“Single Grain enables us to increase our impact without increasing our headcount”
“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”
We Have Driven Impact At
Boost Your Online Presence with Effective Social Media
Struggling to maintain an online presence? Finding it challenging to consistently engage with your guests and potential customers on various social media platforms?
We understand that operating effective social media marketing for a hotel can be incredibly time-consuming and complex. Keeping up-to-date with ever-evolving algorithms, tailoring content to different guest demographics, and dealing with negative reviews can be overwhelming.
Yet, an effective social media strategy is essential to fostering relationships with guests, increasing your hotel’s visibility, and ultimately driving bookings.
Single Grain has the expertise to remove these burdens. As a leading social media marketing agency, we will craft a comprehensive social media strategy that is tailored to your hotel’s specific needs and will deliver significant results for your business.
Social Media Marketing: Single Grain's Forte
At Single Grain, our digital experts don’t just see social media as a buzzword. We view it as a powerful tool that can propel your hotel to new heights in the hospitality industry. We take a data-driven approach, helping your brand build meaningful relationships with your guests. This has a direct impact on your hotel’s reputation and enhances guest engagement, leading to increased bookings.
To best meet your needs, we combine our deep understanding of social media trends with an unwavering focus on your specific goals. Whether you’re aiming to drive local engagement, promote a new suite, or gain insights about your guest demographics, we have the expertise to make it happen.
Our experienced team at Single Grain can bring your digital presence to new heights, providing a variety of key services:
- Social media audits
- Competitor analysis
- Content creation
- Engagement strategy
- Monitoring and reporting
- Social advertising
- Influencer marketing
Understanding the unique challenges faced by hotels in the digital landscape, we’re here to help you navigate through them. Are you ready to transform your hotel’s social media presence and create a lasting impression on your guests?
Who is Eric Siu?
Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.
Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.
He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.
Discover Featured Podcast Episode
MrBeast's Success and Ad Agency Budget Comparisons
Neil Patel and Eric Siu discuss the growth of ad agencies, focusing on revenue milestones and influencer earnings across platforms like YouTube, Twitch. They compare marketing strategies at $1M, $10M, $100M levels and examine why creators like MrBeast are popular, offering insights into the marketing industry.
Learn More About The Work We’ve Done
-
268% Increase in Organic Traffic With AI-Driven SEO Strategy
-
Increasing Free Quote Submissions on Homepage by 95%
-
Paid Media Strategy Sees YoY Efficiency Gains of +17% YoY Conversion Rate
-
454% Growth in Google Ads Revenue After Account Restructure.
-
Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain
-
Increases Post Engagement Rate by 400% with Single Grain
-
300% Increase in BOFU ROAS after switching to programmatic
-
54% Revenue Growth Year Over Year by Implementing Content Optimizations
-
44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations
-
Spend and Leads Increased While Earning a More Efficient CPA
-
+85% Increase in Branded Searches and +10% Increase in ROAS
Frequently Asked Questions
And We Have The Answers
-
How does a social media marketing agency benefit my business?
As a partner to your hotel business, we serve as the conduit between your brand and the expansive universe of social media. We comprehend the terrain, trends, and algorithms that drive social media platforms. This understanding allows us to assist your hotel in establishing a strong digital presence, connecting with your desired guests, and engaging them meaningfully. We also employ sophisticated tools and analytics to assess the effectiveness of your campaigns, providing you with a transparent view of your return on investment. This empowers you to make informed, data-driven decisions for your hotel’s growth.
-
Why can't I handle social media marketing in-house?
Indeed, it’s possible to handle your hotel’s social media management internally, but the rapidly evolving digital landscape can make it a daunting task. A social media marketing agency, particularly one experienced in the hospitality industry, is equipped with a team of professionals who are constantly updated on the newest trends, platform modifications, and algorithm shifts. We devote our expertise and resources to comprehend these changes and utilize them to enhance your hotel’s brand image. Additionally, we possess the necessary tools and proficiency to scrutinize your campaigns’ effectiveness and fine-tune them for optimal outcomes.
-
How does a social media marketing agency choose the right platforms for my business?
Selecting the appropriate social media channels for your hotel hinges on understanding your potential guests, their social media habits, and your establishment’s objectives. For example, if your desired clientele is the younger generation, platforms such as Instagram and TikTok could be the most impactful. As a social media marketing agency, we delve deep into guest preferences and market trends to pinpoint the most beneficial channels for your hotel. We then craft a bespoke strategy that not only aligns with your hotel’s goals but also strikes a chord with your potential guests.
-
How much should I budget for social media marketing?
There’s no universal solution to this query, given that it’s significantly influenced by your hotel’s scale, objectives, and accessible resources. As a firm proficient in social media marketing strategies for the hospitality industry, we collaborate with you to devise a tailored approach that aligns with your financial plan while still targeting your anticipated outcomes. We uphold honesty and will consistently give you detailed explanations of how your budget is being utilized. Don’t hesitate to contact us for a complimentary consultation!
If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.
Our Growth Methodology
-
We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.
-
If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
-
We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
-
We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
-
Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.
— Testimonials
Our Creds
— Our clients love us
“Their expertise has helped Nextiva grow its brand and overall business”
“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”
“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”
“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”
Explore More on This Topic
How to Choose a Digital Marketing Agency for Your E-Commerce Brand
Online shopping is the norm in today’s society. Over 218.8 million American consumers will shop online in 2023 giving e-commerce brands a massive advantage over brick-and-mortar companies. But competition is fierce. There…
Full Article
Find the Best Instagram Marketing Agency for 2024
Hiring an Instagram marketing agency can be the best way to transform your social media strategy. Through this channel, companies can connect to customers using emotionally engaging and visual content,…
Full Article
Maximize Your Social Impact: Top 5 Paid Social Media Agencies
Updated November 2023. Running paid advertising campaigns on social media has become a staple in any digital marketing strategy. But in an ever-changing environment where bids rise and new ad…
Full Article
