“Single Grain enables us to increase our impact without increasing our headcount”
“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”
We Have Driven Impact At
Boost Your Brand with Influencer Marketing on Reels
Struggling to amplify your hotel’s presence on Instagram Reels? Not getting the traction you expected?
The rise of the ‘reels influencers’ on Instagram offers unprecedented opportunities for hotels to showcase their unique amenities and experiences. However, capitalizing on this rapidly growing platform can be challenging and time-consuming. Difficulty in finding the right influencers, structuring deals, managing relationships, and ensuring an effective campaign implementation can be frustrating hurdles on the path to success.
But here’s the good news: Influencer marketing agencies like Single Grain, with a specific focus on the hospitality industry, are equipped with cutting-edge strategies and tools that can navigate these challenges effectively. You don’t need to feel lost amid ever-changing social media trends and algorithms. With the right assistance, you can get your hotel front and center on the influential stage of Instagram Reels.
Single Grain’s experience in the realm of influencer marketing, particularly within the hotel industry, is extensive, and we are ready to leverage it for your benefit. With a team that’s well-versed in the latest industry trends and has fostered relationships with key influencers, we can create and execute effective influencer campaigns that resonate with your target audience on Instagram Reels.
Specializing in Effective Reels Influencer Marketing
At Single Grain, we prioritize your hotel’s unique needs and goals. Our approach to Reels influencer marketing combines creative storytelling with strategic relationships to deliver high-quality, engaging content that captivates your target audience – the discerning travelers.
We start by understanding your hotel’s unique ambiance and vision, along with your target audience’s travel interests and behaviors. Based on this, we identify and collaborate with the influencers that are the right fit for your marketing goals. Our team ensures that the content created aligns with your hotel’s brand and is designed to drive real engagement, encouraging potential guests to book their next stay with you.
Transparency is core to our approach. We offer clear reporting and analytics to help you understand the impact and ROI of your Reels influencer campaigns. Our aim is to ensure the ongoing success of your campaigns and make a visible difference to your hotel’s brand awareness and booking rates.
Among the services provided by Single Grain for your Reels influencer marketing solution, we include the following:
- Influencer identification and outreach
- Content strategy and campaign design
- Contract negotiation and management
- Campaign implementation and monitoring
- Performance analysis and reporting
Who is Eric Siu?
Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.
Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.
He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.
Discover Featured Podcast Episode
MrBeast's Success and Ad Agency Budget Comparisons
Neil Patel and Eric Siu discuss the growth of advertising agencies, focusing on revenue milestones, referrals, acquisitions, and influencers' financial motives. They examine earnings disparities on platforms like YouTube and Twitch, compare marketing strategies at different revenue levels ($1M, $10M, $100M), and explore reasons behind content creators' popularity, offering insights into the marketing industry.
Learn More About The Work We’ve Done
-
44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations
-
+85% Increase in Branded Searches and +10% Increase in ROAS
-
300% Increase in BOFU ROAS after switching to programmatic
-
Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain
-
54% Revenue Growth Year Over Year by Implementing Content Optimizations
-
Paid Media Strategy Sees YoY Efficiency Gains of +17% YoY Conversion Rate
-
454% Growth in Google Ads Revenue After Account Restructure.
-
Spend and Leads Increased While Earning a More Efficient CPA
-
Increases Post Engagement Rate by 400% with Single Grain
-
Increasing Free Quote Submissions on Homepage by 95%
-
268% Increase in Organic Traffic With AI-Driven SEO Strategy
Frequently Asked Questions
And We Have The Answers
-
How does a reels influencer marketing agency enhance a brand's growth?
Engaging a reels influencer marketing agency can dramatically elevate your hotel’s profile and guest reach. We grasp the intricacies of the reels platform and have a community of influencers who can vividly showcase your hotel’s amenities and services through captivating and relatable content. Our focus isn’t solely on visibility; we aim for meaningful engagement and guest conversion, fostering authentic interaction and constructing enduring bonds between your hotel and its patrons.
-
What sets your approach to reels influencer marketing apart from others?
We’re not simply a marketing agency that leverages the power of reels influencers; we’re your strategic ally in the hotel industry. Our focus extends past merely linking hospitality brands with influential personalities. We devote considerable effort to grasp the essence of your hotel, the unique needs of your guests, and your overarching objectives. Subsequently, we meticulously pair you with influencers whose ethos resonates with yours and whose followers match your desired guest demographic. Additionally, we deliver all-encompassing campaign management and insights rooted in data analytics to guarantee the best return on your investment.
-
How do you select influencers for a reels marketing campaign?
Choosing the ideal influencers is a crucial step in a reels marketing strategy, especially within the hotel industry. We don’t merely assess an influencer based on their follower count, but we delve deeper into their engagement metrics, the caliber of their content, and the demographics of their followers. We take great care to align the influencer’s audience with your hotel’s target guests. Moreover, we scrutinize their content aesthetics and personal values to guarantee they resonate with your brand’s ethos. This thorough approach ensures your marketing campaign strikes a chord with the right audience, fostering significant engagement and enhancing your hotel’s visibility.
-
Can a reels influencer marketing campaign fit into a limited budget?
Definitely! We recognize that each hotel has distinct requirements and financial limitations. Our team will collaborate with you to devise a custom campaign that fits within your budget yet doesn’t sacrifice effectiveness. We are committed to providing the best return on your investment, utilizing our extensive network and proficiency to execute the most cost-efficient and powerful campaigns. Keep in mind, a triumphant reels influencer marketing strategy for your hotel is not determined by the expenditure, but by the strategy put into action.
If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.
Our Growth Methodology
-
We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.
-
If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
-
We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
-
We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
-
Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.
— Testimonials
Our Creds
— Our clients love us
“Their expertise has helped Nextiva grow its brand and overall business”
“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”
“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”
“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”
Explore More on This Topic
Find the Best Instagram Marketing Agency for 2024
Hiring an Instagram marketing agency can be the best way to transform your social media strategy. Through this channel, companies can connect to customers using emotionally engaging and visual content,…
Full Article
How Any Company Can Leverage Influencer Marketing
The way people have consumed social media over the years has gradually morphed and changed. Today, influencer marketing is now considered a staple marketing pillar for an omnichannel approach. It’s…
Full Article
Elevate Your Brand with a Top 5 TikTok Ad Agency
Updated September 2023. TikTok has become the new social media platform of choice for brands worldwide. The reason for this is simple: TikTok has unquestionable advertising potential. Companies advertising on…
Full Article
