“Single Grain enables us to increase our impact without increasing our headcount”
“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”
Is your cryptocurrency website struggling to attract quality traffic or convert prospects into investors? If you’re torn between achieving top search engine rankings and improving your conversion rates, you’re not alone in this digital currency landscape.
Many crypto businesses face this challenge – investing resources into SEO to attract visitors, but failing to convince them to complete a desired action such as making a purchase or filling out a form. It’s like having a digital wallet full of potential investors but no transactions at the end of the day.
But what if you could solve both problems with a unified approach? With SEO and CRO working together, you can drive quality traffic to your crypto site and ensure they take the desired action, maximizing your return on investment in this volatile market.
At Single Grain, we leverage our expertise in both areas, adopting a holistic approach to enhance your visibility and improve user experience in the crypto industry, driving both traffic and conversions.
Imagine a team of seasoned experts, devoted to understanding your unique crypto business challenges and devising custom solutions. Single Grain dives deep into your blockchain enterprise, aligning your SEO strategy with CRO to ensure that traffic increases align with conversion boosts in the crypto market.
We first conduct comprehensive keyword and market research, aligning your content with your audience’s search patterns in the crypto sphere. Then, we look at your on-page elements, ensuring they engage visitors and guide them towards desired actions, whether it’s learning about your latest ICO or understanding blockchain technology. Finally, we offer continuous analysis and optimization, tweaking aspects of the website to ensure results keep improving in the ever-evolving crypto industry.
Single Grain’s services span the full range of SEO and CRO, tailored to meet your specific needs in the crypto world:
Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.
Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.
He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.
Eric Siu and Neil Patel discuss insights from a study by Lily Ray about domains losing visibility, stressing the need to evolve SEO strategies beyond traditional methods. They highlight the importance of updating content, focusing on trending topics, building authority, optimizing click-through rates, and innovative link-building, alongside brand building for SEO success. The conversation shifts to the value of community for agency owners, mentioning the Agency Owners Association. They explore strategies for growing Single Grain during economic downturns, such as acquisitions, super-serving clients, hiring exceptional talent, and diversifying services to minimize client churn, plus the benefits of acquisitions for cross-selling, the importance of follow-ups, and having practitioners as salespeople. This chat forms part of a series by Siu and Patel, offering marketing tips from their entrepreneurial experience.
Our agency excels in providing a unique fusion of SEO and CRO knowledge, tailored specifically for the crypto industry. We recognize that strong, organic traffic in tandem with a maximized conversion rate is the secret sauce for digital triumph in this dynamic sector. Our squad harnesses data-informed tactics, cutting-edge methods, and practical experience to guarantee your crypto website is not just noticeable, but also successful in transforming visitors into investors. We remain at the forefront, embracing the newest SEO and CRO trends to ensure your digital presence in the crypto world is at its peak performance.
SEO and CRO form a dynamic duo in the realm of digital marketing, each playing a pivotal role in the success of your crypto-focused platform. SEO is the engine that propels your site to the forefront of search engine results, attracting high-quality traffic to your crypto-centric content. Conversely, CRO is the mechanism that transforms this influx of visitors into active participants or invested users within the crypto community. When harmoniously integrated, these two strategies forge a potent alliance, amplifying both the volume and value of your platform’s visitor engagement.
In the realm of crypto, the methods we employ for implementing SEO and CRO services are primarily determined by your unique business structure and targeted demographic. For SEO, our emphasis is on generating compelling content, optimizing on-page elements, and cultivating links across digital platforms that resonate with your crypto audience. When it comes to CRO, our objective is to optimize every interaction point of the user’s journey on your crypto-focused website. We leverage data and insights to guide our decisions, guaranteeing that each strategy delivers the highest possible return on your investment.
The investment for SEO and CRO services in the crypto industry is customized to align with your unique business requirements, aspirations, and financial capabilities. We are committed to providing strategies that are not only outcome-oriented but also ensure a return on your investment. By comprehending your business targets within the crypto sphere, we formulate a bespoke proposal, suggesting the optimal budget distribution for each service. This approach is designed to efficiently steer traffic to your platform and transform these visitors into engaged crypto users.
We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.
If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.
“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”
“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”
“Not only did Single Grain deliver strong results — markedly increasing unique, new web traffic and engaged users — but they provided us with key learnings about our messaging that we are now using.”
It’s not easy balancing SEO and CRO services for your brand. Many companies have separate divisions in their marketing departments devoted to each, while others prefer to outsource them. Although…
Updated December 2023. Blockchain and crypto startups have exploded, and distributed ledger technology remains one of the hottest trends in e-commerce, business, finance and other industries. Thus, the crypto marketing…
Semantic SEO has marked a significant shift in how we approach search engine optimization. Gone are the days when keywords alone dictate the fate of web content’s visibility. Today, semantic…