“Single Grain enables us to increase our impact without increasing our headcount”
“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”
We Have Driven Impact At
Elevate Your Practice with Targeted Legal Service Ads
Are you an attorney finding it challenging to connect with clients in your vicinity? Is your law firm’s presence in the local community less prominent than you’d prefer?
Targeted local service advertising can serve as a powerful tool to overcome these obstacles. These specialized ads offer law practices a strategic advantage to attract, engage, and convert potential clients actively seeking legal assistance nearby. Traditional advertising avenues often lack the precision necessary to engage with the local clientele, resulting in overlooked opportunities.
The strategic approach? Refining the use of local service ads. These ads elevate your law firm to the forefront of search engine results, ensuring immediate visibility to local prospects in need of your legal expertise.
At Single Grain, we possess a deep understanding of the intricacies involved in local market penetration for legal services. We leverage local service ads effectively to secure the client engagement your practice seeks.
Single Grain: Your Trusted Legal Marketing Advocates
At Single Grain, we specialize in crafting local service ad campaigns that position attorneys at the forefront of their market. Our team meticulously develops a targeted audience profile, honed to connect you with the clients who will most benefit from your legal expertise.
Through data-driven testing and campaign management, we ensure your law practice gains prominent exposure, capturing the attention of potential clients actively seeking legal services in your area. Our continuous refinement of your ad strategy aims to maximize your return on investment, ensuring every dollar spent works harder for your firm.
Collaborating with Single Grain means securing a strategic ally committed to placing your legal services on the digital map, outmaneuvering competitors. Leverage the power of local service ads to foster firm growth and client acquisition.
Our tailored local service ad solutions for legal professionals include:
- Comprehensive local market research and competitive analysis.
- Detailed hyper-local keyword research and SEO optimization for legal terms.
- Strategic geographical ad targeting to reach your ideal client base.
- Ad budget management for cost-effective client acquisition.
- Rigorous performance tracking and analytics reporting.
Who is Eric Siu?
Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.
Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.
He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.
Discover Featured Podcast Episode
Counterintuitive YouTube ads strategy, Google’s 7-11-4 rule, Multiplying content using AI, Amazon’s excellent operations & more
In this episode, we discuss leveraging and maximizing AI tools and techniques in marketing to drive engagement and conversions. The importance of long-form YouTube ads and staying on platforms to enhance meaningful data are highlighted, as well as the significance of leadership in building and scaling successful organizations. The conversation also delves into the concept of the Lindy effect and its implications for businesses, and shares insights on hiring and talent strategies. Overall, it's a deep dive into strategies and practices that have been working well in the marketing landscape.
Learn More About The Work We’ve Done
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44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations
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454% Growth in Google Ads Revenue After Account Restructure.
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Increases Post Engagement Rate by 400% with Single Grain
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Paid Media Strategy Sees YoY Efficiency Gains of +17% YoY Conversion Rate
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54% Revenue Growth Year Over Year by Implementing Content Optimizations
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+85% Increase in Branded Searches and +10% Increase in ROAS
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Increasing Free Quote Submissions on Homepage by 95%
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Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain
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300% Increase in BOFU ROAS after switching to programmatic
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268% Increase in Organic Traffic With AI-Driven SEO Strategy
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Spend and Leads Increased While Earning a More Efficient CPA
Frequently Asked Questions
And We Have The Answers
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What exactly are Local Service Ads for attorneys?
Local Service Ads (LSAs) are a game-changer for attorneys looking to connect with clients in their vicinity. These ads pop up at the very top of Google search results, showcasing your firm to potential clients who are actively seeking legal services. It’s like having a billboard on the busiest digital highway, tailored to local prospects.
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How do Local Service Ads benefit my law firm?
Think of LSAs as your digital megaphone. They amplify your firm’s visibility when and where it counts. By appearing above traditional search results, they boost your chances of getting that first call from potential clients. Plus, you only pay when clients contact you through the ad, making it a cost-effective strategy to fill your case pipeline.
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Are Local Service Ads for attorneys available in all practice areas?
LSAs cover a wide array of legal fields, but availability may vary by location and the demand for specific services. They’re most common for high-demand practice areas like estate law, family law, criminal law, and personal injury. We can help you determine if LSAs are a fit for your specialty and region, ensuring you’re not missing out on this potent tool.
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How do I get started with Local Service Ads for my legal practice?
Setting sail with LSAs is simpler than you might think! You’ll need to verify your firm’s eligibility, set up a Google My Business profile, and undergo a bit of screening, including background checks. But don’t fret – we can guide you through the process, ensuring your ads are not just up but optimized to attract the clients you’re looking for.
If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.
Our Growth Methodology
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We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.
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If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
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We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
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We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
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Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.
— Testimonials
Our Creds
— Our clients love us
“Their expertise has helped Nextiva grow its brand and overall business”
“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”
“They provided us with key learnings about our messaging that we are now using”
“Not only did Single Grain deliver strong results — markedly increasing unique, new web traffic and engaged users — but they provided us with key learnings about our messaging that we are now using.”
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