“Single Grain enables us to increase our impact without increasing our headcount”
“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”
Are your current financial marketing strategies failing to generate the investment traction you need?
Now, imagine switching gears to working with a performance marketing agency that is focused on results, certain to transform your return on investment in the financial sector.
Single Grain is the performance marketing agency you need to inject new life into your financial marketing strategy. We have a long history of helping financial institutions like yours achieve exceptional results, by combining smart strategies and technical expertise.
At Single Grain, we approach financial marketing with a laser focus on performance. We delve into your unique financial landscape, understanding your product, audience, and market dynamics. This way, all strategies we create are tailored specifically for your financial brand, not one-size-fits-all.
We harness the power of cutting-edge technology and analytics to monitor, evaluate, and tweak our strategies for optimal results. You won’t just see improvements in your financial marketing, you’ll understand how and why they happened. This means more control, increased client acquisition, and a healthier bottom line for your financial institution.
Forget about an impersonal marketing agency – we’re all about creating solutions that work particularly for you. We target success in the financial sector and stop at nothing until we hit the bullseye. Let Single Grain guide you to an impeccable performance marketing strategy that leaves other financial institutions in the dust.
Our services include:
Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.
Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.
He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.
In a collaboration, Eric Siu, Ralph Burns, Kasim Aslam, and Neil Patel from Perpetual Traffic and Marketing School podcasts discuss marketing's future, agency value beyond media buying, and personal stories including agency growth and expertise in Google Ads. They emphasize the need for agencies to offer deeper value, face challenges in media buying, and adapt to changing agency value multiples and automation trends. The conversation touches on the importance of client success, the potential of programmatic SEO, AI, and agencies having stakes in client businesses. It concludes with Aslam's insights on successfully selling his agency.
In the finance sector, performance marketing is a specialized form of digital marketing that emphasizes quantifiable outcomes such as client acquisitions, lead generation, and revenue growth. A performance marketing agency adept in the financial industry can assist your firm by crafting and executing strategies tailored to meet these objectives. By meticulously monitoring and interpreting data, such an agency can fine-tune campaigns for optimal return on investment (ROI), thereby propelling your financial firm’s expansion.
Performance marketing strategies commonly employed by agencies in the finance sector encompass search engine marketing (SEM), social media campaigns, affiliate partnerships, display promotions, and email outreach. Each strategy offers unique advantages and potential challenges. A proficient performance marketing agency, with a keen understanding of the finance industry, will expertly guide you towards the optimal blend of strategies to meet your financial business objectives.
In the realm of financial services, the effectiveness of a performance marketing initiative can be gauged using a diverse range of indicators, tailored to the unique objectives of the initiative. Typical indicators encompass click-through rates (CTR), conversion rates, cost per acquisition (CPA), return on ad spend (ROAS), and customer lifetime value (CLV). As a performance marketing agency, we leverage these indicators to monitor the trajectory of your initiative, making informed choices to enhance performance based on data insights.
The investment required to engage a performance marketing agency in the finance sector hinges on several elements, such as the breadth and intricacy of your financial institution, the extent of the marketing initiative, and the degree of proficiency needed. Typically, these agencies operate on a retainer or project-based model, with costs fluctuating from a modest few thousand dollars monthly to substantial tens of thousands per initiative. Nevertheless, it’s crucial to balance the financial commitment of employing an agency against the prospective return on investment (ROI) and the enduring advantages of collaborating with a cadre of marketing specialists.
We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.
If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.
“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”
“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”
“Not only did Single Grain deliver strong results — markedly increasing unique, new web traffic and engaged users — but they provided us with key learnings about our messaging that we are now using.”
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