+268%
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We Have Driven Impact At
Unlocking AI-Enabled Growth
Frustrated by marketing campaigns that don’t deliver the growth you know is possible for your brand?
You’re investing significant resources into your marketing efforts, yet the results are not matching up to your expectations. The digital landscape is evolving, and traditional approaches no longer cut through the noise. Your audience demands hyper-personalization, and that’s where the error lies—stale, generic strategies that fail to resonate.
Embrace the power of AI in marketing to breathe new life into your campaigns. Leverage rich data analytics, machine learning, and intelligent automation to craft messaging that hits the mark every time.
Single Grain is at the forefront of integrating AI into professional marketing services. As a full-service agency, we provide tailored, dynamic solutions that allow you to truly connect with your audience and achieve sustainable growth.
Your AI Marketing Architects
At Single Grain, our AI-driven marketing agency is crafted to understand and align with your brand’s unique voice and goals. By deploying advanced AI tools, we can analyze behavior patterns, optimize campaigns in real-time, and predict what your customers will respond to next.
Our consulting approach involves building a robust foundation powered by AI to streamline your marketing operations. Automation refines efficiency, AI-driven analytics aid in smarter decision-making, and personalized content strategies ensure heightened engagement.
We don’t just implement AI; we integrate it into the fabric of your marketing strategy to create a seamless, responsive, and adaptive ecosystem that evolves with your audience. Our consulting expertise ensures that AI solutions are perfectly aligned with your strategic objectives.
- Behavioral Data Analysis
- AI-Powered Automation
- Real-Time Campaign Optimization
- Predictive Analytics
- Personalized Content Generation
- Customer Journey Mapping Enhanced by AI
Featured Case Study: Winedeals
Enhancing Blog Performance by 268% with AI
Objectives
The primary goal was to enhance blog performance by focusing on articles with low click-through rates (CTR), aiming to increase visibility and engagement.
Challenges
Winedeals faced several challenges including fierce competition, limited initial funding, a steep digital marketing learning curve, high customer acquisition costs, difficulties in building consumer trust online, and the need for differentiation in a saturated market.
Process
The process involved using Google Search Console data to identify blogs with low CTRs as candidates for AI-assisted content optimization. ChatGPT, coupled with specifically tailored client prompts, was used to build out SEO-optimized content, targeting improvements in blog performance.
Results
Within six months, 23 blogs were optimized leading to significant improvements: a 268% increase in clicks, average CTR improvement from 0.48% to 1.08%, and an average position improvement of 11.7%, moving up 4 positions in search results.
Learnings
The initiative revealed not all pages improved; some performed worse, potentially due to seasonality and different data comparison timeframes. The key takeaway is the vast opportunity in optimizing low CTR pages, where AI-assisted content enhancements can expedite optimizations, enrich user content, and boost website traffic.
+0.6%
CTR improvement
+11.7%
position improvement
Who is Eric Siu?
Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.
Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.
He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.
Discover Featured Podcast Episode
Counterintuitive YouTube Ads Strategy & Google's 7-11-4 Rule
Eric Siu, Neil Patel, Ralph Burns, and Kasim Aslam discuss AI in marketing, sharing strategies and experiences. They cover long-form YouTube ads, engagement strategies, the 711 four rule, AI tools like Busy AI and Opus Pro, and improving SEO with AI content. They discuss video ad sequences, challenges with tracking offline purchases, the Lindy effect for marketing longevity, building memorable brands, hiring talent, and cultural fit. The video offers actionable insights for effectively leveraging AI in marketing.
Learn More About The Work We’ve Done
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454% Growth in Google Ads Revenue After Account Restructure.
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268% Increase in Organic Traffic With AI-Driven SEO Strategy
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Paid Media Strategy Sees YoY Efficiency Gains of +17% YoY Conversion Rate
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44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations
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54% Revenue Growth Year Over Year by Implementing Content Optimizations
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+85% Increase in Branded Searches and +10% Increase in ROAS
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Spend and Leads Increased While Earning a More Efficient CPA
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300% Increase in BOFU ROAS after switching to programmatic
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Increases Post Engagement Rate by 400% with Single Grain
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Increasing Free Quote Submissions on Homepage by 95%
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Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain
Frequently Asked Questions
And We Have The Answers
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What advantages do AI professional marketing services offer over traditional marketing?
AI professional marketing services bring the power of machine learning and advanced analytics to craft strategies that are incredibly data-driven and efficient. These services can analyze large datasets to uncover deep insights, predict consumer behavior, and personalize marketing efforts at scale. The integration of AI allows for continuous optimization, ensuring that every campaign is smarter and more effective than the last.
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How does AI enhance the targeting capabilities in marketing campaigns?
AI revolutionizes targeting by harnessing complex algorithms to analyze user data, such as browsing patterns, purchase history, and engagement levels. This enables it to identify nuanced consumer segments and predict their future behaviors with remarkable accuracy. As a result, AI professional marketing services can deliver highly personalized and timely content, which significantly improves the relevance and efficacy of your campaigns.
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Can AI professional marketing services improve customer engagement?
Absolutely! AI tools are adept at analyzing customer interactions and feedback to understand preferences and pain points. This information helps in creating more compelling content and engaging experiences. Moreover, AI can automate and optimize communication across multiple channels in real-time, ensuring that customers receive attention-grabbing messages precisely when they are most receptive.
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In what ways do AI professional marketing services help in measuring campaign success?
AI services provide sophisticated analytics and attribution models that go beyond traditional metrics. They can trace intricate customer journeys, assigning value to each touchpoint and interaction. This granular insight allows businesses to measure the direct impact of specific campaign elements, refine strategies in real-time, and allocate resources to the most effective tactics, elevating the success of your marketing endeavors.
If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.
Our Growth Methodology
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We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.
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If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
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We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
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We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
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Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.
— Testimonials
Our Creds
— Our clients love us
“Single Grain enables us to increase our impact without increasing our headcount”
“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”
“Their expertise has helped Nextiva grow its brand and overall business”
“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”
“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”
“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”
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