We Have Driven Impact At
Achieve Sustainable Growth With a Tailored Strategy
Are you feeling stuck in your growth efforts, unable to break through to that next level of success?
It’s not uncommon for businesses to hit a plateau in their growth, finding it increasingly challenging to identify fruitful opportunities and navigate the prevailing market dynamics. You may feel like you’re spinning your wheels, unable to gain the traction you need.
But this doesn’t have to be your story. You’re just one strategic move away from your growth leap.
As a seasoned growth strategy agency, Single Grain has been instrumental in shaping growth narratives for companies across a plethora of industries. Our team of marketing and strategy experts are equipped to design a tailored growth strategy that can transform your stagnation into accelerated, sustainable growth.
Unlocking Your Growth Potential with Single Grain
At Single Grain, we understand that sustainable change stems from strategic, data-driven decision making. Our team first works to understand your unique business, market landscape, and growth objectives. With this knowledge in hand, we develop growth strategies that address your specific challenges and leverage your strengths.
We don’t believe in a one-size-fits-all approach — we employ strategies tailored uniquely to your context. Whether it’s identifying untapped markets, optimizing your resource allocation, or re-imagining your business model, we bring a lens of innovation and efficiency to your growth journey.
Ultimately, the value we bring is not just about short-term gains — we’re here to help you build solid strategies that can ensure long-term health and expansion of your business. Your growth is our success.
Single Grain offers a comprehensive suite of services for your growth strategy, including:
- Market analysis and insights
- Competitive benchmarking
- Customer segmentation and targeting
- Product positioning strategies
- Channel optimization
- Strategic consulting and implementation
Featured Case Study: Simon Pearce
YoY Efficiency Gains through Paid Media Strategy
Objectives
The goal was to reach highly targeted audiences using sophisticated technology to counteract the increasing costs of reaching new audiences due to the ad strategy’s point of maturity.
Challenges
Simon Pearce’s ad strategy was becoming cost-prohibitive in reaching new audiences, indicating a maturity point that necessitated a new approach.
Process
Single Grain expanded to new advertising channels like Pinterest and programmatic to reach highly targeted audiences, in addition to expanding prospecting on established channels like Meta, Google, and Bing.
Results
Six months after launching new channels, Simon Pearce saw significant efficiency gains, maintaining revenue in a challenging period for e-commerce by reaching higher value customers. Key improvements included a 17% YoY conversion rate increase, 25% MoM revenue increase to $3,286,467, 9% YoY PROAS increase to 3.46, 17% YoY conversion rate increase to 2.91%, and 13% YoY average order value increase to $304.
Learnings
Expanding to new channels and targeting higher value customers can significantly enhance efficiency and maintain revenue, even when most e-commerce companies are experiencing a decline. This strategy demonstrates the importance of evolving advertising approaches to meet market maturity challenges.
Who is Eric Siu?
Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.
Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.
He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.
Discover Featured Podcast Episode
MrBeast's Success and Ad Agency Budget Comparisons
Neil Patel and Eric Siu discuss advertising agency evolution, focusing on revenue milestones, referrals, acquisitions, and influencer monetization differences across platforms like YouTube and Twitch. They compare marketing strategies at $1M, $10M, and $100M levels and analyze why creators like MrBeast are successful, offering insights for industry professionals.
Learn More About The Work We’ve Done
-
268% Increase in Organic Traffic With AI-Driven SEO Strategy
-
454% Growth in Google Ads Revenue After Account Restructure.
-
Increasing Free Quote Submissions on Homepage by 95%
-
Paid Media Strategy Sees YoY Efficiency Gains of +17% YoY Conversion Rate
-
+85% Increase in Branded Searches and +10% Increase in ROAS
-
300% Increase in BOFU ROAS after switching to programmatic
-
Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain
-
54% Revenue Growth Year Over Year by Implementing Content Optimizations
-
Increases Post Engagement Rate by 400% with Single Grain
-
44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations
-
Spend and Leads Increased While Earning a More Efficient CPA
Frequently Asked Questions
And We Have The Answers
-
How can a growth strategy agency help my business?
A growth strategy agency is like a catalyst for your business. It can help identify your unique selling points and utilize them to drive growth. Agencies have experts who know the ins and outs of different industries, so they can provide tailored strategies that align with your business goals. They use data-driven approaches to devise strategies that can scale your business, increase profitability, and expand your customer base. The right agency will not only help you grow but also ensure you’re prepared for sustainable success.
-
What differentiates a growth strategy agency from regular marketing agencies?
The main difference is the focus. While a traditional marketing agency primarily focuses on brand awareness and lead generation, a growth strategy agency takes a holistic approach. It looks at your entire business model and identifies areas for improvement. This could be anything from your sales funnel to product development to customer retention strategies. It’s not just about attracting new customers, but also converting them into loyal ones, thus ensuring long-term growth.
-
Why should I consider hiring a growth strategy agency instead of building an in-house team?
Hiring a growth strategy agency gives you access to a team of diverse experts with vast industry experience. These professionals have worked with different companies in various industries, so they can provide a fresh perspective and innovative growth strategies. Building an in-house team can be time-consuming and costly, especially if you need multiple experts. Plus, a growth strategy agency stays up-to-date with the latest trends and tools, ensuring your business stays competitive.
-
What should I expect when working with a growth strategy agency?
When working with a growth strategy agency, expect a collaborative and transparent relationship. They should be keen to understand your business goals, challenges, and industry dynamics. From there, they will conduct a thorough analysis of your business to identify growth opportunities. You should expect regular updates and reports showing the progress of your growth plan. Moreover, a good agency will always be ready to adjust the strategy based on market changes and your business needs.
Our Growth Methodology
-
We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.
-
If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
-
We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
-
We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
-
Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.
— Testimonials
Our Creds
— Our clients love us
“Their expertise has helped Nextiva grow its brand and overall business”
“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”
“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”
“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”
“Since engaging with Single Grain our revenue has increased more than 300%”
“Single Grain has been the strongest outside force in helping our business "level up." Since engaging with Single Grain our revenue has increased more than 300%.”
Explore More on This Topic
Business Growth Strategies: Optimizing Partnerships for Success
What business growth strategies are you exploring? If your brand is a B2B business, or you have a lot of business relationships that are integral to your success, then you…
How to Grow Your Business Online with International Expansion
If you’re scratching your head over how to grow your business online, the solution could be foreign markets. While many entrepreneurs focus on local markets, there is a vast untapped…
Top 8 Digital Marketing Agencies to Grow Your Brand in 2024
Updated December 2023 If you’re serious about growing your business online to significantly increase your visibility, attract more customers and boost your revenues, you probably need the help of a…