We Have Driven Impact At
Drive Growth with the Right Agency Partnership
Are your SaaS marketing efforts not bringing the desired results? Do you constantly question if your strategies are yielding the expected user acquisition and revenue growth?
You’ve possibly invested your time and resources into tactics that don’t really resonate with your target audience, or perhaps you’re missing out on other more profitable channels you’ve yet to explore in the SaaS market.
Don’t fret. What you need is a top-tier growth agency, a player that knows the ins and outs of the SaaS industry, understands your pain points, and can customize strategies to drive business growth.
Single Grain is that agency. A partner that can turn your SaaS business trajectory into an exponential growth curve.
Achieve Business Breakthroughs with Single Grain
At Single Grain, we specialize in crafting bespoke growth strategies that align with your SaaS business objectives. We take the time to understand your software, recognize the unique challenges you face in the SaaS market, and tailor solutions that truly make a difference.
Our experts relentlessly track, measure, and tweak campaigns to maximize ROI. This ensures that every marketing dollar spent is optimized for results. In the fast-paced world of SaaS, data drives our decisions, not hunches.
We don’t just implement solutions, we make them sustainable. With Single Grain, you’re not just reaching out to more users, you’re building stronger relationships that lead to repeat subscriptions and lower churn rates.
Key services that Single Grain provides for SaaS businesses include:
- Data-driven marketing strategy creation
- Customized content creation & optimization
- Advanced SEO for organic growth
- Social media campaign development & analysis
- Conversion rate optimization
Featured Case Study: Twenty20
Boosting Customer Acquisition Volume for Twenty20
Objectives
Twenty20 aimed to increase customer acquisition volume by leveraging their unique market differentiator, overcoming stagnant subscription revenue growth due to an inconsistent sales process.
Challenges
The main challenges included reliance on in-house sales, competition for attention in the crowded digital design resources field, and the need to shift focus from cold-calling and account-based marketing to more effective strategies.
Process
Single Grain devised an all-digital marketing strategy combining social media advertising for brand recognition and search engine marketing for immediate value appeal. They implemented an Alpha-Beta-Gamma campaign structure to efficiently capture market share from competitors like Shutterstock and Getty Images.
Results
This strategy significantly increased web traffic by 403%, Marketing Qualified Lead (MQL) volume by 16.42 times, and decreased Cost Per MQL by 72.49%, achieving more traffic volume and maintaining revenue per session with reduced advertising costs.
Learnings
The campaign demonstrated that a well-structured digital marketing strategy, even against large competitors, can improve both cost efficiency and customer acquisition volume without the trade-off typically expected between these two objectives.
Who is Eric Siu?
Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.
Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.
He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.
Discover Featured Podcast Episode
MrBeast's Success and Ad Agency Budget Comparisons
Neil Patel and Eric Siu explore advertising agency growth, emphasizing revenue milestones, referrals, acquisitions, and influencers' financial motives. They examine earnings disparities across platforms and marketing strategies at various revenue levels, highlighting content creators' popularity factors, offering insights into the marketing and advertising industry.
Learn More About The Work We’ve Done
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Spend and Leads Increased While Earning a More Efficient CPA
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Increasing Free Quote Submissions on Homepage by 95%
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Increases Post Engagement Rate by 400% with Single Grain
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268% Increase in Organic Traffic With AI-Driven SEO Strategy
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Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain
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300% Increase in BOFU ROAS after switching to programmatic
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454% Growth in Google Ads Revenue After Account Restructure.
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54% Revenue Growth Year Over Year by Implementing Content Optimizations
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44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations
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+85% Increase in Branded Searches and +10% Increase in ROAS
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Paid Media Strategy Sees YoY Efficiency Gains of +17% YoY Conversion Rate
Frequently Asked Questions
And We Have The Answers
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What makes you stand out from other growth agencies?
At our core, we reject the notion of a universal solution. We acknowledge that each SaaS business is distinct, facing its own hurdles and harbouring unique expansion goals. Our squad of growth maestros are proficient across a spectrum of sectors. From e-commerce to fintech, we’ve effectively amplified businesses of varying scales and models. We harness our profound comprehension of growth methodologies, state-of-the-art technology, and data-led wisdom to craft a bespoke growth blueprint for your enterprise. We’re not merely another growth agency, we’re your allies in the journey towards growth.
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How does a growth agency differ from a traditional marketing agency?
Unlike conventional marketing firms that concentrate mainly on amplifying brand visibility and stimulating immediate sales, a growth agency in the context of the SaaS industry is committed to fostering enduring, scalable business expansion. We don’t merely strive to boost your user base or generate leads, but we pay attention to the complete customer lifecycle, from onboarding to retention and loyalty. Our objective is to assist you in constructing a scalable SaaS business model and executing growth tactics that result in steady and sustainable business development.
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What are the primary channels a growth agency uses to scale businesses?
As a SaaS enterprise, the avenues we leverage hinge entirely on your unique business model, your set objectives, and the audience you aim to reach. Our toolbox is filled with a diverse array of channels, encompassing digital marketing platforms like Google Ads, social media outreach, and SEO optimization, alongside content marketing, email campaigns, and beyond. We are perpetually tracking and assessing the efficacy of these channels, fine-tuning our approach as required to guarantee optimal ROI. It’s crucial to remember that our mission extends beyond merely generating traffic; we are committed to drawing the precise type of traffic that catalyzes growth for your SaaS business.
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How much should I budget for partnering with a growth agency?
The investment required isn’t set in stone, as it’s primarily influenced by your SaaS company’s scale, objectives, and available resources. Our commitment is to deliver meaningful value, so we’ll collaborate with you to craft a tailored proposal that delineates the optimal investment for enduring expansion. We champion transparency, ensuring you have a lucid understanding of all costs and anticipated ROI. Ready to ignite your growth trajectory? Consider scheduling a complimentary consultation with us.
Our Growth Methodology
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We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.
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If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
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We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
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We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
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Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.
— Testimonials
Our Creds
— Our clients love us
“Their expertise has helped Nextiva grow its brand and overall business”
“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”
“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”
“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”
“Since engaging with Single Grain our revenue has increased more than 300%”
“Single Grain has been the strongest outside force in helping our business "level up." Since engaging with Single Grain our revenue has increased more than 300%.”
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