“Single Grain enables us to increase our impact without increasing our headcount”
“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”
We Have Driven Impact At
Unlocking Your Business's Potential with Superior Audit
Ever feel like your health-focused digital marketing efforts aren’t yielding the results you anticipated? Have you invested in online campaigns to promote your health services, yet the return on investment seems disappointingly low?
Your healthcare business deserves better. And the path to better begins with a thorough, data-driven digital marketing audit. This is an essential diagnostic tool, much like a comprehensive health check-up, combing through every aspect of your current digital marketing strategy to propose actionable improvements.
Single Grain excels at providing strategic, revealing, needle-moving audits in the health industry. Our team of experts carefully examines your healthcare business’s digital presence and its performance, identifying what is working and, more importantly, what isn’t. Just as a doctor would diagnose a patient, we diagnose your digital health, providing a prescription for success.
Specializing in Detailed, High-Impact Digital Marketing Audits
At Single Grain, we put your health-focused digital strategies under the microscope. We meticulously examine your website, social media presence, SEO performance, health-related content, and pay-per-click campaigns to deliver a thorough evaluation of your digital marketing efforts in the health sector.
We gauge the potency of your health-centric initiatives and uncover untapped opportunities that could propel your growth in the health industry. Our profound insights are tailored to help you fine-tune your strategy for enhanced outcomes and a healthier ROI.
Our diligence breeds success. When you engage Single Grain for a digital marketing audit, you get the benefit of our:
- In-depth website audit
- Comprehensive social media audit
- Detailed SEO performance assessment
- Content marketing review
- Pay-per-click campaign analysis
Are you ready to optimize your digital presence in the health industry? Let’s diagnose the health of your digital marketing and prescribe the right solutions for growth.
Who is Eric Siu?
Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.
Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.
He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.
Discover Featured Podcast Episode
Marketing Trends: Open Air Conspiracy, Changes in Paid Media, and Brandformance
Eric Siu, Neil Patel, Ralph Burns, and Kasim Aslam discuss the shift in paid advertising towards brand marketing and full-funnel tactics. They highlight the move from pure conversion ads to including consideration and awareness phases, and the importance of creating distinct audiences for improved outcomes. Attention is given to the challenges of attribution and the unreliability of data. The experts stress investing in top-of-funnel traffic and the necessity of patience and analytics in marketing strategies for sustainable growth, noting the limitations of platforms like Facebook and Google in accurate metrics.
Learn More About The Work We’ve Done
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Spend and Leads Increased While Earning a More Efficient CPA
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Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain
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54% Revenue Growth Year Over Year by Implementing Content Optimizations
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268% Increase in Organic Traffic With AI-Driven SEO Strategy
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Increasing Free Quote Submissions on Homepage by 95%
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+85% Increase in Branded Searches and +10% Increase in ROAS
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300% Increase in BOFU ROAS after switching to programmatic
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Paid Media Strategy Sees YoY Efficiency Gains of +17% YoY Conversion Rate
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Increases Post Engagement Rate by 400% with Single Grain
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44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations
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454% Growth in Google Ads Revenue After Account Restructure.
Frequently Asked Questions
And We Have The Answers
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What exactly does a digital marketing audit entail?
A digital marketing audit is akin to a thorough medical examination, but for your online promotional strategies. It is a meticulous, methodical evaluation of your existing digital marketing initiatives, encompassing your website, SEO, social media footprint, content approach, and other digital marketing components relevant to the health industry. Our seasoned team will scrutinize critical metrics, assess your digital visibility, and juxtapose it against your competitors in the health sector. The objective is to pinpoint successful strategies, identify shortcomings, and uncover areas ripe for enhancement. Consider it a wellness assessment for your digital marketing blueprint.
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How often should I get a digital marketing audit?
The regularity of a digital marketing audit for your healthcare business may fluctuate based on your unique needs and goals. As a standard guideline, we advise carrying out an exhaustive audit annually. This practice allows you to keep pace with the rapidly evolving digital marketing environment, ascertain the achievement of your KPIs, and ensure your strategy is in harmony with your healthcare business objectives. However, if you’re introducing a new health service, undergoing a rebrand, or witnessing a considerable decline in performance, an extra audit might be warranted.
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How can a digital marketing audit benefit my business?
A comprehensive audit of your digital marketing efforts can offer crucial insights specifically tailored to the health industry. It can illuminate what’s functioning optimally, pinpoint areas that could benefit from enhancement, and identify tactics that might not be yielding the anticipated results. This process empowers you to make decisions rooted in concrete data, fine-tune your approach, and ultimately amplify your return on investment. Additionally, it can assist in uncovering fresh opportunities, gaining a deeper comprehension of your audience’s habits, and maintaining a competitive edge in the fast-paced health sector. Consider it as a navigational chart guiding you towards your digital marketing triumphs.
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Can I conduct a digital marketing audit myself or do I need to hire professionals?
While it’s possible to perform a rudimentary examination on your own, a proficient digital marketing audit in the health industry offers a more extensive and insightful analysis. Our team of digital marketing specialists possess the expertise, experience, and cutting-edge tools to execute a comprehensive audit. They are adept at critically assessing your online presence in the health sector, revealing concealed challenges, and offering strategic solutions. Although a self-conducted audit might seem cost-effective initially, engaging professionals can yield a higher return over time. This is achieved by pinpointing overlooked areas of enhancement and proposing effective strategies that may not have been on your radar.
If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.
Our Growth Methodology
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We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.
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If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
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We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
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We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
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Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.
— Testimonials
Our Creds
— Our clients love us
“Their expertise has helped Nextiva grow its brand and overall business”
“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”
“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”
“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”
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