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We Have Driven Impact At
Unlocking the Potential of Generative AI
Are you feeling left behind in the AI revolution? Is your business struggling to keep pace with rapid advancements in AI technology, losing out on valuable opportunities?
The rise of Generative AI has the potential to transform industries, redefining how businesses operate. Unfortunately, without the right strategies and insights, it also has the potential to be overwhelming, leaving you in a continuous game of catch-up.
The solution? Expert generative AI consulting. By partnering with knowledgeable consultants, you can ensure your business is harnessing the full potential of AI, not just trying to keep up.
At Single Grain, we have a deep understanding of AI technologies and how to effectively apply them in a range of industries. Our generative AI consulting services are designed to help you seize opportunities and stay ahead of the curve.
Exceeding Expectations with Single Grain
At Single Grain, we leverage our expertise and experience to develop custom AI solutions, precisely tuned to your business. We take time to understand your specific needs, working collaboratively to establish robust AI frameworks.
Our team is well-versed in deploying and integrating AI systems efficiently and effectively, minimizing disruption while maximizing results. Beyond implementation, we provide comprehensive training, ensuring your teams can skillfully handle the new technology.
Single Grain goes beyond generic consulting. We bring a holistic approach to AI integration, considering all aspects of your business for a seamless transformation.
Our major services include:
- Custom AI System Development
- AI Integration and Deployment
- AI Training and Support
- Data Analysis and System Optimization
Featured Case Study: Winedeals
Enhancing Blog Performance by 268% with AI
Objectives
The primary goal was to enhance blog performance by focusing on articles with low click-through rates (CTR), aiming to increase visibility and engagement.
Challenges
Winedeals faced several challenges including fierce competition, limited initial funding, a steep digital marketing learning curve, high customer acquisition costs, difficulties in building consumer trust online, and the need for differentiation in a saturated market.
Process
The process involved using Google Search Console data to identify blogs with low CTRs as candidates for AI-assisted content optimization. ChatGPT, coupled with specifically tailored client prompts, was used to build out SEO-optimized content, targeting improvements in blog performance.
Results
Within six months, 23 blogs were optimized leading to significant improvements: a 268% increase in clicks, average CTR improvement from 0.48% to 1.08%, and an average position improvement of 11.7%, moving up 4 positions in search results.
Learnings
The initiative revealed not all pages improved; some performed worse, potentially due to seasonality and different data comparison timeframes. The key takeaway is the vast opportunity in optimizing low CTR pages, where AI-assisted content enhancements can expedite optimizations, enrich user content, and boost website traffic.
+0.6%
CTR improvement
+11.7%
position improvement
Who is Eric Siu?
Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.
Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.
He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.
Discover Featured Podcast Episode
GPT Examples, Valuable Media Channels, Brian Johnson's $400M Sale
Eric Siu and Neil Patel discuss AI and GPT integration in work, focusing on automating tasks and efficiency. They share how their organizations use AI, highlighting custom GPTs for workflow improvement and the importance of connecting with key influencers for marketing. The conversation includes insights on collaborating with tech influencers and Brian Johnson's success story. They advise on caution with new health products and aim to make complex topics accessible through their series.
Learn More About The Work We’ve Done
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454% Growth in Google Ads Revenue After Account Restructure.
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Paid Media Strategy Sees YoY Efficiency Gains of +17% YoY Conversion Rate
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300% Increase in BOFU ROAS after switching to programmatic
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Increases Post Engagement Rate by 400% with Single Grain
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Spend and Leads Increased While Earning a More Efficient CPA
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Increasing Free Quote Submissions on Homepage by 95%
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Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain
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54% Revenue Growth Year Over Year by Implementing Content Optimizations
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44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations
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+85% Increase in Branded Searches and +10% Increase in ROAS
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268% Increase in Organic Traffic With AI-Driven SEO Strategy
Our Growth Methodology
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We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.
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If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
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We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
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We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
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Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.
— Testimonials
Our Creds
— Our clients love us
“Single Grain enables us to increase our impact without increasing our headcount”
“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”
“Their expertise has helped Nextiva grow its brand and overall business”
“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”
“They provided us with key learnings about our messaging that we are now using”
“Not only did Single Grain deliver strong results — markedly increasing unique, new web traffic and engaged users — but they provided us with key learnings about our messaging that we are now using.”
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Google Maps’ Generative AI: What You Need to Know
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