“Single Grain enables us to increase our impact without increasing our headcount”
“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”
We Have Driven Impact At
Unleash Your Brand's Potential with TikTok Ads
Are you finding it challenging to captivate and expand your guest base through TikTok?
You’re not alone – crafting unique, compelling content that stands out amidst TikTok’s wave of viral challenges, memes, and trending videos can seem like a monumental task, especially without expert guidance. Even more challenging, as ad spaces become more saturated, many hotels find it increasingly difficult to target and reach their ideal guests, let alone convert views into actual bookings.
But TikTok, with its rapidly growing and highly engaged user base, presents a golden opportunity for hotels to connect on a deep level with a largely untapped market. Your solution? Collaborating with an experienced TikTok ads agency.
At Single Grain, we have the knowledge and resources to transform your TikTok ad campaign into a viral sensation. With our innovative approach to content development, expert understanding of the platform’s algorithms, and extensive experience in data-driven audience targeting, we’re equipped to help you navigate TikTok’s unique landscape and propel your hotel towards unprecedented growth.
Single Grain's Expertise in TikTok Advertising
At Single Grain, our approach is rooted in thorough research and strategic planning, tailored specifically for the hospitality industry. We begin by understanding your hotel’s unique brand identity, goals, and target demographic. From there, we craft a bespoke TikTok advertising campaign that not only resonates with your potential guests, but also aligns with your business objectives.
Next, we leverage our extensive experience in content creation and A/B testing to ensure your ads not only capture attention but also inspire bookings. Our visually appealing designs and compelling ad scripting are backed by data, guaranteeing you higher guest engagement and improved booking rates.
Lastly, we provide actionable insights and analytics every step of the way, enabling you to make informed decisions and optimize your campaign for maximum ROI. At Single Grain, we strive to make your hotel not just seen, but remembered.
Our TikTok ad services for hotels include:
- Strategic campaign planning
- Original content creation
- Targeted ad placement
- Performance-based A/B testing
- Data-driven analytics and insights
Who is Eric Siu?
Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.
Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.
He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.
Discover Featured Podcast Episode
Implications of TikTok Ban for Advertisers; Google's Boost from Update
Neil and Eric discuss a potential TikTok ban, its impact on influencers, its $16-100 billion valuation, and acquisition possibilities. They also talk about Google's travel update, a four-day work week, term limits for politicians, changes in Facebook during election year, and critique an Advil commercial for exploiting woke ideology.
Learn More About The Work We’ve Done
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Paid Media Strategy Sees YoY Efficiency Gains of +17% YoY Conversion Rate
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54% Revenue Growth Year Over Year by Implementing Content Optimizations
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Spend and Leads Increased While Earning a More Efficient CPA
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44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations
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Increases Post Engagement Rate by 400% with Single Grain
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Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain
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Increasing Free Quote Submissions on Homepage by 95%
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454% Growth in Google Ads Revenue After Account Restructure.
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300% Increase in BOFU ROAS after switching to programmatic
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268% Increase in Organic Traffic With AI-Driven SEO Strategy
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+85% Increase in Branded Searches and +10% Increase in ROAS
Frequently Asked Questions
And We Have The Answers
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What services does your TikTok ads agency provide?
As a partner to the hotel industry, our expertise extends to the realm of TikTok advertising. We provide comprehensive solutions to aid hotels in harnessing the potential of TikTok ads. Our offerings encompass everything from account initiation, crafting compelling ads, pinpointing the right audience, fine-tuning campaigns, to monitoring performance. Additionally, we offer strategic consultations to assist you in formulating a successful TikTok ad campaign that dovetails with your hotel’s objectives.
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How do TikTok ads differ from other social media advertising?
TikTok advertisements hold a distinctive edge in connecting with the elusive Gen Z demographic, a group often challenging to engage via traditional channels. This platform provides a diverse array of advertising styles, encompassing in-feed promotions, sponsored hashtag contests, and customised effects. These tools empower hotels to innovate and interact with their guests in fresh, captivating manners.
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How much should I budget for TikTok ads?
The expense associated with TikTok advertisements can fluctuate, influenced by elements like ad design, audience selection, and bid tactics. As your dedicated agency specializing in TikTok ads for the hotel industry, we collaborate with you to establish feasible budget targets that align with your hospitality goals, while offering clear-cut pricing for our expertise. Additionally, we provide continuous campaign refinement to guarantee maximum return on your advertising investment.
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What results can I expect from TikTok advertising?
Advertising on TikTok can elevate your hotel’s visibility, drive an influx of traffic to your website, and enhance engagement with your potential guests. As a TikTok ads agency specializing in the hospitality industry, we leverage data-driven strategies to fine-tune your campaigns for optimal results, while closely monitoring crucial indicators such as impressions, clicks, and conversions. Collaborating with us, you can anticipate a marked enhancement in your TikTok ad performance, ultimately leading to a significant increase in guest bookings over time.
If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.
Our Growth Methodology
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We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.
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If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
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We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
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We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
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Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.
— Testimonials
Our Creds
— Our clients love us
“Their expertise has helped Nextiva grow its brand and overall business”
“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”
“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”
“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”
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