“Single Grain enables us to increase our impact without increasing our headcount”
“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”
We Have Driven Impact At
Optimize Your Site Visibility with Programmatic SEO
Struggling with getting your content in front of the right audience? Feel like your website isn’t achieving its potential in search engine rankings?
Many businesses find it challenging to position themselves in the complex landscape of the digital marketplace. Algorithmic changes and ever-evolving SEO tactics can make it harder for your brand to stay ahead of the competition.
The solution? A programmatic SEO strategy. These automated processes allow your business to optimize large volumes of web pages, boosting search engine visibility and driving quality traffic your way.
And Single Grain is the perfect partner for this journey. As an experienced programmatic SEO agency, we have the technical expertise and strategic know-how to leverage this approach for your benefit. Our team will help you navigate the complexity of programmatic SEO, ensuring your brand’s visibility is boosted online.
Programmatic SEO: Our Expertise
At Single Grain, we are committed to helping our clients enhance their online exposure with our expert programmatic SEO services. We’ll thoroughly examine your current SEO efforts, identifying areas of improvement and devising a unique strategic approach tailored just for your needs.
Our team will then implement innovative programmatic SEO tactics, allowing automated processes to optimize your web pages to a high degree. These automated processes optimize large amounts of your website content, saving precious time without sacrificing results.
We won’t stop with merely implementing strategies. We continually monitor the performance of your website, tweaking and refining the approach as needed to ensure your brand is consistently reaching its target audience efficiently.
Single Grain’s programmatic SEO offerings include:
- Thorough SEO audit
- Strategic keyword research
- On-page and off-page SEO
- Link building strategies
- Local SEO practices
- SEO aligned content marketing
- Performance monitoring & adjustments
Featured Case Study: Dot Foods
Expanding Organic Reach for Dot Foods Careers
Objectives
To grow the organic search visibility of the Careers page subdomain, balancing national and local keywords to expand regional visibility.
Challenges
The primary challenge was to enhance the site's SEO performance to increase job applications amid the competitive job market in the food industry.
Process
Conducted technical SEO audits, identified keyword opportunities, and implemented a full-funnel content strategy alongside offsite tactics like securing relevant backlinks.
Results
Successfully increased organic traffic and keywords, contributing to higher job application rates.
Learnings
Dot Foods’ SEO improvements underscore the significance of a multifaceted SEO strategy that includes technical optimization, content strategy, and offsite tactics. Balancing branded and unbranded keywords while focusing on full-funnel content led to increased organic visibility and job applications.
Who is Eric Siu?
Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.
Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.
He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.
Discover Featured Podcast Episode
2023's Biggest SEO Losers and Time Wasting Mistakes
Eric Siu and Neil Patel discuss a study by Lily Ray on domains' visibility declines, debunking the idea that SEO is dead but highlighting that traditional methods are outdated. They advise updating content, focusing on trends, building authority, optimizing for clicks, and innovative link-building. Brand building is also crucial for SEO. They touch on the Agency Owners Association for sharing strategies and discuss growing Single Grain during downturns through acquisitions, super serving clients, hiring talent, and diversifying services. The conversation, part of a series sharing marketing strategies, is aimed at providing practical advice from experienced marketers.
Learn More About The Work We’ve Done
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Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain
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54% Revenue Growth Year Over Year by Implementing Content Optimizations
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Spend and Leads Increased While Earning a More Efficient CPA
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454% Growth in Google Ads Revenue After Account Restructure.
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+85% Increase in Branded Searches and +10% Increase in ROAS
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Paid Media Strategy Sees YoY Efficiency Gains of +17% YoY Conversion Rate
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268% Increase in Organic Traffic With AI-Driven SEO Strategy
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Increasing Free Quote Submissions on Homepage by 95%
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44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations
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300% Increase in BOFU ROAS after switching to programmatic
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Increases Post Engagement Rate by 400% with Single Grain
Frequently Asked Questions
And We Have The Answers
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How does a programmatic SEO agency enhance my online presence?
We employ advanced techniques that automate SEO strategies, providing highly targeted and efficient results. Our approach combines data analysis, machine learning, and automation to optimize your website’s SEO performance. This ensures your content is always relevant, engaging, and visible to your target audience. With programmatic SEO, we’re able to scale your SEO efforts, achieving effective results faster than traditional methods.
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What makes programmatic SEO different from traditional SEO?
Traditional SEO relies on manual processes that can often be time-consuming and inconsistent. Programmatic SEO, on the other hand, automates and scales these processes. This approach allows us to analyze large sets of data, identify patterns and trends, and implement changes across hundreds or even thousands of pages simultaneously. It’s particularly beneficial for large websites and e-commerce businesses where manual optimization of each page would be impractical.
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How do you determine the best programmatic SEO strategies for my business?
The beauty of programmatic SEO lies in its ability to be tailored to your specific business needs. Based on an in-depth analysis of your business, audience, and industry, we craft a unique SEO strategy. We consider factors such as your website’s current performance, your competitors’ strategies, and the latest SEO trends. This comprehensive approach ensures that we implement strategies that yield maximum ROI and align with your business goals.
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How much does a programmatic SEO agency typically cost?
The cost of programmatic SEO services varies widely, depending on your business size, industry, and specific goals. We believe in delivering value and work diligently to provide an ROI-positive service. In our initial consultation, we’ll discuss your needs and provide a customized proposal outlining the anticipated costs. This ensures you have a clear understanding of the investment and the expected returns.
If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.
Our Growth Methodology
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We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.
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If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
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We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
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We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
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Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.
— Testimonials
Our Creds
— Our clients love us
“Their expertise has helped Nextiva grow its brand and overall business”
“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”
“They provided us with key learnings about our messaging that we are now using”
“Not only did Single Grain deliver strong results — markedly increasing unique, new web traffic and engaged users — but they provided us with key learnings about our messaging that we are now using.”
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