-41.37%
CPL
We Have Driven Impact At
Amplify Your Client Base, Advance Your Atlanta Enterprise
Is your Atlanta-based business struggling to maintain a robust pipeline and drive growth through consistent lead generation?
For companies in the bustling Atlanta market, the challenge of generating sufficient leads is a common hurdle. When lead generation falls short, not only does business growth stall, but you also risk missing out on potential revenue and the chance to broaden your customer base and market presence.
What you need is a strategic approach rooted in data, utilizing proven lead nurturing tactics and the power of cutting-edge digital technologies.
Enter Single Grain. As a premier marketing agency, we possess an in-depth knowledge of lead generation strategies tailored to the Atlanta landscape. We’re here to elevate your business by crafting and executing potent lead generation campaigns that ensure a steady stream of high-quality leads to fuel your pipeline.
Single Grain: Your Atlanta Ally in Driving Growth Through Lead Generation
Single Grain’s Atlanta-focused team of lead generation specialists is armed with cutting-edge industry insights and advanced tools to propel your business ahead in the realm of lead generation. We adopt a comprehensive, data-centric strategy to cultivate a robust lead pipeline, ensuring your business thrives for years to come.
Our experts delve into the unique challenges and objectives of your Atlanta business, crafting bespoke lead generation plans that align with your specific requirements. We conduct thorough market research, competitive analysis, and customer segmentation to pinpoint and engage your target demographic with precision.
Moreover, we excel in lead nurturing to enhance conversion rates and forge enduring connections with prospective clients. Our ultimate goal is to convert your leads into devoted customers who are instrumental in driving your business’s expansion.
At Single Grain, the lead generation solutions we provide include:
- Targeted Email Marketing
- Strategic Content Marketing
- Localized Search Engine Optimization
- Dynamic Social Media Marketing
- Cost-Effective Pay-Per-Click Advertising
- Conversion-Focused Landing Page Design and Optimization
Featured Case Study: Nextiva
Optimizing Ad Spend for Higher Lead Quality
Objectives
Nextiva aimed to optimize their advertising to achieve a higher return on investment by reducing ad spend while increasing the number of qualified leads.
Challenges
While Nextiva was successful in attracting leads, the challenge was to improve ad efficiency to generate more qualified leads with less expenditure.
Process
Single Grain and Nextiva collaborated to identify the most cost-efficient audience segments and developed targeted messaging and design. Using a ‘best of test’ methodology, they continuously optimized the ads and targeting to improve down-funnel performance.
Results
The collaboration resulted in a 41.37% decrease in cost per lead year-over-year, enabling Nextiva to not only reduce their advertising costs but also improve the quality of leads, thus acquiring more customers for less money.
Learnings
The case study illustrates the importance of strategic audience segmentation and targeted messaging in enhancing ad spend efficiency. It highlights how continuous optimization can lead to significant improvements in lead quality and cost-effectiveness.
Who is Eric Siu?
Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.
Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.
He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.
Discover Featured Podcast Episode
LinkedIn Leads on Retention.com, Selling Timing, Google's Future
Eric Siu and Neil Patel discuss LinkedIn lead generation, emphasizing engaging content, consulting experts, and building relationships. They explore Retention.com's lead capturing approach, challenges in replicating sales strategies, and the importance of business sale timing. The dialogue also touches on missed acquisition opportunities and the impact of Google and OpenAI on digital marketing and search functionalities. Insights on leveraging LinkedIn, the significance of timing in business decisions, and the future of digital marketing are provided.
Learn More About The Work We’ve Done
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+85% Increase in Branded Searches and +10% Increase in ROAS
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Spend and Leads Increased While Earning a More Efficient CPA
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300% Increase in BOFU ROAS after switching to programmatic
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Increasing Free Quote Submissions on Homepage by 95%
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Increases Post Engagement Rate by 400% with Single Grain
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268% Increase in Organic Traffic With AI-Driven SEO Strategy
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454% Growth in Google Ads Revenue After Account Restructure.
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Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain
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Paid Media Strategy Sees YoY Efficiency Gains of +17% YoY Conversion Rate
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54% Revenue Growth Year Over Year by Implementing Content Optimizations
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44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations
Frequently Asked Questions
And We Have The Answers
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What makes Atlanta an ideal market for lead generation services?
Atlanta’s dynamic economic environment is ripe for innovative lead generation strategies. With a bustling mix of industries and a growing tech scene, our services are designed to tap into the local market’s unique opportunities. We understand the Atlanta business landscape and customize our approach to help you connect with your perfect audience right here in the heart of the South.
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How do you tailor lead generation strategies for Atlanta-based businesses?
We believe in a bespoke approach. By analyzing your business model, target demographics, and the competitive Atlanta scene, we design lead generation campaigns that resonate with local sensibilities. Our strategies are a blend of cutting-edge digital tactics and a deep appreciation for Atlanta’s diverse market to ensure your message hits home.
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Can your lead generation services integrate with my existing marketing efforts in Atlanta?
Absolutely! Our lead generation solutions are all about complementing and amplifying what you’re already doing. We’ll audit your current marketing strategies and seamlessly integrate our services to create a cohesive, powerful campaign that elevates your presence in the Atlanta market and beyond.
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What kind of results can I expect from your lead generation services in Atlanta?
Our goal is to deliver tangible results that translate into business growth. While outcomes can vary based on various factors, you can expect a significant uptick in qualified leads, enhanced brand visibility in the Atlanta area, and ultimately, a stronger sales pipeline. We’re committed to tracking and optimizing our efforts for continuous improvement and success.
If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.
Our Growth Methodology
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We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.
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If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
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We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
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We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
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Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.
— Testimonials
Our Creds
— Our clients love us
“Single Grain enables us to increase our impact without increasing our headcount”
“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”
“Their expertise has helped Nextiva grow its brand and overall business”
“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”
“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”
“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”
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