+17%
conversion rate
We Have Driven Impact At
Boost Your Marketing ROI with a Data-Driven Approach
Is your business struggling to see the return-on-investment (ROI) on your marketing efforts?
ROI in marketing can be a tricky landscape. You’re pouring energy into your campaigns, but somehow, the results are underwhelming, or worse still, elusive. Maybe your marketing strategies aren’t yielding profitable results, or you’re having trouble tying marketing initiatives directly to revenue.
With the right data-driven marketing strategies, you can elevate your ROI and transform your marketing woes into a strong revenue stream. A robust ROI marketing agency can provide this solution.
Single Grain, a leading ROI marketing agency, specializes in creating data-backed marketing strategies that enhance ROI. With our deep expertise and cutting-edge tools, we offer performance-driven solutions that align every marketing initiative with tangible results and high ROI.
Specialized ROI Boosting Strategies from Single Grain
At Single Grain, we aim to transform your marketing efforts into a robust, data-driven operation. First, we dig deep into your current marketing strategies, identifying gaps and potential improvement areas that can be optimized to ensure higher ROI.
Then we formulate a tailored marketing strategy complete with the most effective marketing practices and industry trends. We execute and optimise each campaign, ensuring every initiative directly supports your revenue targets.
Finally, we provide thorough reporting, ensuring you can clearly see the positive effects of our strategies on your bottom-line. This is how we improve your marketing ROI significantly.
Single Grain’s comprehensive ROI Marketing services include:
- Data analysis and insights
- Strategic marketing planning
- Performance optimisation of current campaigns
- Result-based reporting
- Conversion rate optimization
- Content marketing
Featured Case Study: Simon Pearce
YoY Efficiency Gains through Paid Media Strategy
Objectives
The goal was to reach highly targeted audiences using sophisticated technology to counteract the increasing costs of reaching new audiences due to the ad strategy’s point of maturity.
Challenges
Simon Pearce’s ad strategy was becoming cost-prohibitive in reaching new audiences, indicating a maturity point that necessitated a new approach.
Process
Single Grain expanded to new advertising channels like Pinterest and programmatic to reach highly targeted audiences, in addition to expanding prospecting on established channels like Meta, Google, and Bing.
Results
Six months after launching new channels, Simon Pearce saw significant efficiency gains, maintaining revenue in a challenging period for e-commerce by reaching higher value customers. Key improvements included a 17% YoY conversion rate increase, 25% MoM revenue increase to $3,286,467, 9% YoY PROAS increase to 3.46, 17% YoY conversion rate increase to 2.91%, and 13% YoY average order value increase to $304.
Learnings
Expanding to new channels and targeting higher value customers can significantly enhance efficiency and maintain revenue, even when most e-commerce companies are experiencing a decline. This strategy demonstrates the importance of evolving advertising approaches to meet market maturity challenges.
+25%
revenue
+9%
PROAS
Who is Eric Siu?
Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.
Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.
He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.
Discover Featured Podcast Episode
Surviving AI: The Future of Marketing Agencies
In a collaboration between Perpetual Traffic and Marketing School podcasts, experts Eric Siu, Ralph Burns, Kasim Aslam, and Neil Patel discuss the future of marketing agencies and the need for them to offer deep value beyond media buying. They share personal stories and agency growth insights. The conversation focuses on agencies' challenges, the importance of client success, the evolving agency landscape, and the shift towards programmatic SEO and AI. The necessity for agencies to adapt and potentially take stakes in client businesses is debated, alongside the complexities of serving SMBs effectively. Kasim shares his experience of successfully selling his agency.
Learn More About The Work We’ve Done
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300% Increase in BOFU ROAS after switching to programmatic
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Increases Post Engagement Rate by 400% with Single Grain
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454% Growth in Google Ads Revenue After Account Restructure.
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Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain
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54% Revenue Growth Year Over Year by Implementing Content Optimizations
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Increasing Free Quote Submissions on Homepage by 95%
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44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations
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+85% Increase in Branded Searches and +10% Increase in ROAS
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Paid Media Strategy Sees YoY Efficiency Gains of +17% YoY Conversion Rate
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Spend and Leads Increased While Earning a More Efficient CPA
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268% Increase in Organic Traffic With AI-Driven SEO Strategy
Frequently Asked Questions
And We Have The Answers
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What unique approach does an ROI marketing agency bring to my business?
An ROI marketing agency brings a data-driven, results-oriented approach to your business. Unlike traditional marketing where success is often measured by vague metrics, ROI marketing firmly believes in quantifiable results. Every strategy and tactic applied is designed to generate a significant return on investment. Our aim is to make your marketing spend as profitable as possible, by focusing on metrics that directly contribute to your bottom line.
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How does an ROI marketing agency prove their worth?
An ROI marketing agency proves its worth by delivering measurable results. We’re not just about creating flashy campaigns or generating buzz. Our focus is on driving tangible outcomes that add real value to your bottom line. We use industry-standard tools and advanced analytics to track every dollar spent, ensuring that you can see exactly how your marketing efforts are translating into profits.
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What types of businesses can benefit from working with an ROI marketing agency?
Any business that wants to ensure their marketing budget is being effectively utilized can benefit from an ROI marketing agency. We offer solutions tailored to your unique needs, whether you’re a small startup seeking growth or an established enterprise looking to optimize your marketing spend. Our strategies are versatile and designed to produce results across industries.
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How do I know if my business is ready for an ROI marketing agency?
If you’re spending money on marketing but struggling to see a tangible return, it might be time to consider an ROI marketing agency. Or, if you’re unsure where your marketing dollars are having the most impact, we can help. Our team will provide clear, insightful analysis of your current efforts and develop a tailored strategy to maximize your return on investment. Are you ready to take your marketing to the next level?
If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.
Our Growth Methodology
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We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.
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If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
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We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
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We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
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Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.
— Testimonials
Our Creds
— Our clients love us
“Their expertise has helped Nextiva grow its brand and overall business”
“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”
“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”
“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”
“Since engaging with Single Grain our revenue has increased more than 300%”
“Single Grain has been the strongest outside force in helping our business "level up." Since engaging with Single Grain our revenue has increased more than 300%.”
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