 400% with Single Grain
-
268% Increase in Organic Traffic With AI-Driven SEO Strategy
-
+85% Increase in Branded Searches and +10% Increase in ROAS
-
300% Increase in BOFU ROAS after switching to programmatic
-
54% Revenue Growth Year Over Year by Implementing Content Optimizations
Frequently Asked Questions
And We Have The Answers
-
What exactly is a Google Analytics audit and why do I need one?
A Google Analytics audit is a thorough examination of your analytics setup to ensure data accuracy and relevance. It’s crucial because it highlights gaps or errors in your tracking, empowering you with reliable data to make informed business decisions. Without it, you might be basing strategies on faulty insights, which could lead to misdirected efforts and resources.
-
How often should I conduct a Google Analytics audit for my website?
Best practice suggests an annual audit to maintain data integrity, especially if your site undergoes frequent changes. However, if you’re making significant business decisions, launching new campaigns, or updating your website, it’s wise to audit more frequently to ensure your data reflects the most current user interactions.
-
Can Google Analytics audits help improve my website's user experience?
Absolutely! A comprehensive Google Analytics audit will identify how users are interacting with your site, where they encounter issues, and where they convert or drop off. These insights enable you to enhance user experience by making data-driven improvements that align with your audience’s behavior and preferences.
-
What outcomes can I expect from a professional Google Analytics audit service?
Expect to receive a detailed report identifying any discrepancies or areas of improvement in your current setup, followed by actionable recommendations. The service should also provide you with a roadmap for implementing these changes to optimize your tracking and reporting, leading to more effective data analysis and strategic planning.
If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.
Our Growth Methodology
-
We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.
-
If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
-
We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
-
We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
-
Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.
— Testimonials
Our Creds
— Our clients love us
“Their expertise has helped Nextiva grow its brand and overall business”
“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”
“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”
“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”
Explore More on This Topic
Google Ads Enterprise Audits: Strategies and Tools to Boost Your ROAS
As the dominating search platform, Google is an essential part of any successful digital marketing strategy. Google Ads have been proven to help improve online visibility and brand recognition, drive…
Full Article
The Complete SaaS Technical SEO Audit Checklist
SaaS technical SEO is tricky because it requires optimizing different website elements accurately. You can’t ignore technical optimization because improved on-page optimization leads to more qualified organic SaaS leads. From…
Full Article
Google Ads Audit Template: A Comprehensive Checklist (+ Free Template!)
Updated January 2024. Here is your Google Ads audit template! Google Ads is a powerful tool for connecting businesses with their target audience and driving tangible sales and brand recognition…
Full Article
