+17%
conversion rate
We Have Driven Impact At
Struggling to Elevate Your Business?
Are you finding it difficult to gain traction in your market sector? Are your marketing efforts not paying off as expected?
Your unfortunate reality is not uncommon. Many businesses experience challenges in delivering effective marketing strategies that attract and retain customers. This problem can stem from various factors such as poor segmentation, ineffective messaging, or an incoherent marketing strategy. The resulting impact? Missed opportunities, wasted money and a stagnant business.
But there’s good news. All these issues can be overcome. And that’s where a top-tier marketing agency comes into play.
At Single Grain, we specialize in transforming marketing squabbles into success stories. Drawing upon our wealth of experience and industry expertise, there’s no puzzle we can’t solve, no challenge we can’t surmount. Let us help your business reach its full potential.
Single Grain: Mastery in Marketing
We understand that your business is unlike any other. That’s why we take a tailored approach to each project, developing bespoke strategies that meet your unique needs and industry demands. Our team of marketing analysts will delve deep into your business, understanding your aspirations, analyzing your market and positioning you for optimal success.
With Single Grain, you’re not just hiring a marketing agency; you’re gaining a strategic partner who’s committed to delivering results. We combine innovative ideas with data-driven insights to create effective marketing strategies that accelerate business growth. We thrive on seeing our clients succeed and will work relentlessly to ensure your marketing investments yield favorable returns.
We know the game, and we play it well. Dominate your market sector with Single Grain’s comprehensive marketing offerings, guaranteed to provide a competitive edge:
- Business analysis and market research
- Brand and content strategy
- Digital campaign creation and management
- Social media marketing
- Search Engine Optimization (SEO)
- Conversion Rate Optimization (CRO)
Featured Case Study: Simon Pearce
YoY Efficiency Gains through Paid Media Strategy
Objectives
The goal was to reach highly targeted audiences using sophisticated technology to counteract the increasing costs of reaching new audiences due to the ad strategy’s point of maturity.
Challenges
Simon Pearce’s ad strategy was becoming cost-prohibitive in reaching new audiences, indicating a maturity point that necessitated a new approach.
Process
Single Grain expanded to new advertising channels like Pinterest and programmatic to reach highly targeted audiences, in addition to expanding prospecting on established channels like Meta, Google, and Bing.
Results
Six months after launching new channels, Simon Pearce saw significant efficiency gains, maintaining revenue in a challenging period for e-commerce by reaching higher value customers. Key improvements included a 17% YoY conversion rate increase, 25% MoM revenue increase to $3,286,467, 9% YoY PROAS increase to 3.46, 17% YoY conversion rate increase to 2.91%, and 13% YoY average order value increase to $304.
Learnings
Expanding to new channels and targeting higher value customers can significantly enhance efficiency and maintain revenue, even when most e-commerce companies are experiencing a decline. This strategy demonstrates the importance of evolving advertising approaches to meet market maturity challenges.
+25%
revenue
+9%
PROAS
Who is Eric Siu?
Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.
Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.
He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.
Discover Featured Podcast Episode
MrBeast's Success and Ad Agency Budget Comparisons
Neil Patel and Eric Siu discuss advertising agency evolution, focusing on revenue growth, referrals, acquisitions, and influencer motivations. They examine disparities in platform earnings, marketing strategies by revenue size, and why creators like MrBeast succeed, offering insights for marketing professionals.
Learn More About The Work We’ve Done
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Increases Post Engagement Rate by 400% with Single Grain
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54% Revenue Growth Year Over Year by Implementing Content Optimizations
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Paid Media Strategy Sees YoY Efficiency Gains of +17% YoY Conversion Rate
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454% Growth in Google Ads Revenue After Account Restructure.
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Increasing Free Quote Submissions on Homepage by 95%
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44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations
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Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain
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268% Increase in Organic Traffic With AI-Driven SEO Strategy
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300% Increase in BOFU ROAS after switching to programmatic
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+85% Increase in Branded Searches and +10% Increase in ROAS
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Spend and Leads Increased While Earning a More Efficient CPA
Frequently Asked Questions
And We Have The Answers
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What makes your marketing agency stand out from others?
We are a marketing agency with an edge. Our team possesses an exemplary knowledge of both traditional and digital marketing strategies, having worked with a diverse range of clients from startups to established corporations. We don’t believe in a ‘one-size-fits-all’ approach, but rather, we draw upon our extensive experience and the very latest in marketing innovations to craft tailored strategies that resonate with your brand and audience. Our base in the heart of the digital marketing landscape ensures we are consistently ahead of trends, creating cutting-edge campaigns that drive results.
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How does digital marketing provided by your agency differ from traditional marketing methods?
Traditional marketing methods are typically broad in their reach, aiming to increase brand visibility or generate leads. In contrast, our digital marketing strategies are laser-focused. We use data-driven insights to target specific demographics, achieving a higher conversion rate. The aim of our digital marketing strategy is to create a direct link between your investment and quantifiable results, whether that’s increased traffic, lead generation, or sales.
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What are the most effective marketing channels your agency uses?
The choice of marketing channels is largely dependent on your product, target audience, and business goals. Our team is adept at identifying the platforms where your potential customers are most active and responsive. This could range from social media marketing to SEO, content marketing, email marketing, or even influencer partnerships. The strategies we devise are unique to each client, based on thorough research and years of industry experience.
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How much should I budget for a marketing campaign with your agency?
The budget for a marketing campaign can vary immensely, depending on factors such as the size of your business, your marketing objectives, and your available resources. We don’t believe in a blanket approach to budgeting. Instead, we work closely with you to understand your goals and constraints, and then we design a proposal that will maximize your investment and deliver tangible results. For a detailed, personalized consultation, feel free to reach out to us!
If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.
Our Growth Methodology
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We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.
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If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
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We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
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We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
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Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.
— Testimonials
Our Creds
— Our clients love us
“Their expertise has helped Nextiva grow its brand and overall business”
“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”
“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”
“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”
“Since engaging with Single Grain our revenue has increased more than 300%”
“Single Grain has been the strongest outside force in helping our business "level up." Since engaging with Single Grain our revenue has increased more than 300%.”
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