+268%
clicks
We Have Driven Impact At
Crafted Content That Converts
Struggling to capture your audience’s attention?
Quality content is the bedrock of effective digital marketing, but creating engaging, informative, and brand-consistent messaging is a challenge that many businesses face. Whether it’s the ever-shifting SEO landscape or the creative demands of content marketing, your in-house resources could be stretched thin, resulting in content that falls flat.
Enter Single Grain’s professional content creation services, an agency offering a tailored approach crafted to captivate your audience and drive results. Our team dives deep, merging creativity with strategy to deliver content that embodies your brand voice and engages your target market effectively.
At Single Grain, our commitment to quality and performance means your content is not just seen, but remembered. Let our agency elevate your content to new heights with our comprehensive services and consulting expertise.
Single Grain's Creative Edge
Single Grain’s professional content creation services transform your digital marketing strategy from the ground up. With us, your brand narrative is sharpened into a compelling story that resonates with your audience.
We conduct in-depth industry research to ensure your content is both relevant and authoritative, positioning you as a leader in your field. Our SEO experts and content consulting professionals work in tandem to ensure every piece of content is optimized for search engines, maximizing your online visibility and organic reach.
Single Grain’s content experts foster a collaborative environment, working alongside your team every step of the way to bring your brand’s vision to life with precision and flair. Our agency is dedicated to providing top-tier content creation services and consulting to ensure your message not only reaches but also profoundly impacts your intended audience.
- SEO-optimized blog posts & articles
- Engaging social media content
- Persuasive web copywriting
- Comprehensive content strategy planning
- Video scripting and production guidance
- Email marketing campaigns
- Interactive content and infographics
Featured Case Study: Winedeals
Enhancing Blog Performance by 268% with AI
Objectives
The primary goal was to enhance blog performance by focusing on articles with low click-through rates (CTR), aiming to increase visibility and engagement.
Challenges
Winedeals faced several challenges including fierce competition, limited initial funding, a steep digital marketing learning curve, high customer acquisition costs, difficulties in building consumer trust online, and the need for differentiation in a saturated market.
Process
The process involved using Google Search Console data to identify blogs with low CTRs as candidates for AI-assisted content optimization. ChatGPT, coupled with specifically tailored client prompts, was used to build out SEO-optimized content, targeting improvements in blog performance.
Results
Within six months, 23 blogs were optimized leading to significant improvements: a 268% increase in clicks, average CTR improvement from 0.48% to 1.08%, and an average position improvement of 11.7%, moving up 4 positions in search results.
Learnings
The initiative revealed not all pages improved; some performed worse, potentially due to seasonality and different data comparison timeframes. The key takeaway is the vast opportunity in optimizing low CTR pages, where AI-assisted content enhancements can expedite optimizations, enrich user content, and boost website traffic.
+0.6%
CTR improvement
+11.7%
position improvement
Who is Eric Siu?
Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.
Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.
He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.
Discover Featured Podcast Episode
Dominating Social Media: What to Post
Neil and Eric analyze 2024 social media content performance, comparing text-based content and user-generated material across Instagram, YouTube, and TikTok. They discuss short-form and long-form video strategies, AI-generated CTAs, content upgrades to boost opt-in rates, and SaaS product evolution in marketing. The conversation touches on AI-generated landing pages and valuable content prompts. This episode is part of a marketing series by experts Eric Siu and Neil Patel, offering tips and strategies for marketers.
Learn More About The Work We’ve Done
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454% Growth in Google Ads Revenue After Account Restructure.
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Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain
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Spend and Leads Increased While Earning a More Efficient CPA
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Increases Post Engagement Rate by 400% with Single Grain
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44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations
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300% Increase in BOFU ROAS after switching to programmatic
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Paid Media Strategy Sees YoY Efficiency Gains of +17% YoY Conversion Rate
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268% Increase in Organic Traffic With AI-Driven SEO Strategy
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Increasing Free Quote Submissions on Homepage by 95%
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54% Revenue Growth Year Over Year by Implementing Content Optimizations
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+85% Increase in Branded Searches and +10% Increase in ROAS
Frequently Asked Questions
And We Have The Answers
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What makes professional content creation services essential for my brand?
Content is the voice of your brand. Professional content creation services elevate that voice to resonate with your audience, establishing trust and authority. Our services ensure your message is not only heard but also felt, drawing on the power of strategic storytelling and targeted engagement to convert readers into loyal customers and brand advocates.
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How can professional content creation services improve my online presence?
By crafting high-quality, SEO-optimized content, we enhance your visibility on search engines, making it easier for potential customers to find you. Our compelling content encourages shares and interactions, expanding your digital footprint and establishing your brand as a thought leader in your industry.
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What types of content can your services provide for my business?
Our palette of content creation is vast and versatile, including blog posts, white papers, eBooks, social media content, newsletters, website copy, and video scripts. Each piece is meticulously tailored to align with your brand’s tone, objectives, and audience preferences, ensuring a cohesive and impactful content strategy.
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How do you measure the success of your content creation services?
Success in content creation is measured by engagement rates, website traffic, conversion rates, and ultimately, the ROI of your content marketing efforts. We employ analytics and performance data to refine strategies and content, ensuring each piece serves your goals and continues to elevate your brand’s market position.
If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.
Our Growth Methodology
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We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.
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If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
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We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
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We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
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Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.
— Testimonials
Our Creds
— Our clients love us
“Single Grain enables us to increase our impact without increasing our headcount”
“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”
“Their expertise has helped Nextiva grow its brand and overall business”
“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”
“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”
“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”
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