+17%
conversion rate
We Have Driven Impact At
Drive Growth with the Right Agency Partnership
Are your e-commerce marketing efforts not bringing the desired results? Do you constantly question if your tactics are yielding the expected revenue growth?
You’ve possibly invested your time and resources into strategies that don’t really work for the online retail landscape, or perhaps you’re missing out on other more profitable channels you’ve yet to explore in the e-commerce world.
Don’t fret. What you need is a tier-one growth agency. A player that knows the e-commerce game, understands your pain points, and can customize strategies to drive business growth.
Single Grain is that agency. A partner that can turn your e-commerce business trajectory into an exponential growth curve.
Achieve Business Breakthroughs with Single Grain
At Single Grain, we specialize in crafting bespoke growth strategies that align with your e-commerce objectives. We take the time to understand your online store, recognize the unique challenges you face in the digital marketplace, and tailor solutions that truly make a difference.
Our growth agency experts relentlessly track, measure, and tweak campaigns to maximize ROI. This ensures that every marketing dollar spent is optimized for results. In the fast-paced world of e-commerce, data drives our decisions, not hunches.
We don’t just implement solutions, we make them sustainable. With Single Grain, you’re not just reaching out to more online shoppers, you’re building stronger relationships that lead to repeat business and customer loyalty in the competitive e-commerce landscape.
Key services that Single Grain provides for your e-commerce growth include:
- Data-driven marketing strategy creation
- Customized content creation & optimization for product descriptions and landing pages
- Advanced SEO for organic growth in search engine rankings
- Social media campaign development & analysis for increased brand visibility
- Conversion rate optimization to turn visitors into buyers
Featured Case Study: Simon Pearce
YoY Efficiency Gains through Paid Media Strategy
Objectives
The goal was to reach highly targeted audiences using sophisticated technology to counteract the increasing costs of reaching new audiences due to the ad strategy’s point of maturity.
Challenges
Simon Pearce’s ad strategy was becoming cost-prohibitive in reaching new audiences, indicating a maturity point that necessitated a new approach.
Process
Single Grain expanded to new advertising channels like Pinterest and programmatic to reach highly targeted audiences, in addition to expanding prospecting on established channels like Meta, Google, and Bing.
Results
Six months after launching new channels, Simon Pearce saw significant efficiency gains, maintaining revenue in a challenging period for e-commerce by reaching higher value customers. Key improvements included a 17% YoY conversion rate increase, 25% MoM revenue increase to $3,286,467, 9% YoY PROAS increase to 3.46, 17% YoY conversion rate increase to 2.91%, and 13% YoY average order value increase to $304.
Learnings
Expanding to new channels and targeting higher value customers can significantly enhance efficiency and maintain revenue, even when most e-commerce companies are experiencing a decline. This strategy demonstrates the importance of evolving advertising approaches to meet market maturity challenges.
+25%
revenue
+9%
PROAS
Who is Eric Siu?
Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.
Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.
He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.
Discover Featured Podcast Episode
MrBeast's Success and Ad Agency Budget Comparisons
Neil Patel and Eric Siu discuss the growth of ad agencies, emphasizing revenue milestones, referrals, and acquisitions. They explore influencers' financial motivations, disparities in platform earnings, and marketing strategies at various revenue levels. Insights on content creators' popularity and influencer priorities provide a detailed overview of the marketing and advertising industry.
Learn More About The Work We’ve Done
-
+85% Increase in Branded Searches and +10% Increase in ROAS
-
54% Revenue Growth Year Over Year by Implementing Content Optimizations
-
44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations
-
Increases Post Engagement Rate by 400% with Single Grain
-
454% Growth in Google Ads Revenue After Account Restructure.
-
300% Increase in BOFU ROAS after switching to programmatic
-
Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain
-
Increasing Free Quote Submissions on Homepage by 95%
-
Paid Media Strategy Sees YoY Efficiency Gains of +17% YoY Conversion Rate
-
Spend and Leads Increased While Earning a More Efficient CPA
-
268% Increase in Organic Traffic With AI-Driven SEO Strategy
Frequently Asked Questions
And We Have The Answers
-
What makes you stand out from other growth agencies?
At our core, we reject the notion of blanket solutions. We recognize that each enterprise, particularly in the e-commerce sector, is distinct, each with its own hurdles and expansion goals. Our team of growth specialists have honed their skills across a multitude of sectors. From digital storefronts to financial technology, we’ve effectively amplified businesses of all scales and varieties. We harness our profound knowledge of expansion methodologies, state-of-the-art technology, and analytics-driven findings to craft a bespoke growth blueprint for your venture. We’re more than just another growth agency, we’re your allies in achieving sustainable growth.
-
How does a growth agency differ from a traditional marketing agency?
In contrast to conventional marketing firms that concentrate mainly on amplifying brand visibility and stimulating immediate sales, a growth agency in the e-commerce sector is committed to fostering enduring, viable business expansion. Our mission extends beyond merely boosting your sales or generating leads. We pay attention to the complete customer lifecycle, from the point of acquisition to retention and loyalty. Our objective is to assist you in constructing a scalable e-commerce business framework and executing growth tactics that result in steady and sustainable business development.
-
What are the primary channels a growth agency uses to scale businesses?
The strategies we employ are meticulously tailored to your e-commerce enterprise, its objectives, and your customer base. Our arsenal includes an array of tools, from digital advertising mediums like Google Ads, social media promotion, and SEO, to content dissemination, email outreach, and beyond. We are continually assessing and refining the potency of these strategies, fine-tuning our approach as required to guarantee optimal return on investment. Keep in mind, our mission isn’t solely about increasing visitor numbers, but about drawing in the right kind of visitors that will catalyze growth for your online business.
-
How much should I budget for partnering with a growth agency?
The investment required is not set in stone, as it’s primarily influenced by your e-commerce business’s scale, objectives, and available assets. Our philosophy is rooted in delivering value, and as such, we’ll collaborate with you to devise a tailored strategy that delineates the optimal investment for your sustained expansion. We champion transparency, ensuring you’re always informed about the cost structure and anticipated ROI. Ready to embark on your growth trajectory? Why not arrange a complimentary consultation with us?
If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.
Our Growth Methodology
-
We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.
-
If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
-
We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
-
We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
-
Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.
— Testimonials
Our Creds
— Our clients love us
“Their expertise has helped Nextiva grow its brand and overall business”
“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”
“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”
“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”
“Since engaging with Single Grain our revenue has increased more than 300%”
“Single Grain has been the strongest outside force in helping our business "level up." Since engaging with Single Grain our revenue has increased more than 300%.”
Explore More on This Topic
How to Choose a Digital Marketing Agency for Your E-Commerce Brand
Online shopping is the norm in today’s society. Over 218.8 million American consumers will shop online in 2023 giving e-commerce brands a massive advantage over brick-and-mortar companies. But competition is fierce. There…
Full Article
How to Grow Your Business Online with International Expansion
If you’re scratching your head over how to grow your business online, the solution could be foreign markets. While many entrepreneurs focus on local markets, there is a vast untapped…
Full Article
Ecommerce Marketing Tips and Tactics for Rapid Growth
With millions of products vying for attention on platforms like Amazon, Shopify and Etsy, the challenge for sellers to stand out is monumental. But it’s not just about being present…
Full Article
