“Single Grain enables us to increase our impact without increasing our headcount”
“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”
We Have Driven Impact At
Enhance Your Brand Recognition and Growth
Struggling with establishing a potent and lasting brand identity in your highly saturated market?
In today’s digital age, creating a recognisable brand that resonates with your target audience is a complex task. It’s not just about having a catchy business name or sleek logo design – it involves a strategic and comprehensive approach that combines visibility, relevance, and consistency across all customer touchpoints. When done right, it can result in increased customer loyalty, enhanced credibility, and a boost in growth and profitability.
Single Grain, a leading branding agency, can step in to help transform your business from yet another face in the crowd to a standout brand that inspires trust, cultivates loyalty, and instigates customer action. With a relentless focus on customer behaviour, market trends, and innovative brand strategies, we can take your business to new horizons of brand recognition and growth.
Our Expertise in Branding Solutions
At Single Grain, we specialize in building bold, impactful brands that not only reach but establish strong connections with your audience. We approach branding from a holistic perspective, combining strategic thinking with creative execution to bring your brand story to life.
We create bespoke branding strategies that are flawlessly aligned with your business goals and audience aspirations. From research to implementation, we ensure every aspect of your brand – from visual identity to tone of voice – speaks directly to your target audience, capturing their attention and winning their loyalty.
With our data-driven insights and deep understanding of the competitive landscape, we help you establish a competitive brand positioning that sets your business apart, and a value proposition that clearly communicates the unique benefits that only your brand offers.
Our key offerings as a branding agency include:
- Brand Strategy Development
- Brand Identity Design
- Brand Positioning
- Value Proposition Design
- Brand Voice & Messaging
- Brand Launch & Rollout
Who is Eric Siu?
Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.
Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.
He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.
Discover Featured Podcast Episode
The future of marketing agencies, How to increase your agency’s value, & more
In episode #2681 of Marketing School, we discuss the future of agencies and the evolving landscape of digital marketing. We explore the challenges agencies confront in an era dominated by automation and AI, emphasize the need for agencies to deliver value beyond media buying, and underscore the significance of expertise and client success. We also cover the oversaturation of the agency market, transition to performance-based models, and potential equity or profit sharing. Ultimately, we highlight the necessity for agencies to adapt and innovate to thrive in the dynamic digital marketing industry.
Learn More About The Work We’ve Done
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+85% Increase in Branded Searches and +10% Increase in ROAS
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Increases Post Engagement Rate by 400% with Single Grain
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Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain
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268% Increase in Organic Traffic With AI-Driven SEO Strategy
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44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations
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300% Increase in BOFU ROAS after switching to programmatic
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Paid Media Strategy Sees YoY Efficiency Gains of +17% YoY Conversion Rate
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Spend and Leads Increased While Earning a More Efficient CPA
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454% Growth in Google Ads Revenue After Account Restructure.
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Increasing Free Quote Submissions on Homepage by 95%
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54% Revenue Growth Year Over Year by Implementing Content Optimizations
Frequently Asked Questions
And We Have The Answers
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How does a branding agency differentiate itself from others in the industry?
Our depth of understanding when it comes to branding is unparalleled. We’ve collaborated with a diverse range of clients, from startups to global corporations, across multiple sectors. We don’t believe in a one-size-fits-all approach; each client’s brand strategy is meticulously crafted based on their unique goals and target audiences. Our team is located in the heart of the creative industry, ensuring we’re always on the pulse of the latest branding trends and techniques.
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How does a branding agency's approach differ from traditional marketing strategies?
Traditional marketing often focuses on promoting products or services, aiming to generate instant sales or leads. A branding agency, on the other hand, strives to build a lasting identity for your business, establishing a deep emotional connection with your audience. The ultimate goal of our branding strategies is to foster loyalty and trust, creating a strong foundation for long-term success and growth.
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Which are the most effective channels for brand promotion?
The optimal channels for brand promotion are specific to your business, target audience, and goals. Our team will diligently analyze these factors to select the most effective platforms for your brand. Whether it’s social media, content marketing, PR, or offline events, we leverage our expertise and data-driven insights to ensure your brand message resonates with your audience and delivers a strong return on investment.
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How much should I allocate to branding services each month for effective brand development?
The budget for branding services varies significantly based on the size of your business, your objectives, and your financial resources. We design a tailored proposal suggesting the ideal investment for your brand development, considering all these factors. For a comprehensive evaluation and a free consultation, please get in touch with us!
If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.
Our Growth Methodology
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We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.
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If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
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We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
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We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
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Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.
— Testimonials
Our Creds
— Our clients love us
“Their expertise has helped Nextiva grow its brand and overall business”
“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”
“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”
“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”
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