+268%
clicks
We Have Driven Impact At
Unleash Your Content’s Potential
Struggling to scale your content while maintaining quality and brand voice?
Creating content that resonates with your audience can be an uphill battle, especially when you aim to produce it at scale. Consistently hitting the mark on brand relevance, SEO optimization, and engaging storytelling can drain your resources and stretch your team thin.
What’s needed is a dynamic approach that fuses human creativity with AI efficiency, ensuring your brand’s voice shines through every word while streamlining the content creation process.
That’s where our agency steps in. We harness cutting-edge AI expert copywriting services to amplify your content strategy, delivering personalized, high-impact communication that speaks to the hearts and minds of your audience. Our consulting expertise ensures that your content not only engages but also converts, by aligning with your business goals and audience expectations.
Precision-Driven AI Copywriting
At our agency, we understand that the core of effective content is its ability to engage and convert. Our AI-enhanced writing services are crafted to captivate your audience with every sentence.
We don’t just write; we strategize, using algorithms to analyze your audience’s preferences, behaviors, and needs, and produce content that is data-driven, SEO-friendly, and compelling. Our consulting approach ensures that every piece of content is aligned with your overall marketing strategy.
Our AI tools assist in generating crisp, creative, and hyper-relevant content at pace, without sacrificing the personal touch that your brand relies on to build trust and loyalty with your customers. With our comprehensive services, you can expect:
- SEO-optimized blog posts and articles
- E-commerce product descriptions
- Email marketing campaigns
- Website copy and landing pages
- Social media content
- AI-powered content strategy and analytics
Featured Case Study: Winedeals
Enhancing Blog Performance by 268% with AI
Objectives
The primary goal was to enhance blog performance by focusing on articles with low click-through rates (CTR), aiming to increase visibility and engagement.
Challenges
Winedeals faced several challenges including fierce competition, limited initial funding, a steep digital marketing learning curve, high customer acquisition costs, difficulties in building consumer trust online, and the need for differentiation in a saturated market.
Process
The process involved using Google Search Console data to identify blogs with low CTRs as candidates for AI-assisted content optimization. ChatGPT, coupled with specifically tailored client prompts, was used to build out SEO-optimized content, targeting improvements in blog performance.
Results
Within six months, 23 blogs were optimized leading to significant improvements: a 268% increase in clicks, average CTR improvement from 0.48% to 1.08%, and an average position improvement of 11.7%, moving up 4 positions in search results.
Learnings
The initiative revealed not all pages improved; some performed worse, potentially due to seasonality and different data comparison timeframes. The key takeaway is the vast opportunity in optimizing low CTR pages, where AI-assisted content enhancements can expedite optimizations, enrich user content, and boost website traffic.
+0.6%
CTR improvement
+11.7%
position improvement
Who is Eric Siu?
Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.
Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.
He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.
Discover Featured Podcast Episode
Is AI Better at Marketing Than Humans?
Neil Patel and Eric Siu explore creativity in advertising, finding human creatives outperform AI 68.3% of the time. They suggest a human-AI collaborative approach for best results. Their research highlights human creativity's superior conversion rates and discusses investments in creative content for customer retention and revenue maximization. They emphasize the need for a human element in the creative process and explore pricing models and strategies focusing on customer lifetime value. Examples include Agora's advertising and customer retention analysis and Microsoft's success in retention and cross-selling. They share personal insights and conclude by stressing creativity's essential role in marketing and the importance of adapting to trends and channels.
Learn More About The Work We’ve Done
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300% Increase in BOFU ROAS after switching to programmatic
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Increasing Free Quote Submissions on Homepage by 95%
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54% Revenue Growth Year Over Year by Implementing Content Optimizations
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Paid Media Strategy Sees YoY Efficiency Gains of +17% YoY Conversion Rate
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Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain
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454% Growth in Google Ads Revenue After Account Restructure.
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Increases Post Engagement Rate by 400% with Single Grain
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44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations
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268% Increase in Organic Traffic With AI-Driven SEO Strategy
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Spend and Leads Increased While Earning a More Efficient CPA
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+85% Increase in Branded Searches and +10% Increase in ROAS
Frequently Asked Questions
And We Have The Answers
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What exactly are AI expert copywriting services?
AI expert copywriting services blend the best of human creativity with the efficiency of artificial intelligence. Our AI tools analyze data and user engagement to optimize content strategies, ensuring your message is not only compelling but also highly targeted and relevant. This innovative approach maximizes the impact of each word, engaging your audience with precision and flair.
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How does AI enhance the content creation process?
Artificial intelligence transforms content creation by providing deep insights into audience preferences and content performance. AI algorithms can suggest content topics, optimize for SEO, and even predict the effectiveness of headlines and call-to-actions. This means each piece of content is not just well-written but also strategically crafted to engage and convert.
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Can AI really write as well as a human copywriter?
While AI is incredibly powerful, it’s the combination of AI with human expertise that produces the best results. AI can draft content, generate ideas, and perform language analysis, but human copywriters bring the essential touch of empathy, understanding, and brand voice. Our services harness AI to do the heavy lifting, allowing our human copywriters to focus on fine-tuning and crafting messages that resonate on a personal level.
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How do you ensure AI-generated content aligns with my brand voice?
Our AI expert copywriting services involve training our AI tools with your brand’s existing content to learn your unique voice and messaging. We then monitor and adjust AI outputs to ensure consistency. Our professional copywriters oversee the process, making sure that every piece of content reflects your brand’s identity and values while maintaining authenticity.
If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.
Our Growth Methodology
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We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.
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If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
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We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
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We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
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Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.
— Testimonials
Our Creds
— Our clients love us
“Single Grain enables us to increase our impact without increasing our headcount”
“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”
“Their expertise has helped Nextiva grow its brand and overall business”
“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”
“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”
“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”
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