“Single Grain enables us to increase our impact without increasing our headcount”
“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”
Struggling to make an impact in the crowded digital space?
Today’s competitive online landscape demands more than just having content; it necessitates strategic SEO content that engages and ranks. But creating content that stands out and resonates with both search engines and your audience can feel like an uphill battle. Pages unseen by your audience contribute neither to your brand’s authority nor your bottom line.
The general solution lies in deftly crafted SEO content, engineered to earn traffic and captivate your target demographic. This pivot towards high-quality, optimized content can establish your brand’s voice and expertise in your industry.
Single Grain is an SEO content creation agency that specializes in turning your content investment into measurable results. We understand your concerns and have the expertise to equip you with content that attracts, engages, and converts. Our services are designed to ensure that every piece of content aligns with your business goals, while our consulting approach personalizes strategies to your unique market position.
Single Grain approaches SEO content creation with a blend of art and science; beginning with a deep dive into your brand’s ethos and audience. We deploy robust keyword research tools to identify opportunities, ensuring that your message ranks for queries your customers are actually using.
Crafting potent narratives within the SEO framework, our team of experienced writers, SEO experts, and consultants work hand-in-hand to produce targeted content capable of achieving both immediate impact and sustained growth. Permeating each piece with your brand’s unique voice, we strike the balance between creativity and search engine precision.
Finally, Single Grain leverages data-driven insights to iteratively refine our strategies, maintaining an edge in the dynamic landscape of SEO. Through continuous monitoring and adjusting, we ensure that your content remains sharp, relevant, and ahead of the curve. Our agency is committed to delivering top-tier SEO content services that drive your digital marketing success.
Intuit aimed to gain visibility and recognition for their new service, the Intuit Website Builder, amidst a market dominated by established competitors.
The challenge was breaking into a new service area with high visibility despite being a household name in a different domain, particularly in a competitive market with players like GoDaddy.
Single Grain focused on boosting organic search visibility through extensive content development to reinforce Intuit’s new positioning. A mix of link-building techniques tailored for the website-builder space was used, alongside ramping up blogging and social media efforts to engage Intuit’s user base and attract potential new customers.
The strategy led to a significant boost in visibility across common search terms in a highly competitive keyword environment, demonstrating successful entry and growth in a new service domain.
This case study illustrates the effectiveness of content-driven SEO and targeted link-building in gaining market visibility for new product offerings. It highlights the importance of adapting SEO strategies to the specific competitive and industry context.
Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.
Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.
He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.
Eric Siu and Neil Patel discuss adapting to SEO changes based on Lily Ray's study, debunking the myth that SEO is dead while emphasizing the need for evolving strategies like content updates, authority building, and innovative link-building. They stress brand importance and introduce the Agency Owners Association for shared growth strategies. Patel explores Siu's growth tactics for Single Grain, including acquisitions and diverse service offerings to reduce churn. The conversation, part of a series sharing marketing advice, highlights practical insights from their entrepreneurial experience.
Imagine your website as a beacon, and SEO content is the light it shines. Our content creation agency specializes in crafting articles, blog posts, and web pages infused with targeted keywords and valuable information. This combination not only captivates your audience but also catches the attention of search engines, propelling your site higher up in search results and making your brand more visible to potential customers.
The content we create isn’t just words on a page; it’s a tailored blend of art and strategy. Expect engaging blog posts, insightful articles, compelling web copy, and even captivating infographics or videos, all optimized for SEO. Our team ensures each piece not only aligns with your brand voice but is also structured to rank well, draw in your target audience, and encourage them to engage further with your brand.
Success in SEO content is like a tree — you’ll see it grow over time. We track a forest of metrics such as organic traffic, keyword rankings, backlinks, engagement rates, and conversion rates to ensure the content we plant today brings you a lush canopy of results tomorrow. Regular reports and analysis ensure we’re always refining our strategy to keep your content fresh and effective.
Absolutely! We thrive on diving deep into new territories. Our team of content creators and SEO specialists are like explorers; they’re adept at researching and understanding the intricacies of even the most niche markets. We create content that not only resonates with your specific audience but also establishes you as a thought leader in your industry, all while optimizing for search engines to ensure your visibility is top-notch.
We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.
If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.
“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”
“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”
“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”
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