“Single Grain enables us to increase our impact without increasing our headcount”
“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”
We Have Driven Impact At
Unlocking Business Potential with SEO & CRO
Is your Los Angeles-based website finding it tough to draw in high-quality traffic or transform prospects into customers? If you’re grappling with the challenge of balancing top-tier search engine rankings and boosting your conversion rates, you’re in good company.
Countless businesses encounter this hurdle – investing heavily in SEO to reel in visitors, yet falling short when it comes to persuading them to complete a key action such as making a purchase or filling out a form. It’s akin to having a bustling store full of customers but no sales to show for it at the close of business.
But what if there was a way to tackle both issues with a cohesive strategy? By integrating SEO and CRO, you can not only attract quality traffic to your site but also ensure they follow through with the desired action, thereby optimizing your return on investment.
At Single Grain, we harness our proficiency in both domains, adopting a comprehensive approach to amplify your visibility and enhance user experience in the City of Angels, thereby driving both traffic and conversions.
Single Grain’s Expertise in SEO and CRO Services
Imagine a team of seasoned experts, right here in Los Angeles, dedicated to understanding your unique business challenges and crafting tailored solutions. Single Grain delves into the heart of your business, harmonizing your SEO strategy with CRO to ensure that traffic surges are in sync with conversion enhancements.
Our first step is to conduct thorough keyword and market research, aligning your content with the search patterns of your audience. We then turn our attention to your on-page elements, ensuring they captivate visitors and steer them towards the desired actions. Lastly, we provide ongoing analysis and optimization, fine-tuning aspects of your website to ensure that results continue to ascend.
Single Grain’s services encompass the full spectrum of SEO and CRO, customized to meet your specific needs:
- SEO audit and strategy
- Conversion rate optimization audit and strategy
- Website usability tests
- Content creation & optimization
- Link building
- A/B Testing
- Landing page design and optimization
Based in the heart of Los Angeles, we’re ready to help you navigate the digital landscape and achieve your business goals.
Featured Case Study: Dot Foods
Expanding Organic Reach for Dot Foods Careers
Objectives
To grow the organic search visibility of the Careers page subdomain, balancing national and local keywords to expand regional visibility.
Challenges
The primary challenge was to enhance the site's SEO performance to increase job applications amid the competitive job market in the food industry.
Process
Conducted technical SEO audits, identified keyword opportunities, and implemented a full-funnel content strategy alongside offsite tactics like securing relevant backlinks.
Results
Successfully increased organic traffic and keywords, contributing to higher job application rates.
Learnings
Dot Foods’ SEO improvements underscore the significance of a multifaceted SEO strategy that includes technical optimization, content strategy, and offsite tactics. Balancing branded and unbranded keywords while focusing on full-funnel content led to increased organic visibility and job applications.
Who is Eric Siu?
Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.
Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.
He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.
Discover Featured Podcast Episode
2023's Biggest SEO Losers and Time Wasting Mistakes
Eric Siu and Neil Patel discuss a study by Lily Ray on domains losing SEO visibility, debunking the myth that SEO is dead but traditional methods are outdated. They highlight strategies for SEO success, like updating content and building authority. They emphasize the importance of brand building and community for agency owners, mentioning the Agency Owners Association. Neil asks about Eric's strategies for growing Single Grain, including acquisitions and diversifying services. They advocate for having practitioners as salespeople and the benefits of acquisitions for cross-selling. This conversation is part of a series sharing marketing tips from their entrepreneurial experience.
Learn More About The Work We’ve Done
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300% Increase in BOFU ROAS after switching to programmatic
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Spend and Leads Increased While Earning a More Efficient CPA
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454% Growth in Google Ads Revenue After Account Restructure.
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Paid Media Strategy Sees YoY Efficiency Gains of +17% YoY Conversion Rate
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54% Revenue Growth Year Over Year by Implementing Content Optimizations
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44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations
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Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain
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268% Increase in Organic Traffic With AI-Driven SEO Strategy
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+85% Increase in Branded Searches and +10% Increase in ROAS
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Increasing Free Quote Submissions on Homepage by 95%
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Increases Post Engagement Rate by 400% with Single Grain
Frequently Asked Questions
And We Have The Answers
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How does your agency stand out in offering SEO and CRO services?
In the bustling digital landscape of Los Angeles, our agency excels in providing a unique fusion of SEO and CRO services. We appreciate the importance of strong, organic traffic and a maximized conversion rate in achieving online triumph. Our team utilizes data-informed tactics, cutting-edge methods, and practical experience to guarantee that your website is not just noticeable, but also proficient in transforming visitors into customers. We’re always one step ahead, embracing the freshest SEO and CRO trends to make certain your digital performance is at its peak.
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How does SEO and CRO work together in digital marketing strategy?
In the bustling digital landscape of Los Angeles, SEO and CRO play crucial roles. SEO, a strategy aimed at funneling high-quality traffic to your website by elevating your visibility in search engine results, is one half of the equation. The other half, CRO, is dedicated to transforming this influx of visitors into loyal customers or engaged users. When these two tactics are harmoniously integrated, they form a potent combination, amplifying both the volume and caliber of your website’s traffic.
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What channels do you use for implementing SEO and CRO strategies?
In Los Angeles, the approach we take to deliver SEO and CRO services is tailored to your unique business model and the specific needs of your audience. Our SEO efforts are centered around crafting engaging content, refining on-page elements, and fostering connections via link-building on pertinent online platforms. When it comes to CRO, our focus is on amplifying the effectiveness of each user interaction on your website. By leveraging data and insights, we make informed decisions that aim to maximize the return on your investment, ensuring your business thrives in the City of Angels.
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How do you determine the budget for SEO and CRO services?
When it comes to SEO and CRO services, we recognize that every Los Angeles business has unique needs, aspirations, and financial resources. Our commitment is to craft strategies that are not just results-oriented but also ensure you get the most out of your investment. By deeply understanding your business goals, we shape a custom proposal, suggesting the optimal budget distribution for each service. This approach is designed to efficiently attract visitors to your website and transform them into loyal customers.
If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.
Our Growth Methodology
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We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.
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If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
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We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
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We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
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Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.
— Testimonials
Our Creds
— Our clients love us
“Their expertise has helped Nextiva grow its brand and overall business”
“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”
“They provided us with key learnings about our messaging that we are now using”
“Not only did Single Grain deliver strong results — markedly increasing unique, new web traffic and engaged users — but they provided us with key learnings about our messaging that we are now using.”
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